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Page 1: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

Lets go social…

Page 2: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

Why go social ?

Social Media is an amazing space; if you have a clear idea of what brings people together, what people love to share and where you want them to go and how to get them there.

What brings people together: common pain, common solutions, sense of shared traits, common purpose.

What people love to share: beautiful images, quotes, human faces, funny text / images / stories, powerful statements by celebrities, offers and discounts.

Where do you want them to go: always take them to a place that solves their problem, sales page, video page.

Page 3: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

Wrong Presence

No Presence

No Presence

No Presence

Where are you today?

Page 4: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

ProposedRoad Map

Run Ongoing social campaign with identified

interest poolAttract and build a fan pool

1 2

Grow and reach untappedaudience with social sharing

3

Page 5: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

Run Ongoing social campaign with identified

interest pool

1

Rs.5000/

month

Page 6: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

Malayil needs to attract initial set of fan followers with ongoing communication

campaign that’s boosted with Ads

We propose an ad campaign of Rs.50,000 on Facebook to attract approximately 10,000 fans.

Attract and build a fan pool

2

Rs.50,000

Page 7: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

An app to Grow and reach untappedaudience with social sharing

Every buyer gets a Facebook coupon. This coupon allows them to participate in the a lucky draw. (Coupon provided only for purchase of goods above ‘X’ )

The coupon will have details of the URL for registration (APP) and a secret number (Scratch to see the secret number).

The APP will ensure every users LIKES the client Facebook Page (Converting every user to Lifetime fans)

The APP will then collect user details like Name, phone and email ID (online database being build)

On Successful registration, the APP will auto announce on the users Facebook wall. ( all his friends will be informed about the ‘Lucky Draw’ with a branded client creative picture

Winners can be easily selected and announced with the APP.

Name:Email:Phone:

2 3

4 5 6

3

1

Rs.60,000/

Per Year

Page 8: Social Media Road Map for Malayil Group

Social media proposal from : QPI Square +91.9446432234 [email protected]

1. Access to existing company social media pages.2. Client Logo and branding creative's3. Featured product pictures 4. Event pictures5. All previously created broachers / posters / banners6. Photo shots done for ad work7. Video works.8. Any contents you believe your fans will be interested in 9. And a signed MOU

Have any questions? Please feel free to call or write @

What we need from

you!