A Winning Presentation In 10 Slides (or Less)
IAAP Grand River Chapter • March 2013Curt Hammond, Chief Listening Officer
Pearl Street Communications
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Today Telling vs sharing Thinking about audiences The value you bring
vs what you do Tips and ideas
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What Makes
A Good Talk?
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Story vs
facts
Paper vs
person
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The 10 Slide Rule
Guy Kawasaki– 10 slides, 20 minutes, 30 point
fonts It’s a rule…so break it Focus
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Getting Started
Slide 1: Title– Name, org and date
Slide 2: Tell a story or engage– Big simple image
Slide 3: Context– 3 bullets to educate
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Down To Brass Tacks
Slide 4: Key message #1 Slide 5: Key message #2 Slide 6: Key message #3– 1 header, 3 bullets
Slide 7: Re-enforce your value–Why your 3 KM matter
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Close The
Deal
Slide 8: Ask–Make a specific call to action
Slide 9: Back to the beginning– Close your story
Slide 10: Thank you & co-ordinates–Where audience can learn more
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The Basics About You About Them Practical Tips Practice
Public Speaking
101
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Be you Be on time Be prepared Be flexible Be passionate
The Basics
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Confidence, presence and energy Less is more Say it: The tip of the tongue,
the teeth and the lips.
It’s not about you!
Getting Ready
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Audiences can look tough,even if they are not
Audiences want you to win Audiences do not know your
organization well
About Them
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Look around the room Breathe normally Stay in control of your hands
and feet Start and end with a thank you
When Talking
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KM #1
Less Is More
While an occasional disinclination to exercise is exhibited by all age cohorts, the likeyhood of positive health outcomes makes even mildly strenuous physical activity all the more imperative.Nike slogan Nike slogan written by non-profit steering committee
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KM #2
It’s Not About
You
Start where the audience is Assume very little Less “I” and more “you” Watch sector jargon
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KM #3
Good Design Matter
s
Do Use– A template–White
background– Two font
families– Strong pics
Do NOT Use– Clip art– Too much
animation–More than 3
colors
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Un-deck
Yourself
Prezi Slide Rocket Haiku Deck (iPad)
iStockPhoto
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Final Tips Tell a story about how your org makes a difference
Stay away from stats Max 25 words per slide Be flexible and follow your
audience
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Practice makes perfect Your Talk
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Thank You
Curt HammondChief Listening Officerpearlstreet.ca @energyonthest 519.846.8130