The Adjustable Air Freshener

By Christopher Bergman

Air freshener market is large and expanding

Leading Candle FragrancesFragrance Ranking 2006 ($) 2005 ($)

Fruit 73,541,111 87,028,852

Edible/Gourmand 58,967,336 55,916,055

Vanilla 53,341,248 70,522,480

Cinnamon 32,721,715 32,369,297

Fresh and Clean 26,275,185 23,131,556

Citrus 26,399,381 25,905,540

Berries 24,595,718 27,426,667

Floral 19,347,498 22,947,283

Marine/Ozone 13,424,701 16,718,371

Spice 13,364,618 16,634,998

Wood 11,771,701 15,904,364

Opening allows for disproportional amount of air to flow through the air freshener

10 c

m

4 cm

Hole method of air flow

Hole method would allow for proportional air flow to the freshener

Pros- Better air flow- More room for fragrance

Cons- More plastic

References

• Slide 1 - www.knowingwhattowrite.tumblr.com/post/1061406905/air-freshener

• Graph www.bccresearch.com/report/CHM034B.html

• Fragrance tablewww.starcandle.com/report/MarketingReport.pdf

• Pictures on slides 4 – 6 are hand drawn