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LOCALIZASIAN Why âfrom Asia, by Asia, for Asiaâ is the regionâs hottest consumption story. AsiA Trend BulleTin JULY 2014 Are Asian brands out-innovating those in the West?…

HIP HERBALS trendwatching.com March 2014 ASIA TREnd BuLLETIn Why asian consumers are seeking a modern twist on herbal health and beauty. DEFINITION HIP HERBALS: Many inhabitants…

CRAMMING trendwatching.com FEBRUARY 2014 ASIA TReNd BulleTIN Why Asian consumers are squeezing more, more, more into every moment. trendwatching.com/asiapacific/trends/cramming…

ESOMAR APAC 2014 paper

1. Market perspective on E-commerce Trends in South East AsiaCitibank Research Conferencewww.pomelofashion.com 2. South East Asia (‘SEA’) is a large unified marketwith…

1. Emanuele CarpanzanoResearch Priorities for Consumer Goods:the PROsumerNET Roadmap 2. 2011 2012 2013European Consumer Goods Research InitiativeNetworking European Technology…

1. Activations] [Ian Velasco 2. F T W 3. V Over 5 years Agency experience 4. V Prepared, implemented various ATL and BTL campaigns, mostly for SMART Communications, and managed…

1. What is a brand? A name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers 2. • 70%…