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Page 1: Compliance and a Forward View for the Repossession Industry

Compliance and a Forward View

for the Repossession Industry

Presented by:Paul Kulas

Head Belle Ringer, BellesLink.com

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Originally Presented by Paul Kulas at NARS, April 2013

• Owner and Head Bell Ringer at BellesLink.com• Owner of Belles Camp Communications• Developed key communications services for the

Repossession Industry dating back to 1991

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Compliance is No Longer an Option – It’s Required

• CFPB – where it is today• Where we think CFPB is heading

– Why repossession operations should consider making changes

– Why these changes will benefit you – even if I’m wrong

• Techniques for skip tracing that are fully compliant• Observations, present and future vision for

Repossession Industry

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…financial institutions under Bureau supervision may be held responsible for the actions of the companies with which

they contract. The Bureau will take a close look at service providers’

interactions with consumers. It will hold all appropriate companies accountable

when legal violations occur.source: CFPB Bulletin - April 2012

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Compliance

• No standard definition• Widespread opinions• Everybody’s talking• An investigation will be broad ranging and

cover every aspect of lending operations*– Loan servicing – Repossessions

*source: Dealer Business Journal – June 2012

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Consumer Finance Protection Bureau

• Title X of Dodd-Frank Wall Street Reform and Consumer Protect Act

• Comprehensive change in financial regulation• Extended rule making authority to ‘larger non-bank

participants• Indirect supervisory authority

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Consumer Financial Protection Bureau to Hold Financial Institutions

and Their Service Providers Accountable

“The Bureau will take a close look at service providers’ interactions with consumers. It will hold all appropriate companies accountable when legal violations occur. “

CFPB Director Richard Cordray

April 10, 2010 CFPB Bulletin

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source: macrotrends.org

Auto Sales Increasing

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Historical Delinquency Ratessource - TransUnion

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source: CFPB 2012 Complaint Data

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CFPB Has a Simple, User Friendly Website

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FTC - Click to File Complaint Form; Simple, Easy

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CFPB is on Facebook

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and Twitter

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CFPB is Hiring

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CFPB Full Time Employee Projections*

*source: April 2013 CFPB Strategic Plan

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Where We Think CFPB is Heading

•Indicators are CFPB will grow – therefore:– Every communication (calls, texts ,emails) should

be linked to a case– Each database lookup should be linked to a case– Every communication and all database lookups

need to be in one place, available with one mouse click

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Our Qualified Intuition

•Belles Camp has 22 years of experience– Key innovation and communications techniques for the

repossession industry (trap line, blind line, real-time caller ID, etc. dating back to 1991

– Remember the slides? Solid evidence there– Predicted in 2007 the amendment to the Communications

Act (making spoofing illegal) would become law. Law signed 12/22/2010

– Saw CFPB coming. Software and hardware development began early 2010

– BellesLink introduced July 15, 2013 - leading the way again

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Repossession Operations – Today

• Information doesn't flow between all the channels in a repossession

• "Quit calling me!" - way too complicated • Clients are concerned about risk, primarily due

to the fact that everyone isn’t connected

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Communications and database

searches aren’t linked/updated in

real time

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Changes You Should Consider

1.Build your business with the client in mind2.Link every communication (call, text, email)

and database search to a case3.Everyone involved should be connected,

information updated in real-time1. "Quit calling me!"? Should be one click

4.The cloud is ready – it’s not hype

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Communications and database

searches linked/updated in

real time

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Compliant Communications Techniques

• Local Numbers and texting– Local Numbers

– Dramatically improves contact rates (incoming and outgoing calls– Reviewed and approved by Chase Auto Finance*

– Texting• Important technique; essential to every skip trace• Becoming more popular than phone calls• 95% of texts are read within 5 minutes• Wells Fargo* reviewed and approved

• Toll Free numbers still valuable– when used with local numbers

*not meant as an endorsement

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What About Deception?

• Local/toll free numbers, text messaging are not deceptive- You lease the number and can be

reached at the number- Chase* and Wells Fargo* have reviewed

and approved.- Fully compliant with Truth in Caller ID Act

of 2009

*not meant as an endorsement

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What Not To Do

• Don’t try to put a square peg into a round hole - i.e., using Google Voice, Ring Central, or burner phones for skip tracing– They’re not designed for what you use them

for – There’s no support– You can’t suggest improvements– At least 10 other reasons

• Net is that you trip over a dollar to pick up a nickel

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Now What?

• Invest in your core competency - and in your client’s business

• Cloud compliance services are the way to go• Repo industry has unique

challenges—choose/support companies that focus on your business– When you call, they get it—they listen and

respond

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BellesLink.com is a fully compliant, cloud-based, virtual communications tool for Automobile Repossessions, Investigations and skip tracing

•Unique.•Affordable.•Valuable.

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Risk/Return on Investment  

• Risk:– Letter comes: "You have 15 days to comply with the

following requirements…” Now what?• Return on Investment:– If CFPB goes away, never extends its reach beyond

where it is today, you're way ahead• Linking your communications and database searches to the

case improves day to day operations

• Makes you more marketable to your clients– When the letter comes: you’re ready

• Make or break moment in your business

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Observations, Present and Future vision - Repossession Industry

• Merger (ARA/NFA) great 1st step, long over due• Co-opetition - it works. It’s been around since 1911

http://mayet.som.yale.edu/coopetition/ • Examples of successful co-opetition

– The Auto Industry• GM/Toyota – fuel cells GM/Ford– gas saving transmissions

– Oil/Gas business in Denver, early 80's– Microsoft/Apple– Symantec/McAfee– Google/Firefox– Open Source Software

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Conclusions – Part 1

1. Automobile lending and sales could surpass the boom years - delinquencies can only go up from here - great!

2. CFPB isn't going away1. Well designed website, easy to complain, social media,

they’re hiring…3. Probability high, you’ll be a bigger blip on their

radar 1. Can you afford to ignore the signs?

4. Be proactive—not reactive5. Technology is an asset—not an expense

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Conclusions – Part 2

1. The past is not sustainable. Compliance = cost.- Fees have to increase

2. The way forward:- Industry unity - Power in numbers - Metcalfe’s Law: “The value of a

network increases exponentially with the number of nodes on that network”.

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• "Co-opetition means cooperating to create a bigger business "pie" while competing to divide it up”http://mayet.som.yale.edu/coopetition/

“This is the year of change!”

Les McCook, Executive DirectorAmerican Recovery Association

Embrace Co-opetition

Page 35: Compliance and a Forward View for the Repossession Industry

To learn more about BellesLink repossession and investigation software for skip tracing, visit

www.belleslink.comRequest a Free BellesLink demo.


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