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Thinking about CRM but not sure where to start?
Paul HasellMicrosoft Dynamics CRMPre-sales Consultant
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• What is CRM?• Life before CRM• Why CRM Matters• CRM in a Modern World• Arguments Against• Where to Start
Agenda
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What is CRM?
Relationship ManagementCustomer
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Account Contact
What is CRM?
RMCompanyOrganisationGroupIndividualMemberSupporterx
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What is Microsoft Dynamics CRM?
SalesMarketing Service
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Life before CRM
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Life before CRM
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Why CRM Matters
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Why CRM matters
Increase Recurring Revenue
ImproveCross-Sell
Opportunities
ImproveClose Rate
Increase Customer
Satisfaction
Company Growth
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Microsoft Dynamics CRM in a modern world
Mobile
Analytics
Social
Cloud
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I’m not convinced
It’s too expensiveWe don’t have time
We’re fine without it It looks complicated
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It won’t fit our business model
People won’t use it
We have remote workers
It won’t talk with other systemsI’m not
convinced
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I’m sold but where do I start?
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Plan
Be realistic Communicate
Integrate
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Thank you for Listening!
Please find me at the CRM booth for any questions!
© m-hance ltd 2015 #DYNBC15
Thinking about CRM but not sure where to start?Paul HasellMicrosoft Dynamics CRMPre-sales Consultantm-hance