Facebook, Twitter, and Youtube: Social media for educators

Social Media for EducatorsDistance Teaching & Learning 2011

Wednesday, August 3, 2011

University of Wisconsin – MilwaukeeLearning Technology Center

Tanya Joosten, Sharon Stoerger, Dylan Barth, Matt Russell

[email protected]

Today’s Workshop• Part 1: Getting Started with Social Media– Hands-on practice with social media

– Tweeting, Hashtags, & the Wall

• Part 2: Social Media and Pedagogical Uses– Twitter, Facebook, YouTube

– Modeling YouTube Video Cases

• Part 3: More Social Media– Managing your social network

PART 1: GETTING STARTED WITH SOCIAL MEDIA

Hashtags

• Tweet using hashtag:

•#dtl2011• Http://search.twitter.com

• Build your network!

Tweeting!

More Hashtags!

• #edtech

• #higheredtech

• #learnchat

• #edusocmedia

• #socmedia

• #socialmedia

• #sachat

• #iamuwm

Mega Education Hashtag List:http://www.cybraryman.com/edhashtags.html

Follow us!

• @tjoosten

• @csoleil

• @dylanbarth

Others to Follow? Twibes(http://www.twibes.com)

WHO IS USING SOCIAL MEDIA?

What are you using?

Why are you using it?

What is social media?

Breakout Activity

• How is your campus implementing social media?

SOCIAL MEDIA AND PEDAGOGICAL USES

Using Twitter in the Classroom• Announcements• Supplemental information• Live microblogging• Connections/PLNs (e.g., Siemens, 2004)• Collect real world data• Twitter polls• Backchannel communication• Other?

Jewish Studies

Clinical Lab Sciences

Professional Development and Student Services

LET’S SET UP A FACEBOOK FAN PAGE!

Creating a Facebook Fan Page http://www.facebook.com/

Create a Fan Page

Using Facebook in the Classroom

• Supplementary materials– Videos– Articles– Websites

• Discussions• Community building inside/outside classroom• New student “recruitment”

SOCIAL MEDIA & VIDEO

Creating a YouTube Account

Your YouTube Channel

Creating a YouTube Playlist

YouTube Alternatives

Content & Publication• SchoolTube• TeacherTube• Vimeo

Educational Content• MIT World• PBS.org• TED • YouTube.EDU

And many more!

Why social video?

• Presence• Content – no need to recreate the wheel• Student-created content• Active learning– Interactivity– Engagement

• Creativity

Breakout Activity

• What are the costs associated with implementing the use of social media for faculty, staff, and students?

Breakout Activity

• How do we teach students and faculty to use social media appropriately?

Breakout Activity

• What concerns should we have about privacy in our use of social media?

Breakout Activity

• How do we teach students and faculty to use social media appropriately?

Breakout Activity

• What are some best practices in using social media?

Breakout Activity

• How do we evaluate the impact of social media?

MANAGING YOUR SOCIAL MEDIA

TO LINK OR NOT TO LINK…THAT IS THE QUESTION

Creating a link

Editing your Facebook-Twitter link

Linking Alternatives

• Social Dashboards– TweetDeck (http://www.tweetdeck.com/)– HootSuite (http://hootsuite.com/)– Seesmic (http://seesmic.com/)

• Social Browsers– RockMelt (http://www.rockmelt.com/)– Fizzik (http://www.fizzik.com/)

Why Social Dashboards and Browsers?• One post – multiple social media• Hashtags (e.g., #edtech)– Class discussions– Conferences– Webinars

• Real time• Monitor multiple conversations at a glance

Social Dashboards - TweetDeck

Social Browsers – RockMelt

[email protected]

Tanya [email protected]

Sharon [email protected]

Dylan [email protected]

Matt [email protected]

Takeaways

• Microblog gathering and sharing of social media information #edusocmedia and #dtl2011

• Facebook examples at uwm jewish, uwm business, uwm student, and more!

• Video cases on YouTube #edusocmedia

Additional Resources• UWM Social Media Grant project

– http://uwmsocialmedia.wikispaces.com

• Presentation and Data– http://uwmsocialmedia.wikispaces.com/Presentations+by+Tanya

• Set-up Instructions– http://uwmsocialmedia.wikispaces.com/Howtosocialmedia10

• Creating a Twitter Account – http://tinyurl.com/4lkdkj3

• Creating a Facebook Fan Page– http://www.facebook.com/pages/create.php

References• Heiberger, G., & Harper, R. (2008). Have you Facebooked Astin lately? Using

technology to increase student involvement. New Directions for Student Services, 124. Retrieved http://tinyurl.com/4vygtde

• Higher Education Research Institute (HERI). (2007). College freshman and online social networking sites. Retrieved from http://gseis.ucla.edu/heri/PDFs/pubs/briefs/brief-091107-SocialNetworking.pdf

• Junco, R., Heibergert, G., & Loken, E. (2010). The effect of Twitter on college student engagement and grades. Journal of Computer Assisted Learning. http://blog.reyjunco.com/pdf/JuncoHeibergerLokenTwitterEngagementGrades.pdf

• Kopytoff, V. G. (2011). Blogs wane as the young drift to sites like Twitter. The New York Times. Retrieved from http://www.nytimes.com/2011/02/21/technology/internet/21blog.html?_r=1

• Zickuhr, K. (2010). Generations 2010. Washington DC: Pew Internet and American Life. Retrieved from http://www.pewinternet.org/Reports/2010/Generations-2010.aspx