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Proactive Approaches to Tough Times – Recessions, Sequestrations, or Organizational Changes
Margaux Pagán
April 10, 2013
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Proactive Approaches to Tough Times – Recessions, Sequestrations, or Organizational Changes
Margaux Pagán
April 10, 2013
Twitter Hashtag - #npweb
Sponsored by: A Service
Of:
Advising nonprofits in:
• Strategy
• Planning
• Organizational Development
www.synthesispartnership.com
(617) 969-1881
INTEGRATED PLANNING
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Affordable collaborative data
management in the cloud.
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Today’s Speaker
Margaux Pagán Director of Strategic Fundraising
DonorFuse
Assisting with chat questions:
Jamie Maloney, Nonprofit Webinars
Founding Director of Nonprofit Webinars and Host:
Sam Frank, Synthesis Partnership
Margaux Pagán
Director of Strategic Initiatives
April 10, 2013
Proactive Approaches to Tough Times
• 20 Years of Economic Impact to Nonprofits
• How Fundraising Has Changed
• Tactics to Diversify Funding Streams
• Creating Innovative Boards
• Bringing Efficiency Through Technology
What We’ll Cover Today
20 Years of Facing Tough Times
• Fundraising is a mysterious process that only a very few
people know how to do.
• Fundraising is only impacted by the organization’s ability to
ask for funding.
• If you build it, they will come.
• Government, Corporations and Foundations give most of the
money.
Fundraising – Myth or Fact?
Corporations
Foundations
Individuals
Bequests
POLL: The highest percentage of giving is
generated from __________?
Charitable Giving Today
Foundations, 14%
Bequests, 8%
Corporations, 5%
Individuals, 73%
Source: Giving USA 2012: The Annual Report on Philanthropy for the year 2011
Our heavy reliance on government and
foundational funding can hinder organizational
growth.
Diversifying revenue streams will sustain your
organization into the future.
Revenue Dependency
Gov’t Grants
Foundations
Corporations
Individuals
Partnerships
Bequests
What We Can Do Now…For Later
Funding Diversification M
ulti-C
hann
el
Fund
rais
ing
Board Re-Shifting
Technology Investments
Impact/Social Investments
Source: http://www.copleyraff.com/media/files/2013%20CRI%20trends%20to%20watch.pdf
Reduce the dependency on a few funding sources – create low financial risk before, during, and after tough times
Learn how to communicate your mission to the masses rather than only a segmented group
Broaden and spread your mission
Increase overall revenue!!
BENEFITS of Diversifying Funding
Diversifying Your Board
Board Types
Executive
Associate
Advisory
Committees
Non-profits today are varying their definitions of the responsibilities
of these types of boards. Recruit progressively minded members of
your board to initiate innovative moves to uplift the organization.
Whether we like it or not…technology
advancements are a necessity to our survival.
INVESTING in Technology
Push the Agenda!
Determine which technologies you need and don’t
Allot adequate funding for your needs
Dedicate time for researching available grant
opportunities to support the needs
Allocate the necessary resources to implement & sustain
Align board and staff for full involvement
Multi-Channel Fundraising
Online
Telemarketing Social Media
Direct Mail
What is it? Actively placing capital in businesses and funds that generate social and/or environmental good and at least return nominal principal to the investor
How it can help… Growing interest among capital
providers Greater recognition of the need for
effective solutions to social and environmental challenges
A steady track record with early successes
A flock of talent
Social Impact Investments
The Proactive Advantage
Finding YOUR right mix will take due
diligence. Through a comprehensive
analysis of your existing structures – both
programs/assets and technologies will
bring your most optimal opportunities
forward.
EXPLORE!
Questions & Answers
RESOURCES
Download “Investing for Social & Environmental Impact: http://www.impactalliance.org/ev_en.php?ID=47296_201&ID2=DO_TOPIC Download Nonprofit Technology Network’s “2011 Tech Staffing & Investments Report” http://www.nten.org/research/download_it_staffing_2011 Additional Inquiries: [email protected] www.donorfuse.com
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