Delivering Real-Time Business
Value for Life Sciences SAP Business Suite Powered by SAP HANA
July 2013 Public
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Continuously improve operational efficiency,
reduce cost
Enter rapidly new markets in a compliant fashion
Boost margins through real-time customer service
The real-time opportunity
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Becoming an innovation-driven enterprise Aligning business operations with customer needs
Gain real-time
operational visibility
Boost revenue through responsive supply
networks
Improve manufacturing operations
Reduce waste
Ensure high-quality
and compliant
products
Increase quality with low cost of compliance
Optimize maintenance
Manage outsourced manufacturing operations
effectively
Boost operating
margins with improved
customer service
Accelerate service responsiveness
Manage physician/payer/patient relationships
profitably
Raise customer satisfaction and margins
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 4 Public
SAP Business Suite powered by SAP HANA The next-generation business platform
Real-time business
In-memory
Business
transactions
Digital
connections
Collaborative
business
Cloud Social
Big Data Mobile
One platform bringing it all together
Advanced
analytics
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 5 Public
Industry value map for life sciences The life sciences networked enterprise
Patient and Provider
Engagement
Channel Effectiveness and
Social CRM
Contract Lifecycle Management
Real-Time Service Management
Collaborative Innovation
and Development
Collaboration and Social R&D
Product Compliance and Product
Safety
Product Development Integration
and Acceleration
Product and Service
Differentiation
Responsive Supply
Networks
Synchronized Demand and
Supply Chain
Logistics and Fulfillment
Supplier Networks
Serialization / Global
Traceability
Compliant Manufacturing
Manufacturing Operations
Quality Excellence and
Maintenance
Manufacturing Execution
People and
Talent
Core Human
Resources and Payroll Talent Management
Time and Attendance
Management
Workforce Planning
and Analytics
Finance Financial Performance
Management
Accounting and
Financial Close
Treasury and Financial
Risk Management
Collaborative Finance
Operations
Enterprise Risk and Compliance Management
Procurement Supplier Discovery and
Lifecycle Management
Strategic Sourcing and
Contracting
Procurement and Order
Collaboration
Collaborative Invoice
to Pay
Commodity
Management
IT Management Application Lifecycle
Management
IT Infrastructure
Management
IT Portfolio and Project
Management
IT Service
Management
IT Strategy and
Governance
Outsourced Manufacturing Physician/Patient/Payer
Relationships
Technology
Solutions
Analytics Consumer Experience Data Management Enterprise Mobility
SAP HANA Platform
Application Development and
Innovation
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 6 Public
Highest real-time
business value
for life sciences
Industry value map for life sciences The life sciences networked enterprise
Patient and Provider
Engagement
Channel Effectiveness and
Social CRM
Contract Lifecycle Management
Real-Time Service Management
Collaborative Innovation
and Development
Collaboration and Social R&D
Product Compliance and Product
Safety
Product Development Integration
and Acceleration
Product and Service
Differentiation
Responsive Supply
Networks
Synchronized Demand and
Supply Chain
Logistics and Fulfillment
Supplier Networks
Serialization / Global
Traceability
Compliant Manufacturing
Manufacturing Operations
Quality Excellence and
Maintenance
Manufacturing Execution
People and
Talent
Core Human
Resources and Payroll Talent Management
Time and Attendance
Management
Workforce Planning
and Analytics
Finance Financial Performance
Management
Accounting and
Financial Close
Treasury and Financial
Risk Management
Collaborative Finance
Operations
Enterprise Risk and Compliance Management
Procurement Supplier Discovery and
Lifecycle Management
Strategic Sourcing and
Contracting
Procurement and Order
Collaboration
Collaborative Invoice
to Pay
Commodity
Management
IT Management Application Lifecycle
Management
IT Infrastructure
Management
IT Portfolio and Project
Management
IT Service
Management
IT Strategy and
Governance
Outsourced Manufacturing Physician/Patient/Payer
Relationships
Technology
Solutions
Analytics Consumer Experience Data Management Enterprise Mobility
SAP HANA Platform
Application Development and
Innovation
6
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4
2
7
3
5
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Accounting and financial close Business value for entity close
Limited transparency without ability to
manage a central financial close
Missing financial excellence results at
the capital market due to a higher
cost of equity
Difficult to support parallel financial
reporting standards and simulate
scenarios
Single repository for company and
corporate data
Common view across financials and
logistics
Deeper and faster insight down to the
lowest level of detail
Faster reconciliation with automated
real-time matching
Easier consolidation across legal
entities, including issues like
intercompany transfers
Simulation of organizational changes
and alternate accounting methods, or
FX rates
Improve service-level
performance
Reduce
Minimize
month-end
closing time
operating costs
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Financial performance management (1/3) Business value for planning, budgeting, and forecasting
Planning performance is limited to
online analytical processing (OLAP),
staged cubes for transactional and
master data.
Reporting, loading, and retraction
performance limits planning
iterations.
Enable analytics and transactions on
the same enterprise platform for real-
time visibility.
Reduce planning cycles that improve
information process across
enterprise.
Faster extract and DataStore object
(DSO) activation times
Iterative planning and real-time
simulation supported through
improved performance
Better performance for drill down and
consolidation
Fast drill through and live view of
transactional data in suite
Improve service-level
performance
Reduce
Minimize
cycle times and
manual effort
operating costs
With SAP Business Suite on SAP HANA
Seamless replication of master and
transactional data from SAP
Business Suite applications
Availability of more granular data to
support planning
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Financial performance management (2/3) Business value for profitability and cost analysis
Data latencies and processes delays
Low ability to react fast to issues and
opportunities
Internal decision making that suffers
from lack of data depth and
availability
Long-running processes
Time-intensive data queries
Manual data analysis
Substantial amount of effort not
directly adding value
Unsatisfying resource efficiency and
effectiveness
Timely execution of critical business
processes
Higher ability to swiftly act in dynamic
market environments
Fast decision making
Critical transactions and calculations
that run quickly
Instant response times on queries
Prebuilt analytics to automate the
data analysis process
Leaner processes from data capture
through data analysis
Increased productivity through
process-optimized analytics and
mobile support
Improve service-level
performance
Reduce
Minimize
cycle times and
manual effort
operating costs
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Financial performance management (3/3) Business value for financial and managerial reporting
Risk of noncompliance due to
unfulfilled or overrun audits
Data masses while decision-relevant
information not available
Data analysis not supported or
automated
Long-running batch jobs and reports
Time-intensive data analysis
Large number of time-consuming,
and non-value-added processes
required to access and provide
accurate, up-to-date information
Timely execution of compliance-
relevant validation tasks
Increased end-user satisfaction with
sound data
Accurate, detailed, visualized, timely,
and actionable information
Critical processes and reports are
accelerated
Instant response time on data
analysis queries
Workarounds and data latencies
eliminated
End-user data analysis through self-
service
Improve service-level
performance
Reduce
Minimize
month-end
closing time
operating costs
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Collaborative financial operations (1/3) Business value for receivables management
High external financing costs from
lack of working capital management
Inadequate alerting mechanics and
lack of context-based facts
Need to manage exceptions within
high volumes of invoices
Manual efforts for assigning incoming
payments to invoices
Need for sales and service to have
better data to support collections,
dispute, and credit management
Cash tied up in high days sales
outstanding or bad debt write-offs
Easier identification of weak points as
a basis for process optimization
Exceptions from reports with
thousands of pages getting pushed to
mobile devices
Algorithms to help receivables clerks
match incoming payments
Unstructured data that can be
searched easily
Integration of sales and account
management where real-time data is
required
Flawless cash collection through real-
time data instead of batch data
Optimize working capital
Minimize
Reduce
bad debt write-offs
days sales
outstanding
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Collaborative financial operations (2/3) Business value for payables management
Expensive and error-prone manual
process steps
Need to improve compliance and
audit turnaround time
High cost per invoice due to large
amounts of tasks
Optimization of supplier payment
according individual payment terms
Better insight on the company’s cash
position
Instant visibility of account payables
and days payable outstanding
Joint view of payables and cash
positions to support financial
decision-making
Quicker inquiry turnaround time for
audits
Better scheduling of payment runs
through real-time and accurate
insight on vendor-opened receipts
Payment of dedicated items with
transparency about selection criteria
Increase days payable
outstanding
Optimize
Reduce
working capital
lost supplier
discounts
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Collaborative financial operations (3/3) Business value for shared service framework for finance
Difficulties in handling high volumes
of queries in shared services
organizations (SSOs)
Too much time consumed by
searches for vendor, customer, and
employee data
Challenges to continuously improve
the quality of service efficiently
Significant improvement of in-box
performance
Accelerated navigation within the in-
box
Ability to review and prioritize work
much quicker
Faster identification of vendors,
customers, and employees
Improved satisfaction of the agents
and the clients through provision of
more responsive service
Reduced costs and faster response
times
SSO able to meet service-level
agreements (SLAs) on budget and
improve key performance indicators
(KPIs)
Increase productivity for
shared services
agents
Improve
Reduce
employee
satisfaction
overall costs of
delivering services
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Enterprise risk and compliance management Business value for access control role analytics
High number and fast increase of
unused and orphaned roles
Long hours required to run batch jobs
to analyze transaction logs with
millions of records
US$4,000 required each year for
maintenance for each active ERP
role
Long process for identifying unused
roles, resulting in higher risk of
noncompliance with corporate rules
Real-time analysis of role usage
when discussing with the business
owners of the roles
Deep insight into roles for uncovering
potential risks for the organization
Real-time analysis on roles for reuse
or enhancements instead of creating
new or consolidating existing roles
Ability to combine role data coming
from different sources
Facilitation of business reengineering
and reorganization through joint
analysis of role and HR data
Reduce unused/orphaned
roles
Consolidate
Reduce
most-frequently-
used (active) roles
cost of
noncompliance
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Physician/patient/payer relationships (1/2) Business value for sales
Missed market opportunities due to
lack of visibility to third-party data
Data explosion, driven by new level
of sales rep connectivity via mobile
devices
Data in disparate data sources, which
prevents true 360-degree view of the
customer
Ability to integrate third-party data
Agile marketing to respond faster to
changing market dynamics and
opportunities
New analytical data mining capabilities
on Big Data (social media, predictive)
Near real-time monitoring and
reporting on sales performance
One central place for collecting all
customer data, leading to 360-degree
view of customers in
real time
Precision marketing to personalize
every interaction with the customer
Improve profitability
Optimize
Increase
return on
marketing
investments
customer
satisfaction
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Physician/patient/payer relationships (2/2) Business value for marketing
Difficulty in targeting particular
territories or physicians by disease
area
Inability to identify gaps in sales
pipeline, leading to missed targets
Difficulty to conclude actionable
findings from vast customer data
needed to maximize deal sizes
Low insight into customers’ buying
preferences from social media
content
Easy segmentation of physicians with
account intelligence analytics
Faster transaction search capabilities
Complete transparency into sales
pipeline based on real-time
information with unlimited
drill-down functionality
Real-time analysis of Big Data to
better understand buying patterns
Real-time access and assembly of all
data including social and
sales data
Increase profitability
Increase
Improve
percentage of
sales reps
achieving quota
offer win rate
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Real-time service management Business value for complaint management and root cause analysis in
medical device companies
Locating the right resources (like
machines) to resolve customer
issues takes too long.
Root cause analysis based on
unstructured data such as text is not
possible.
Managers lack actionable reporting
and visibility into workload of teams.
Search times are long, and it is hard
to find customer records within
masses of records and interactions.
Easier search capabilities for experts
in order to dispatch or escalate
issues to help field technicians
Root cause analysis based on
structured and unstructured data to
help customer service
New actionable insights into
workload of teams and employees
Significantly faster searches, such
as account searches, interaction
history, and customer fact sheets
Decrease average handling
time
Improve
Reduce
service-level
agreement
compliance
service cost
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Logistics and fulfillment (1/2) Business value for inventory management
Lack of real-time insight into
inventory situation that might cause
inaccurate reordering, finally resulting
in higher stock
Time-consuming inventory
management reporting
Need for accurate display of actual
stock to react quickly to stock
shortfall
Inability to completely track material
movements
Real-time stock insight and inventory
monitoring with high performance
Support for demand-driven
procurement
New analytical inventory
management cockpit
Real-time access to complex
inventory management data
High-performance inventory
management with large volumes of
documents
Real-time stock insight and inventory
monitoring
Improved adjacent procurement
processes, such as purchase order
or invoicing processing
Reduce inventory levels
Minimize
Optimize
out-of-stocks
working capital
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Logistics and fulfillment (2/2) Business value for warehouse management
No up-to-date view of the inventory
situation
Need for accurate display of actual
stock to react quickly to stock
shortfall
Time-consuming inventory
management reporting
Real-time access to complex
inventory management data
Real-time stock insight and inventory
monitoring
High-performance inventory
management with large volumes of
documents
Higher process efficiency in adjacent
procurement processes
With SAP Business Suite on SAP HANA
Reduce out-of-stocks by
36%
Decrease
Limit bullwhip effect
inventory and
safety stocks by
29%
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 20 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Procurement and order collaboration Business value for operational procurement
Missing real-time insight into
operational procurement reporting
Dynamic operational procurement not
possible
Slow and costly paper-based
processes
High transaction costs
Increased processing time for
transactions with a high number of
line items
Frequent errors due to maverick
spend
New configuration options for
procurement analysis
Modern, easy-to-consume user
interface
Complete visibility into end-to-end
procurement activities
Real-time insight and information
that is easy to manipulate
Accelerated long-lasting processing
of purchasing documents
Increase
transparency
Lower
Increase
procurement
operations cost
process
effectiveness
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Synchronized demand and supply chain and supplier
networks (1/2) Business value for sales and operations planning
No smooth collaboration across
stakeholders during sales and
operations planning
Long cycle times to develop
consensus forecast
Long loading times lead to decisions
based on incomplete, inaccurate and
outdated data
Complex administration of system
landscapes, especially movement
and replication of data
Increased collaboration and shorter
cycle times for sales and operations
planning
Improved user experience
Better supply chain visibility and
decision making through near real-
time reporting with faster analysis
Better production and less cost
through simplified system setup,
administration, and robust planning
foundation
Reduce
planning cycle times
Increase
Reduce
supply chain
performance
total cost of
ownership (TCO)
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 22 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Synchronized demand and supply chain and supplier
networks (2/2) Business value for supply chain monitoring
Lack of near real-time information
Batch jobs to extract data from planning system to central reporting based on the SAP NetWeaver Business Warehouse (SAP NetWeaver BW) application on weekly basis
No ad hoc operational reporting
Reporting, queries, dashboards that
must be created by each customer
individually
Not possible to run sub-daily planning
jobs and analyze the results
Inability to respond fast to ad hoc
queries from customer which may
result in lost sales
Implementing GxP (good anything practice) compliance made easier by improved supply chain visibility
Decision support based on near real-time information
Information able to be updated via delta capabilities
Prebuilt box analytical reporting
scenarios provided with streamlined
data load
Planned ability for customers to add
their own KPIs and dashboards
Advanced data retrieving and
computing capabilities supported
Optimized reporting of supply chain
planning data
Reduce
time spent compiling,
generating, and
waiting for reports
Increase
Optimize
visibility into key
supply chain data
in an easily
consumable way
analysis capabilities
with multiple levels of
aggregation and drill-
down techniques
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Manufacturing operations Business value for asset operations and maintenance
Maintenance scheduling that
consumes a great deal of time
Manual and error-prone process of
preselection of maintenance plans
Potentially missing necessary objects
for maintenance calls
High number of maintenance plans
that must be scheduled frequently
Planning once a week
Accelerated mass transactions
Instant analysis on top of
transactions
Preselection of due plans that speeds
up the process significantly
Real-time analytics on all data,
including machine sensor information
Scheduling all maintenance plans
within a specific time frame
Faster response times and more
accurate maintenance scheduling
Planning several times a day and up-
to-date scheduling information in
maintenance
Increase
asset utilization and
reduce unplanned
asset downtime
Maximize
Update
asset uptime
scheduling information
on maintenance
operations
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 24 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Core HR and payroll (1/4) Business value for payroll processing
Responses to management ad hoc
inquiries about trends of high volume
payroll information are costly.
Business users have very limited
ability to analyze payroll results.
Addressing employee inquiries
around payroll is time-consuming and
expensive.
HR needs to increase the quality of
service provided to employees at
lower costs.
HR IT resources freed to focus on
the execution of organizational
strategic tasks
Thresholds leveraged as a steering
mechanism to optimize business
performance
Simplification of payroll data analysis
with optimized representation of data
High-speed read access based on
SAP HANA, slashing time to access
and analyze critical payroll
information
Faster response times to employees,
increasing employee productivity and
satisfaction
Increase
efficiency of payroll
management
Improve
Reduce
employee
satisfaction
overall costs of
payroll processing
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 25 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Core HR and payroll (2/4) Business value for effective shared services delivery
Shared services organization (SSO)
is challenged to give prompt,
accurate answers.
SSO agents spend time searching for
employee data using employee
identification.
SSO needs to improve the quality of
service provided to employees at
lower cost.
Acceleration of in-box performance
allowing SSO agents to review and
prioritize their work more efficiently
Faster employee identification
enabling more responsive service
Improved employee satisfaction
Reduced costs and faster response
times
SLAs and budget objectives met,
KPIs improved
Increase
productivity for
shared services
agents
Improve
Reduce
employee
satisfaction
overall costs of
delivering services
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 26 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Core HR and payroll (3/4) Business value for time and absence calculation
Responses to management ad hoc
inquiries about trends of high-volume
payroll information are costly.
Business users have a very limited
ability to analyze time evaluation
data.
Addressing employee inquiries
around time/absence is time-
consuming and expensive.
HR needs to increase the quality of
service provided to employees at
lower cost.
HR IT resources freed to focus on
the execution of organizational
strategic tasks
Thresholds leveraged as a steering
mechanism to optimize business
performance
Simplification of time evaluation data
analysis with optimized
representation of data
High-speed read access based on
SAP HANA, slashing time to access
and analyze critical time information
Faster response times to employees,
increasing employee productivity and
satisfaction
Increase
efficiency of time
management
Improve
Reduce
employee
satisfaction
overall costs of
time management
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 27 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Core HR and payroll (4/4) Business value for transactional analytics
Translation of organizational strategy
into HR metrics requires significant
effort or special expertise.
Decisions are often based on
hunches.
It is difficult to zero in on underlying
transactions from high-level KPIs.
Data loads in traditional reporting
tools are time-consuming.
Integrated and personalized cockpits
that provide insight into metrics that
matter most
Thresholds leveraged as a steering
mechanism to optimize business
performance
Predefined workforce and time
management–related KPIs for
managers with the ability to navigate
into details
Analytics embedded in business
transactions
Prebuilt virtual data models for real-
time transactional analytics
Simplified architecture
Increase
revenue per
employee
Optimize
Reduce
HR processes
time and costs of
operational
reporting
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Manufacturing execution (1/2) Business value for real-time requirements planning
Slow manufacturing resource planning (MRP) due to complex recipes and process instruction sheets in pharmaceuticals
Complex bill of materials and routing structures in medical devices companies
Synchronizing MRP runs across
plants in the supply chain made
difficult by long MRP runs
Inability to replan quickly if conditions
change due to long
run times
No holistic production planning
across all relevant production sites
50% reduction in MRP runtime with
high-speed reads
Faster reaction to demand changes
Demand information propagated
faster through the supply chain
Facilitation of corrective action at the
plant level and across plants
Enablement of broader supply chain,
sustainability, financial, and
performance improvements
Better synchronize demand and
supply for global cross-plant planning
Instant update on supply network
collaboration with latest demand
information
Reduce
out-of-stocks
Decrease inventory and
safety stocks
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Manufacturing execution (2/2) Business value for global plant performance management
Complex global supply chains
leading to several constraints
Hard to implement GxP compliant
practices due to delayed insights into
manufacturing performance
Inability to find process control or
maintenance issues and bottlenecks
in production
Need to capture the root causes for
downtimes, efficiency losses, and
poor quality
High costs due to decreased asset
utilization, unplanned downtimes, and
inefficient performance
Reduced customer responsiveness
due to insufficient product yields and
poor product quality
Integrated view of the global supply chain Combination of quantitative KPIs with
qualitative context and reasons for performance issues
Combination of plant performance with business context, improving GxP compliance
Facilitation of corrective action at the
plant level and across plants
Enablement of broader supply chain,
sustainability, and financial and
enterprise performance
improvements
Enterprise-level rollup of plants that
enable analytics comparing assets
and performance KPIs across sites
Improve return on assets and
product quality
Increase
Reduce
resource utilization
and asset uptime
unplanned
downtime
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Product development integration and acceleration (1/3) Business value for portfolio management (SAP Portfolio and Project
Management) of drugs and devices
Solid go/no-go decisions requiring
real-time status data of running
clinical trials and portfolios
Time-consuming analysis for large
portfolios, leading to lack of
transparency
Cumbersome aggregation of
financials and investment
commitments for large portfolios
Outdated information on the
investment increasing efforts for
reviews
High efforts for manual editing of
financial KPIs like net present value
or internal rate of return
Real-time access to decision-making
data aggregated from lowest levels,
such as trial expenses
Evaluation of pipeline net present
values based on most recent revenue
and expense projections
• Ability to go top down from the overall
budget down to single expenses
through drill downs
• Faster aggregation of financials along
the investment area hierarchy
• Automated calculation of most
important KPIs based on values from
financial planning
Increase transparency for
decision making
Improve speed of
aggregating
financial
information
With SAP Business Suite on SAP HANA
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Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Product development integration and acceleration (2/3) Business value for portfolio management (SAP Portfolio and Project
Management) of drugs and devices
Long waiting times when starting the
project and task dashboards
Low productivity when working on
several projects and tasks across
projects
Updates on multiple tasks that are
inefficient and time consuming as
tasks are confirmed one by one
Very long times spent searching for
documents across projects or for
large portfolio of projects
Slow process of finding projects,
tasks, and phases by responsible
project member
Faster access to users tasks and
projects
Accelerated access to project, task,
and checklist item dashboards
Project team members able to
confirm times, status, and dates and
attach documents for several tasks at
once
Increased user productivity
Accelerated search for documents
Ability to find projects or tasks faster
by responsible project member
Increase user productivity
Reduce
Improve
time for task
confirmation
search for
documents and
project elements
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 32 Public
Today
KPI improvements are high-level estimates and will have to be validated for each customer situation.
Product development integration and acceleration (3/3) Business value for project management (project systems)
Long wait and locking times slow
down execution and reactions on
deviations.
User acceptance is reduced due to
affected usability in handling large
project data.
Analysis of high data volumes for
complex, long-lasting projects or
cross-project monitoring is difficult.
Deviations in costs, time, resources,
or quality are seen too late.
Reduced waiting and locking times of
critical transactions along the end-to-
end process
Higher process efficiency and
improved employee productivity
Acceleration of project reporting and
new project line item reporting
delivering faster insights
Timely corrective measures through
clear insights in deviations and risks
in real time
Increase user productivity and
end-to-end process
efficiency
Improve transparency and
decision support to
take corrective
measures in time
With SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
Thank you
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
Appendix with detailed customer cases
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 35 Public
Reference US$10 billion life sciences company Summary of validated scenarios
Feasibility
Bu
sin
ess v
alu
e
Legend
Lo
w
Hig
h
Low High
SAP Business
Suite on
SAP HANA
SAP HANA
products
SAP HANA
platform
Phase – deployment road map Annual revenue: US$10 billion
1 Short term
TCO:
IT spend avoidance (data volumes projected to keep
growing; reduced data load and monitoring costs;
accelerated time to value on future projects)
FIN: Financial supply chain (growth in transactions that
has consumed window of time available for producing
required reports)
SCM: Distributor channel insight (enhancing daily sales
and inventory information for all SKUs, with the ability
to look at nonaggregated data to improve supply
chain responsiveness and insight)
2 Medium term
SCM: Supply planning analytics (access to critical
inventory and manufacturing planning reporting
limited by response times)
FIN: Fast financial close (increasingly dynamic business
environment demanding greater visibility and
analytics; regulatory demands increasing; limited
ability to analyze and understand discrepancies)
CRM: Sales analytics (ability to explore data for customer
insight, which will lead to a competitive advantage
and increased revenue)
Financial
supply chain
($1 million)
Supply
planning
analytics
($650k)
IT spend avoidance
($3.2 million)
Payroll/GSR
($870,000)
Distributor
channel insight
($2.2 million)
Sales analytics
($6.9 million)
Recall
management
($1.3 million) Fast financial close
($150,000)
1
1
2
2
3
1
2 3
SAP HANA use cases mapped to industry value map end-to-end solutions
SAP HANA Platform: customer-specific SAP HANA products: SAP NetWeaver BW on SAP HANA, high-performance applications (HPAs), apps powered by SAP HANA SAP Business Suite on SAP HANA
Scenario
(business value)
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 36 Public
4,3 5,1
6,2
2,2 2,2
2,2
6,8
8,2
0
2
4
6
8
10
12
14
16
18
2013 Phase 1 Phase 2 Phase 3
Costs SoH Applications Platform
Reference US$10 billion life sciences company SAP HANA platform
SAP HANA platform: Anything built on the platform that is customer-specific – new business processes and business models
SAP HANA products: SAP NetWeaver BW powered by SAP HANA; high-performance apps (HPAs); applications – mapped to
inventory value map (IVM) end-to-end (E2E) solutions
Currently available functionality (SP0, 1, 2) – 23 scenarios mapped to IVM E2E solutions, and planned functionality(all of the
E2E solutions on the IVM are in scope)
Based on actual SAP
customer engagements
Annual benefits, SAP HANA
platform: $8.2 million
Annual benefits, applications
powered by SAP HANA: $2.2 million
Annual benefits, SAP Business
Suite on SAP HANA: $6.2 million
Estimated deployment costs
Total transition cost: to be determined
SAP HANA platform
SAP HANA products
SAP Business Suite on SAP HANA
In millions of US$
More information: Value Engineering
Annual revenue: US$10 billion
SoH= SAP Business Suite on SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 37 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical solutions provider – recall management Life sciences
Business context and goals
A medical solutions provider has processes in place to address recall management, but this is a
complex batch job process that can take significant time to execute. Reducing the time and
complexity of this process can speed responsiveness, reduce risk, and improve healthcare
outcomes.
Business challenges
Business support for applying new technology to a process that works today could be a challenge
in resource-constrained companies.
Contribution of SAP HANA
SAP HANA will enable the entire process to run faster and provide the ability to get deep insights
into the data without the need to build data marts. This will improve responsiveness and quality.
Value drivers/KPIs
Improved responsiveness in understanding internal quality issues, customer complaints, and
adverse medical events
Innovation scope
SAP HANA platform (customer-specific)
E2E solution
Life sciences – product compliance and
product safety
Value potential 3
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 38 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical solutions provider – sales analytics Life sciences
Business context and goals
This medical solutions provider currently pushes reports to the sales force with data that is
generated weekly. Access to real-time information enabling users to explore data for customer
insights could lead to a competitive advantage and increased revenue.
Business challenges
User adoption, ability to access data, introduction of process change with sales force
Contribution of SAP HANA
SAP HANA will help in providing near real-time insight to customer and supply chain data.
Value drivers/KPIs
Improved customer service, responsiveness, inventory management, revenue growth, and
profitability
Innovation scope
SAP HANA platform (customer-specific)
E2E solution
Life sciences – synchronized demand and
supply chain
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 39 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Pharmaceutical manufacturer – distributor channel insight Life sciences
Business context and goals
A pharmaceutical company receives product sales and inventory information daily for all its SKUs
but does not have the ability to look at nonaggregated data to improve supply chain
responsiveness and insight.
Business challenges
There may be some additional costs to get access to this data daily. In addition, there will need to
be some work done around data quality. Access to this data globally will be a challenge.
Contribution of SAP HANA
SAP HANA will enable insight into nonaggregated data across the entire North American supply
chain.
Value drivers/KPIs
Improved supply chain visibility, insight, responsiveness, and security
Innovation scope
SAP HANA products (HPAs, apps)
E2E solution
Life sciences – logistics and fulfillment
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 40 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Healthcare products manufacturer – integrated business
planning Life sciences
Business context and goals
Sales and operations planning (S&OP) is complex process with a long lead time process to
aggregate levels of data. Supply chain planning requires access to real-time information across a
complex network to improve insight and responsiveness.
Business challenges
Cultural issues in designing a global supply chain will be required to benefit from improvements
in this solution.
Contribution of SAP HANA
SAP HANA will enable insight to nonaggregated data across the entire North American supply
chain.
Value drivers/KPIs
Reduced inventory costs, improvements in customer service, reduced supply chain costs
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – synchronized demand and
supply chain
Value potential 5
Feasibility 3
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 41 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Pharmaceutical company – business warehouse landscape
simplification
Life sciences
Business context and goals
This pharmaceutical company has a complex business intelligence (BI) landscape and will
require a significant investment in new technology. It is looking for a strategy to improve
performance and manage costs long term. The current approach was not sustainable.
Business challenges
The company is risk-averse and has not been an early adopter of new technologies. It has a new
management team in place, which is new to the life sciences industry.
Contribution of SAP HANA
SAP HANA will enable simplification of the BI landscape and provide a platform for improved
information access.
Value drivers/KPIs
Landscape simplification, reduced costs, improved performance, high value delivered to business
partners
Innovation scope
SAP HANA products (HPAs, apps)
E2E solution
Life sciences – analytics
Value potential 4
Feasibility 4
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 42 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Pharmaceutical company – next-generation sequencing in
life sciences R & D Life sciences
Business context and goals
Finding the next blockbuster is very costly, with the tools generally used from the last two
decades. Big Data and next-generation sequencing (NGS) allows genome mutation identification
and analysis in just 20 minutes. This used to take days, and so there is the potential for radical
cost reductions and acceleration of R & D pipeline.
Business challenges
Provide applications that overcome workflow challenges related to data analysis as well as
regulatory uncertainties and sequencing costs
Provide NGS for clinical research and molecular diagnostics
Process innovations
Solution delivered: Rapid bioinformatics of genome interpretation provided; biomarker data to
guide treatment decisions through companion diagnostics based on real time
Business benefit: Reduced time and cost of sample-to-result NGS; significantly improved
effectiveness of scientists
Contribution of SAP HANA
Acceleration of R & D pipeline
Value drivers/KPIs
Cost of R & D; throughput of R & D; improved certainty/statistical validity
Innovation scope
SAP HANA products (HPAs, apps)
E2E solution
Life sciences – product development
integration and acceleration
Value potential 5
Feasibility 4
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 43 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – advanced planning and
optimization benefits Life sciences
Business context and goals
Limited visibility, development backlog
Business challenges
Access to critical inventory and manufacturing planning reporting is limited by response times.
S&OP requires validation across reporting environments. Inventory initiatives require increasing
access to more timely information to drive results.
Process innovations
Reduce inventory costs, inventory obsolescence, lost revenue due to stock-outs, and reporting
validation costs
Contribution of SAP HANA
Improve service levels without increasing cost to serve; increase ability to manage supply chain
costs with access to timely information; plan more accurately by providing access to actual
results; reduce planning cycle times
Value drivers/KPIs
Reduced cost of planning validation
Reduced cost of S&OP
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – synchronized demand and
supply chain
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 44 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – AR financial supply chain
management benefits Life sciences
Business context and goals
Business processes supported, limited ability to scale
Business challenges
Growth in transaction volume has nearly consumed window of time available for producing
required reports. Multiple data sources has created need for audit and reconciliation of reports.
Effort required to execute transaction-level reporting leaves no time for other reports.
Process innovations
Reduce monitoring and reconciliation efforts.
Distribute workload more evenly through reducing wait time on data load and reporting process.
Contribution of SAP HANA
Reduce risk of failure in mission-critical process; support ability to scale; reduce compliance risk;
support Sarbanes-Oxley and audit compliance
Value drivers/KPIs
Reduced downtime recovery
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – accounting and financial close
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 45 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – accounting and financial
close Life sciences
Business context and goals
Increasing transactional burden limits strategic focus
Business challenges
Reporting and analytics transactional functions consume significant time and resources.
Increasingly dynamic business environment demands greater visibility and analytics. Regulatory
demands are increasing, with limited ability to analyze, understand, and respond.
Process innovations
Reduce cost of operations and analysis, cost of budgeting and forecasting, and cost of data audit
and reconciliation
Contribution of SAP HANA
Improve visibility to product line, product profitability; improve visibility to customer profitability;
improve ability to analyze and understand regional performance, early identification of trends;
increase ability to support strategic activities with accuracy
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – accounting and financial close
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 46 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – sales reporting benefits Life sciences
Business context and goals
SLA and performance challenges are being experienced with an expanding user base.
Business challenges
Mission-critical reports are delivered inconsistently. Reaching global user base with timely
information is a challenge. There is frustration in the user community based on limited access to
information that drives core processes.
Process innovations
Reduce lost sales time and improve revenue. Improve performance on SLAs. Preserve
investment in portal.
Contribution of SAP HANA
Improve customer satisfaction through more value-added sales relationship; increase revenue
through improved visibility into performance and opportunity; improve ability to manage PO-
pending process through increased visibility and timeliness of information
Value drivers/KPIs
Reduced time spent on workbooks
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – analytics
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 47 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – IT spend avoidance and
landscape simplification Life sciences
Business context and goals
Analysis environment is complex and expensive.
Business challenges
Data volumes are projected to keep growing, driving up storage, server, software, and related
costs. Data is moved to an intermediate staging area where it is cleaned and normalized before
being uploaded into SAP NetWeaver BW. Considerable expense is involved.
Process innovations
Reduced storage costs, server costs, database license and maintenance, system development
and management, data load and monitoring
Contribution of SAP HANA
Empower business community with greater access and faster performance; support increasing
demand for access to more timely information; increase ability to support analytics for large data
sets and data from multiple sources
Value drivers/KPIs
Cost of custom development
Acceleration of time to value on future SAP NetWeaver BW projects
Reduction of data load and monitoring
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – analytics
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5
© 2013 SAP AG or an SAP affiliate company. All rights reserved. 48 Public
Note: Use cases in the global use case repository are captured directly from customers and internal SAP innovation
sessions and may not be completely validated.
Medical device manufacturer – SCM benefits Life sciences
Business context and goals
There is growing demand for timely information.
Business challenges
Continued pressure to improve performance demands increased access to information.
Increasing regulation requires audit trail and ability to rapidly access audit data. Increasing
globalization raises demands on supply chain and creates proliferation of suppliers.
Process innovations
Improve planning efficiency and effectiveness. Increase procurement savings on direct material.
Reduce time spend validating and reconciling.
Contribution of SAP HANA
Leverage the scale of global supply chain through timely visibility to management metrics; reduce
cost of regulatory compliance
Value drivers/KPIs
Reduced cost of manufacturing planning
Reduced cost of manufacturing analytics
Innovation scope
SAP Business Suite on SAP HANA
(now and future)
E2E solution
Life sciences – synchronized demand and
supply chain
Value potential 5
Feasibility 5
Low High
1 5
Low High
1 5