The coolest stuff
•Strategy session •Logo redesign•Wireframes •Design mockups•First impression testing•Mobile responsive coding•Custom content types and taxonomies•Plugins for increased functionality•Content migration and reorganization• Integration with Blue State Digital
First Impression Testing: The Tasks
Imagine that you come to this site and don’t immediately see what you want on the homepage. Where do you go to search?
You just received an email from the organization, asking you to make a donation, and you’d like to do that on the website. Where would you click?
You’d like to learn more about breastfeeding. Where do you click?
You just heard that the organization has created a petition to expand access to midwifery care. Where would you go to view the petition?
Where would you click to follow this organization on Facebook or Twitter?
You want to find out about “Our Bodies, Ourselves” in other languages. Where would you click for that information?
Content Discoverability
Fundraising
Content Discoverability
Advocacy
Engagement
Outreach
TESTING TASK PRESENTED TO TEST SUBJECT
Plugins: WordPress Popular Posts
WordPress Popular Posts, heavily customized to:
• Smoosh together its “most popular” and WordPress standard “latest”
• Show 4 views instead of one
Plugins: AddThis
• Provide social sharing icons on right margin
• Offer articles “Recommended for you”
Plugins: Category and Related Term Taxonomy Order
• Gives OBOS the ability to give each post a weight, thus ordering it in these boxes
Plugins: Others
• Contextually Related Posts for related posts throughout
• DreamPress’ Varnish for caching
• Gravity Forms for contact and submission forms
• Blue State Digital for Stay Informed and Donate
About Cornershop CreativeWe’re a small, passionate web services team that helps nonprofits with:• Website design• Strategic planning• Campaign
implementation• Content strategy• Usability studies• Gardening ;)
Thank you
Want to learn more about how we helped Our Bodies Ourselves, or how we can help you?
Email us at [email protected] us at Booth 323 at the Science Fair
BEN BYRNE
LESLEY MOLECKE
IRA HOROWITZ