Usability Techniques to Enhance User Experience
Firecat Studio
WCSATX 2015
What Is Usability
Bad Usability Is Bad for Business
A Usability Lab
A Usability Lab
Image httpwwwuxboothcom
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
What Is Usability
Bad Usability Is Bad for Business
A Usability Lab
A Usability Lab
Image httpwwwuxboothcom
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Bad Usability Is Bad for Business
A Usability Lab
A Usability Lab
Image httpwwwuxboothcom
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
A Usability Lab
A Usability Lab
Image httpwwwuxboothcom
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
A Usability Lab
Image httpwwwuxboothcom
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
A Usability Lab
Image httpwwwcomputeradvantageusnewnan-coweta
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
A Usability Lab
Image httpvseecom
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Who Does Usability
bull StrategistMarketer
bull Information Architect (IA)
bull Designer
bull Developer
bull Client
The Usability Specialist of course Orhellip
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
5 Wrsquos and the H
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
User Persona
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
User Persona
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
User Scenario
Image httpdesigningcxcomtagworkshop
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Customer Journey Map
Image httpcraiggoebelcom
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
KEY CUSTOMER JOURNEY POINTS
Find Engage Convert
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
FIND
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Card Sorting
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Modern Usability Tools
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Paper Prototypes
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Heuristic Evaluations
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Silverback and Morae
Captures userrsquos face and screens
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Open or Closed
Card Sorts
Documentation MUCH easier
OptimalSort Testing IA
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Treejack Testing Navigation
Test Navigation Structure amp Labels
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
ChalkmarkHeat Maps for
Sketches Wireframes
Design Comps or Screenshots
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Reporting Results
bull Keep it short
bull Top findings wvideo highlights
bull ShowstoppersCriticality
bull Low-hanging fruit
RESOURCES
bull Usability as a Conversation ndash Greg Bell
bull Why Do Usability Problems go UnfixedndashSteve Krug and Caroline Jarrett
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Keep Content Providers In Mind
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Learn More About Usability
Jakob Nielsen Steve Krug Jared Spool
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Easy Usability Tools to Start With
bull 5SecondTest mdash Free and low-cost quick task-based tests
bull SurveyMonkey Embed low- or high-fidelity designs (wireframes or comps) and ask questions
bull Adobe Acrobat mdash Remote Send your wireframes and comps and conduct a ldquopaper prototyperdquo session
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook
Learn More About UX Strategy
Firecat First FridaysNoon ndash 130 Peer 1
Feb Pitch It PR TipsMar Journey MapsApr Google Analytics
Susan Price
808 N Alamo St
San Antonio TX 78215
2103202391 studio
2108720445 mobile
susanfirecatstudiocom
httpfirecatstudiocom
Firecat Studio on Facebook