Petcube is a gadget that allows you to talk, watch and play with your pet from a smartphone. Successfully funded on Kickstarter at Nov 2013 and became most funded pet related…
With Nigeria's recently rebased GDP figures, it is clear that Nigeria's creative economy is on the upswing. However, a lot still needs to be done to make the recorded…
The concepts of Agile Marketing and Data-Driven Marketing are becoming increasingly popular in response to the rapidly changing marketing landscape. Marketing teams are scrumming,…
Building a world-class brand doesn't happen by chance. It’s a purposeful endeavor that is rooted in the fusion of disciplined, strategic thinking and unencumbered…
It's time for branding to become more agile. This deck lays out why branding is important, especially for start-ups, and why the old ways don't work. It lays out…