1. BLUE OCEAN STRATEGYBy W. Chan Kim & Renee MauborgneMuhamad Gazali 2. Red OceanWhat, When, where is Red Ocean ?Wh we must move to BlueOcean ? Whytt Page 2 3. Red Ocean…
BLUE OCEAN STRATEGY By W. Chan Kim & Renée Mauborgne From Harvard Business Review October 2004 Author and Article Information W. Chan Kim ([email protected]) is…