Service Design in the UK
Qin HanDJCAD, University of Dundee
2009
stories from British service designers
Service
Service
• Intangibility• Heterogeneity• Inseparability of production and consumption • Perishability
(Zeithaml, Parasuraman, & Berry, 1985)
Service
• More than 75 per cent of the UK economy is based on a diverse range of services, including retailing, financial services, insurance, business services, leisure and tourism.
• ‘Knowledge-based services’ generate more than five times as much for the UK economy as advanced manufacturing.
Taking Services Seriously, NESTA, May 2008
British Service Design
British Service Design
Lucy Kimbell
http://www.sbs.ox.ac.uk/d4s/default.htm
British Service Design
Service Design Stories
Service Design Story 1
Image from Live|work website
Service Design Story 1
Service Design Story 2
Image from CAOS project report
Service Design Story 2
Stakeholders
Stakeholders
Understanding the knowledge generation and diffusion that underlines at the local context is essential to service designers’ decision-making and impact their approaches of handling dynamic stakeholder relationships at the project environment.
Service Design Stories
