1. Greenwashing and the Green Realities –We hear more and more talk about the ‘importance of being green’….but what does this mean for us as individuals, businesses…
1. How to avoidGreenwashingYour CustomersA Guide to Marketing Your Restaurants “ECO-NOMICALLY”By Jaimee EstrellerApril 27, 2009 2. What isGREENWASHING?Green-wash—verb:…
1. GreenWASHINGRisks and Risk ManagementPresented by:David M. Scott, LEED®AP 2. We’re greener than green! 3. TerraChoice researchers surveyed more than 18,000 advertisements.The…
1. BUSINESS & SUSTAINABILITY 2. SUSTAINABILITY DEFINITIONS ‘‘Maximizing the net benefits of economic development, subject to maintaining the services and quality…
Slide 1ICAAS Changing the Way We Age® Campaign www.changingthewayweage.com Slide 2 Why we need to change the way we age How will we create change? What this means to you…
Slide 1Marketing and the older adult ICAAs Changing Way the Way We Age Campaign www.changingthewayweage.com Slide 2 Today we are going to examine: Why most companies achieve…
Slide 1PrecastAn Eco-friendly option? Jim Lewis, RA, LEED AP ASTM E60 Sustainability October19, 2009 Slide 2 LCA and Precast Why is an LCA important? What will PCI and the…
1.2011 STS Marketing CollegeDoug Arbogast and Carl ThompsonTravel Green AppalachiaFayetteville, WVTravel Green 1012. Part 1:• Green Travel and Certification• Destination…