1. Who we are • E4 is the entertainment destination for a cutting edge young audience • Its eccentric and witty persona and strong branding make it a massive talking…

1. ITV was launched on 22nd September 1955 and is the oldest commercial network in the UK. It has a number of spin off channels such as ITV2, ITV3, ITV4 and CITV. It offers…

Slide 1In Research & Insight we look at what, why and when people watch TV and provide audience insight to help our commissioning teams and schedulers understand our…

1. In Research & Insight we look at what, why and when people watch TV and provide audience insight to help our commissioning teams and schedulers understand our viewers.…

Cultural Codes Analysing the target demographics of Channel 4âs documentaries Courtney OâDonnell One Born Every Minute Engages with male and female young adults â adults,…

1. We have decided to produce:o A five minute extract to a documentaryo A double page spread for a listingsmagazineo And a newspaper advertisement• Criteria Focus: creativity,…

1. 2015 Media Response 2. THE ROLE FOR PAID MEDIA Awareness Reactivate latent awareness from the last burst, and drive further awareness of TABFT against our target audience…

Slide 1Jan - Mar 2014 Viewing Trends Overview Slide 2 Irish adults aged 15+ watched TV for an average of 3 hours and 43 minutes each day in Quarter 1 2014 91% (3hrs 24 mins)…

Slide 1 June 2014 Viewing Trends Overview Slide 2 Irish adults aged 15+ watched TV for an average of 3 hours and 12 minutes each day in June 2014 92% (2hrs 56 mins) of this…

Slide 1 January 2015 Viewing Trends Overview Slide 2 Irish adults aged 15+ watched TV for an average of 3 hours and 53 minutes each day in January 2015. 90% (3hrs 30min)…