YOU ARE DOWNLOADING DOCUMENT

Please tick the box to continue:

Transcript
Page 1: WEBINAR CASE STUDY - PV Tech...WEBINAR CASE STUDY • A strong core team for delivering a range of media products • Content creation and distribution methodology with strong business

23.5kPromo email to newsletter list

Reminder email to increase attendance and minimise drop-off

Test run to finalise content and ensure

technical elements are running smoothly

Follow up email including webinar

recording and feedback survey -

99 respondents

Upload recording to pv-tech.org behind

data wall for additional leads

Social media marketing, reaching

29k5k

Webinar listed in Events on

pv-tech.org

Promo email to newsletter list for

webinar download. Collect further data

WEBINAR CASE STUDY

• A strong core team for delivering a range of media products

• Content creation and distribution methodology with strong business relationships in all sectors of the global PV industry

• Market research methodology and knowledge

• A unique model to enable education, contact building and market entry for clients

• Data intelligence – collected from our current, clean database comprising of 100,000+ contacts in the solar and clean energy industries worldwide.

Solar Media key assets include:

Total qualified leads through all marketing activities:

652On the day:

“Working with Solar Media has been a great experience for us. The amazing results of the webinar we organised together include not only a high number of registrants following the event, but also detailed reports and useful suggestions offered during the campaign.

Choosing Solar Media as a partner has certainly been a success, and we would recommend them to those looking for a communications expert in the field of renewable energy.”

Javier Landero, CEO, GPTech

View the final webinar here:

pv-tech.org/webinars/grid-interactive-energy-storage-systems

Background: GPTech contacted Solar Media to run a webinar to generate

leads for new prospects. The webinar was marketed effectively through PV-Tech’s vast multimedia channels – including 200,000 average sessions per month to PV-Tech, 23,000 engaged daily newsletter subscribers and a social media reach of 50,000+.

Results: Through a multi-channel marketing campaign carried out over a period of two months, Solar Media worked closely

with GPTech to deliver a webinar resulting in the business outcomes outlined visually below. A total of 652 new leads

were generated, with 626 of those registering to the webinar and 224 actually attending the webinar.

Turnkey Service: Solar Media provides bespoke client offerings and if you would like to get involved and achieve something similar, please contact us at

[email protected] to discuss your requirements and goals.

CONTACT US!

626 registered / 224 attended

Related Documents