OOHMEDIA PACK20190345 500 6008www.h2opublishing.co.uk
CONTENTS
FEATURES LIST
PRINT - THE MAGAZINE
HIGH IMPACT CREATIVES
DIGITAL
DIRECT MARKETING
EVENTS
TESTIMONIALS
RATE CARD
TECHNICAL SPECIFICATIONS
CONTACTS
CIRCULATION & AUDIENCE
INTRODUCTION
OOH focuses on the quick service restaurant and food to go industry.
The food to go industry is the fastest growing category of UK foodservice and it is expected to grow from £17billion in 2017 to over £23billion in 2022. The coffee shop market has continued to grow by 7% with over £3billion being spent by consumers every year!
The sector is constantly evolving and is a fast adopter of new trends and products. One example of this includes Gregg’s, the brand was reignited by shifting their focus from being a bakery to a food to go business.
Each monthly issue of of OOH presents exclusive insight into this vast and varied industry.
CIRCULATION & AUDIENCE
PRINTCIRCULATIONTOTAL: 5,122
WEBSITEMONTHLY AVERAGE VISITORS: 2,141MONTHLY PAGE VIEWS: 4,168
DIGITAL CIRCULATIONTOTAL: 12,288
DECISION MAKERS
COVERING 25,000
OUTLETS
17,410 print and digital editions reach named senior contacts with purchasing authority within group HQ and independent operations.
TYPE OWNERSHIP CRITERIA COPIES SITES COVERED
Coffee Shops Group HQ 36 3,863
Independents With 20+ covers 1,034 1,034
High Street Bakers Group HQ 51 2,842
Independents 896 896
Sandwich Shops Group HQ 14 2,814
Independents With seating 1,235 1,381
Fast Casual (QSRs) Group HQ 56 5,179
Cafés Group HQ 9 103
Independents With 30+ covers 1,683 1,683
Motorway Service Areas Group HQ 27 106
In Store Cafes including contract caterers Group HQ 81 5,037
TOTAL PRINT CIRCULATION 5,122 24,938
EXTENDED DIGITAL CIRCULATION 12,288
TOTAL DISTRIBUTION 17,410
PRINTTHE MAGAZINE
12ISSUES PER YEAR
CIRCULATION
5,122DYNAMIC
SHOWCASING TRENDS TO ENABLE READERS TO KEEP UP AND GROW
WITH THIS DYNAMIC SECTOR
PRINTSTAND OUT DESIGN
PRINTENGAGING CONTENT
HIGH IMPACT CREATIVESENHANCING YOUR PRESENCE
SHARE YOUR INDUSTRY REPORTS - EXAMPLES SHOWN FROM PUB & BAR MAGAZINE
FALSE FRONT COVER
HIGH IMPACTCREATIVES
DIE CUT FRONT COVER
CARRIERCARD
First thing a reader will
see when the magazine is
delivered. Holds an
A5 advert
MEGAWRAPA2 double side wrap. Carries the magazine then folds out into an A2 poster
BOOKENDS
TIPON
TEXTUREFOIL
FINISHES
ROLLFOLD
BRANDED POLYWRAP
BELLYBAND
HIGH IMPACTCREATIVES
CONTACT US FOR MORE
OPTIONS
ADVERTORIALS
FOUR PAGECOVERWRAP
GATEFOLD
BARNDOOR
TEASERSTRIP
BOUND IN PRE-PRINTS
DIGITAL
AVERAGE PAGE VIEWS PER MONTH
4,168
AVERAGE VISITORS PER MONTH
2,141
DIGITAL CIRCULATION
12,288www.oohmagazine.co.uk
CURRENTFOLLOWERS
2,200+
@OOHmagazine
DIRECTMARKETING
DIRECT MAIL• Anything from a flat mailer
to a premium 3D mailer• Unique enhancements to
ensure your mailer is seen and read
PRODUCT SAMPLER• Put your product in the
hands of buyers• FREE follow up service to
measure ROI
MARKET REPORT BUILDER• Bespoke research to
answer your questions• Broadcast your research
across print and digital with an editorial write up in one of our titles
• Email broadcast the report to 5,000 recipients
• You’ll receive a PDF report & a printed 8 page report
TELEMARKETING Generating Appointments• Generate appointments for face to face buyer meetings• We’ll introduce you with a mailer and then follow up• Foodservice specialist telemarketers
Telesales• Introduce simple hook offers and price deals• We’ll work with your key target market• Successful campaigns have shown 52% conversion rate
Research • Fast, accurate information with all your questions answered• A summary report• Fixed price, guaranteed results
EMAIL MARKETING• Reach our database of 12,218 contacts• Industry-leading broadcast system• Detailed reporting• Re-mail service• FREE design service and advice to increase performance
EVENTS
16 shortlisted chefs are invited to the live final, where they prepare their best breakfast dishes for our panel of judges. Chefs create their Speciality Breakfast Dish using their own ingredients and the Ingredients Challenge involves using solely the products supplied by our sponsors. A series of awards are presented at the evening reception which exclusively invites over 200 guests from the out of home catering industry.
NATIONAL BREAKFAST AWARDS
30TH JANUARY 2019WESTMINSTER KINGSWAY COLLEGE, LONDON
Chefs will enter with their signature street food dish and then through the judging process 16 chefs will be shortlisted to go through to the live cook off final on May 8th 2019. Alongside the signature round, chefs will also be required to compete in a series of sponsored ingredient challenges.
STREATFOOD CHALLENGE
8TH MAY 2019ISLINGTON METAL WORKS, LONDON
"With informative lead features and up-to-date industry news, OOH Magazine provides an ideal vehicle to target the ever growing coffee shop, sandwich bar and bakery sectors."
KEVIN GREGORYRAWLINGSON LANE
“OOH is the leading publication for the out of home sector and a key title for all of our clients looking to target the QSR and food to go industry.”
HELEN COLLINGBORNSPEED COMMUNICATIONS
TESTIMONIALSADVERTISERS
OOH Magazine is one of sixteen industry leading foodservice titles produced by H2O Publishing. We provide engaging and trusted editorial across a range of key verticals including; education, universities, care homes, contract catering and many more.
As well as publishing and direct marketing, our expertise also lies in creating, promoting and managing a number of significant industry events throughout the year, including; awards ceremonies, forums, exhibitions and conferences.
H2O Publishing is an established authority within the sectors it serves and strives to stay ahead of the curve with the services it provides.
FEATURES LISTOOH 2019JANUARY • National Breakfast Awards Preview• Vegan, Vegetarian & Meat Free • Cleaning, Hygiene & Food Safety • Mixes - Sweet & Savoury
FEBRUARY • National Breakfast Awards Results• IFE Preview • Flours & Breads • Tea • Fast Casual Food
MARCH • London Coffee Festival Preview • Muffins, Cookies, Doughnuts & Cakes • Refrigeration & Ice Makers • Soft Drinks, Juices, Smoothies & Water
APRIL • State Of The Nation - Coffee Shop Research • European Coffee Shop Expo Preview• Ice Cream & Desserts • Speciality & Seeded Breads • Ovens & Microwaves
MAY • StrEAT Food Challenge Special• Commercial Kitchen Preview • Energy Saving Catering Equipment • Beverage Equipment & Boilers • Sandwiches & Wraps
JUNE • Bakery Products • Coffee • Energy, Sport & Health Drinks JULY • OOH 2019 Recipe Guide• Flours & Breads • Dairy & Dairy Alternatives • Takeaway & QSR
AUGUST • OOH Operator Research - 20 to watch • Grab & Go • Packaging & Disposables • Gluten & Allergen Free
SEPTEMBER• BITES Live Preview • lunch! Show Preview• Street Food • Breakfast Products, Tea & Coffee• Warewashing OCTOBER • Soft Drinks, Juices, Smoothies & Water• Soups & Sandwiches• Confectionary & Bagged Snacks
NOVEMBER • Morning Goods• Pies & Pasties• Meal Deals & Lunch Products
DECEMBER• EPOS Technology & Apps• Hot Beverages• Hot Dogs, Burgers, Pies & Pizza
OOH features are subject to change. Please contact Henry Norman should you wish to reconfirm.Email: [email protected]: 01474 520248
RATE CARDPRINT 2019
HALF PAGE
£1,650
FALSE FRONT COVER
£6,500
THIRD PAGE
£1,250
DOUBLE PAGE SPREAD
£3,950
QUARTER PAGE
£950
FULL PAGE
£2,500
BELLYBAND INTO DPS
£8K4 PAGE WRAP
£10KDIE CUT FALSE FRONT
£9K
MAGAZINE PREMIER SUPPLIER INDEXYou will appear within the OOH Premier Supplier Index for a whole year with the following information:• Your company contact details• Account manager contact• Full colour logo or product image• 20-30 words of text to promote your company• Heading of your choice
PRICE: £800
RATE CARDDIGITAL 2019WEB RATES: 1 MONTH 3 MONTHS 6 MONTHSSINGLE BUTTON £500 £750 £1,200SUPER BUTTON/MPU £750 £1,000 £1,500BANNER £1,000 £1,750 £2,500 SKYSCRAPER £1,500 £2,500 £3,500
WEBSITE PREMIER SUPPLIER INDEXYou will appear on the OOH website for a whole year with the following information:• Company name• Contact name• Telephone and email address• Full colour logo• Hyperlink to website/email address• 60 words to promote your company
PRICE: £300
All page information, including images, EPS and text should be: SUPPLIED ONLY IN CMYK MODE, NOT RGB.No Pantone colours or 5th colour specials to be used. No colour profiles saved within image – i.e. colour management or ICC profiles.
MAGAZINE SET TO A4 210mm X 297mm
TECHNICALSPECIFICATIONS
WHOLE PAGEBleed: H = 303 mm x W = 216mmTrim: H = 297 mm x W = 210 mmType: H = 268 mm x W = 196 mm
1/3 PAGE VERTICALBleed: H = 303 mm x W = 76 mmTrim: H = 297 mm x W = 70 mmType: H = 287 mm x W = 60 mm
DPS PAGEBleed: H = 303 mm x W = 426 mmTrim: H = 297 mm x W = 420 mmType: H = 268 mm x W = 396 mm
1/2 PAGE VERTICALBleed: H = 303 mm x W = 111 mmTrim: H = 297 mm x W = 105 mmType: H = 268 mm x W = 91 mm
1/2 PAGE HORIZONTALBleed: H = 154.5 mm x W = 216 mmTrim: H = 148.5 mm x W = 210 mmType: H = 134 mm x W = 186 mm
1/3 PAGE HORIZONTALBleed: H = 101 mm x W = 216 mmTrim: H = 95 mm x W = 210 mmType: H = 79 mm x W = 190 mm
1/4 PAGE VERTICALBleed: H = 303 mm x W = 49 mmTrim: H = 297 mm x W = 43 mmType: H = 268 mm x W = 37 mm
1/4 PAGE HORIZONTALBleed: H = 80 mm x W = 216 mmTrim: H = 74 mm x W = 210 mmType: H = 67 mm x W = 186 mm
ROB MOLINARI
DIVISIONAL DIRECTOR
01474 520266 / 07850 [email protected]
CONTACTS
H2O Publishing, Joynes House, New Road, Gravesend, DA11 0AJ
0345 500 6008 www.h2opublishing.co.uk
www.oohmagazine.co.uk @OOHmagazine H2O Publishing www.h2opublishing.co.uk @h2opublishing
DAN HILLMAN
DIRECTOR
07833 [email protected]
MARC SUMNER
DIRECTOR
07730 [email protected]
HENRY NORMAN
EDITOR
01474 [email protected]