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1. M. D. Anderson Case Study: Creating a Hospital Website that Drives ValueSeptember 16th, 2009 2. © Copyright 2009 Agenda & Introductions • M. D. Anderson Case Study…

1. DIY Marketing, Branding & Web for Not-So-Rich Startups, Socents & Non-profits 2. Q1) ....Why are you interested in “marketing”? (show of hands) Increase funding,…

1.Building Transparency with Transparency Making the Smithsonian’s Web and New Media Strategy 2. Preamble • Twitter: @mpedson, • Slides and other good stuff at slideshare.net/edsonm…

Slide 1 Charles Schwab  Innovative The first discount brokerage (1975) The first 24/7 interface in 1975 Mid 1980’s: Multichannel access In 1984 created the mutual fund…