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Project Showcase: Our Bodies Ourselves
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Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Dec 16, 2015

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Page 1: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Project Showcase:Our Bodies Ourselves

Page 2: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

The coolest stuff

•Strategy session •Logo redesign•Wireframes •Design mockups•First impression testing•Mobile responsive coding•Custom content types and taxonomies•Plugins for increased functionality•Content migration and reorganization• Integration with Blue State Digital

Page 3: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Out with the old

Old proprietary CMS for the main site +Unbranded WordPress blog+Campaign microsite

Page 4: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

In with the new

SuperchargedWordPress+Blue State Digital+ Tons of work=Powerhouse!

Page 5: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Cool Thing #1: First Impression Testing

Page 6: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

First Impression Testing: The Tasks

Imagine that you come to this site and don’t immediately see what you want on the homepage. Where do you go to search?

You just received an email from the organization, asking you to make a donation, and you’d like to do that on the website. Where would you click?

You’d like to learn more about breastfeeding. Where do you click?

You just heard that the organization has created a petition to expand access to midwifery care. Where would you go to view the petition?

Where would you click to follow this organization on Facebook or Twitter?

You want to find out about “Our Bodies, Ourselves” in other languages. Where would you click for that information?

Content Discoverability

Fundraising

Content Discoverability

Advocacy

Engagement

Outreach

TESTING TASK PRESENTED TO TEST SUBJECT

Page 7: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Cool Thing #2: Mobile Responsive

Page 8: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Cool thing #3: Custom content types

& taxonomy

That’s acategory link

That’s a taxonomy term page

Page 9: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Custom content types & taxonomy

Those are subcategories

Page 10: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Custom content types & taxonomy

Page 11: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Cool thing #4: Plugins:Advanced Custom Fields

Not just related content, specific related content

Page 12: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Plugins: WordPress Popular Posts

WordPress Popular Posts, heavily customized to:

• Smoosh together its “most popular” and WordPress standard “latest”

• Show 4 views instead of one

Page 13: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Plugins: AddThis

• Provide social sharing icons on right margin

• Offer articles “Recommended for you”

Page 14: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Plugins: Category and Related Term Taxonomy Order

• Gives OBOS the ability to give each post a weight, thus ordering it in these boxes

Page 15: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Plugins: Widget Context

• Complete control over sidebar widgets

Page 16: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Plugins: Others

• Contextually Related Posts for related posts throughout

• DreamPress’ Varnish for caching

• Gravity Forms for contact and submission forms

• Blue State Digital for Stay Informed and Donate

Page 17: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

About Cornershop CreativeWe’re a small, passionate web services team that helps nonprofits with:• Website design• Strategic planning• Campaign

implementation• Content strategy• Usability studies• Gardening ;)

Page 18: Project Showcase: Our Bodies Ourselves. The coolest stuff Strategy session Logo redesign Wireframes Design mockups First impression testing Mobile responsive.

Thank you

Want to learn more about how we helped Our Bodies Ourselves, or how we can help you?

Email us at [email protected] us at Booth 323 at the Science Fair

BEN BYRNE

LESLEY MOLECKE

IRA HOROWITZ