Piwikopen source web analytics software
Measure
Analyze
Act
And your trafficcould look like...
Piwik
Open SourceOpen Source
Piwik Mission statement
« To create, as a community, the leading international open source web analytics application, providing access to all functionality through open components and open APIs. »
Measure & analyse
•Who are your visitors •What they are doing•How they found your website• ... And much more
How does it work?
•Upload on your web server• Install (5 min)•Copy paste a small Javascript tag on your pages•Done!
Why is Piwik better?
1. Open APIs2. Plugins3. Data abstraction layer4. Customizable dashboard5. User Interface
(1)
Open APIs
With other services,
you generally don’t
own your data
In Piwik, all the data
is available through
simple web services
(REST)
Top 10 keywords yesterday
?module=API
&method=Referers.getKeywords
&idSite=1
&date=yesterday
&period=day
&format=xml
<result>
<row>
<label>xml is good</label>
<nb_unique_visitors>5</nb_unique_visitors>
<nb_visits>6</nb_visits>
<nb_actions>21</nb_actions>
<max_actions>6</max_actions>
<sum_visit_length>762</sum_visit_length>
<bounce_count>0</bounce_count>
<idsubdatatable>33</idsubdatatable>
</row>
<row>
<label>baby one more time</label><nb_unique_visitors>3</nb_unique_visitors>
[...]
</row>
[...]
</result>
(2)
Plugins architecture
Customize your
application
Add / Remove plugins
Build your own!
Plugins examples
• Show your last visitors locations on a Google maps
•View a heatmap of your visitors clicks on your pages
(3)
Data abstraction
Html table
Tag cloud
Bar chart
Pie chart
XML
JSON (Javascript object)
CSV
(4)
Customizable
Dashboard
Widgets
Widgets•Create your ideal dashboard by selecting widgets•Widgets can be added to other dashboards (apple dashboard, netvibes, etc.)
Dashboard demo
http://piwik.org/demo
Add new widgets
Customize the layout
Delete widgets
(5)
User interface
(a work in progress...)
Concepts• Simplicity• Fast (ajax)• wow effect
Column sort
Pagination
Search within a table(eg. keywords containing “web”)
One click access to exports
Embed your data everywhere
Easy hierarchical view of your website
Easy view subtables(eg. Keywords by search engines)
Fast period monitoring(Sparklines)
Evolution graph
Conclusion•Lots of great features•Piwik is unique •and people notice•Try Piwik today
Thanks
Questions?
http://piwik.org
Credits• Pic #1, #2, #3, #4, #5, #6, #7, #8, #9, #10•By Matthieu Aubry, 2008•Under license #CC-By-Sa
