Chapter 4 CUSTOMER EXPPECTATIONS OF SERVICE This chapter’s objectives are to 1. Recognize that customers hold different types of expectation for service performance. 2.…

1.CHAPTER 03 Customer expectations of service L EARNING O BJECTIVES This chapter’s objectives are to: sources of expectations are similar for 1 Recognize that customers…

54 This chapterâs objectives are to: 1 Recognize that customers hold different types of expectations for service performance. 2 Discuss the sources of customer expectations…

54 This chapterâs objectives are to: 1 Recognize that customers hold different types of expectations for service performance. 2 Discuss the sources of customer expectations…

54 This chapterâs objectives are to: 1 Recognize that customers hold different types of expectations for service performance. 2 Discuss the sources of customer expectations…