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Business Business action orientated analytics

Peter's presentation from emetrics Chicago. The presentation was born from his constant struggle to get companies to achieve the success from Digital Analytics that…

Business Are you data-driven or addicted to data?

Are you addicted to data? Here's a self diagnosis to see if you're on the path to bad data habits, and some counter measures to put into action if you are.

Business Top 10 Powerful Ladies in the Indian Digital Media Industry

Woman in India are in action now. From ICICI CEO Chanda Kochar to Biocon MD Kiran Majumdar are making news. There is also a new trend of young ladies coming up in Digital…

Business HR / Talent Analytics

HR / Talent Analytics orientation given as a guest lecture at Management Institute for Leadership and Excellence (MILE), Pune. This presentation covers aspects like: 1. Core…

Business Gamification: How Effective Is It?

We presented this deck at the ESOMAR Congress 2011 conference in Amsterdam where it was nominated for "Best Methodological Paper". The meat of this deck is a collection…

Data & Analytics Building Simple Continuous Reviews in ACL

Continuous auditing and monitoring (“continuous reviews”) has been discussed for decades but implemented in moderation based on recent surveys. It comes down to how much…

Data & Analytics Web analytics is becoming universal

My talk about Google Analytics, offline tracking, User ID and the measurement protocol at UX Camp Europe 2014.

Data & Analytics How to Unlock Value in Analytics Using Data Visualization?

Conveying meaning in data quickly is the focal point of analytics. Visual analytics helps you discover new relationships in data, prompts you to ask new questions, and helps…