As services become more interconnected across channels and devices—and more importantly across time and space—it’s becoming increasingly important to find ways to gain…
Universidad Complutense de Madrid Facultad de CC EE y Empresariales Grado en Economía FINANCE SALVADOR ROJÍ FERRARI [email protected] 1 • • • • • CONTENTS…
Chapter 14 GAME THEORY AND COMPETITIVE STRATEGY QUESTIONS & ANSWERS Q14.1 Q14.1 From a game theory perspective, how would you characterize the bargaining between a customer…