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Page 1: Social Media for Educators - NMC11

Social Media for EducatorsNew Media Consortium Summer Conference

Wednesday, June 15, 2011

University of Wisconsin – MilwaukeeLearning Technology CenterTanya Joosten and Sharon [email protected]

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Today’s Workshop• Part 1: Getting Started with Social Media– Setting up Twitter

• Part 2: Social Media and Pedagogical Uses– Modeling YouTube video cases– Hands-on practice with social media

• Part 3: More Social Media– Setting up Facebook– Managing your social network

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PART 1: GETTING STARTED WITH SOCIAL MEDIA

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Setting up your Twitter account!

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http://twitter.com

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And Now We Tweet!

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Hashtags

• Tweet using hashtag:

•#nmc11• http://search.twitter.com

• Now follow! Build your network!

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Follow us!

• @tjoosten

• @csoleil

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Retweeting & Replying

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Twitter Notifications

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WHO IS USING SOCIAL MEDIA?

What are you using?

Why are you using it?

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What is social media?

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SOCIAL MEDIA AND PEDAGOGICAL USES

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Breakout Activity

• How is your campus implementing social media?

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Using Twitter in the Classroom• Announcements• Supplemental information• Live microblogging• Connections/PLNs (e.g., Siemens, 2004)• Collect real world data• Twitter polls• Backchannel communication• Other?

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Informal Space

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Supplementing the CMS

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Professional Development

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LET’S SET UP A FACEBOOK FAN PAGE!

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Creating a Facebook Fan Page http://www.facebook.com/

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Create a Fan Page

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TO LINK OR NOT TO LINK…THAT IS THE QUESTION

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Creating a link

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Editing your Facebook-Twitter link

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Breakout Activity

• What are the costs associated with implementing the use of social media for faculty, staff, and students?

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Breakout Activity

• How do we teach students and faculty to use social media appropriately?

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Breakout Activity

• What concerns should we have about privacy in our use of social media?

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Breakout Activity

• How do we teach students and faculty to use social media appropriately?

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Breakout Activity

• What are some best practices in using social media?

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Breakout Activity

• How do we evaluate the impact of social media?

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Linking Alternatives

• Social Dashboards– TweetDeck (http://www.tweetdeck.com/)– HootSuite (http://hootsuite.com/)– Seesmic (http://seesmic.com/)

• Social Browsers– RockMelt (http://www.rockmelt.com/)– Fizzik (http://www.fizzik.com/)

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Why Social Dashboards and Browsers?• One post – multiple social media• Hashtags (e.g., #edtech)– Class discussions– Conferences– Webinars

• Real time• Monitor multiple conversations at a glance

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Social Dashboards - TweetDeck

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Social Browsers – RockMelt

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Using Facebook in the Classroom

• Discussions• Supplementary materials– Videos– Articles– Websites

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Takeaways

• Video cases on YouTube #edusocmedia

• Microblog gathering and sharing of social media information #edusocmedia and #elfa2011

• Video collaboration of today’s events on YouTube #edusocmedia

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Additional Resources• UWM Social Media Grant project

– http://uwmsocialmedia.wikispaces.com

• Presentation and Data– http://uwmsocialmedia.wikispaces.com/Presentations+by+Tanya

• Set-up Instructions– http://uwmsocialmedia.wikispaces.com/Howtosocialmedia10

• Creating a Twitter Account – http://tinyurl.com/4lkdkj3

• Creating a Facebook Fan Page– http://www.facebook.com/pages/create.php

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References• Heiberger, G., & Harper, R. (2008). Have you Facebooked Astin lately? Using

technology to increase student involvement. New Directions for Student Services, 124. Retrieved http://tinyurl.com/4vygtde

• Higher Education Research Institute (HERI). (2007). College freshman and online social networking sites. Retrieved from http://gseis.ucla.edu/heri/PDFs/pubs/briefs/brief-091107-SocialNetworking.pdf

• Junco, R., Heibergert, G., & Loken, E. (2010). The effect of Twitter on college student engagement and grades. Journal of Computer Assisted Learning. http://blog.reyjunco.com/pdf/JuncoHeibergerLokenTwitterEngagementGrades.pdf

• Kopytoff, V. G. (2011). Blogs wane as the young drift to sites like Twitter. The New York Times. Retrieved from http://www.nytimes.com/2011/02/21/technology/internet/21blog.html?_r=1

• Zickuhr, K. (2010). Generations 2010. Washington DC: Pew Internet and American Life. Retrieved from http://www.pewinternet.org/Reports/2010/Generations-2010.aspx


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