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Page 1: 6 Ways to Enhance Your Mobile Presence

Attract buyers to your homes, where and when they’re looking

6 Ways to Enhance Your Mobile Presence

Page 2: 6 Ways to Enhance Your Mobile Presence

1Optimize your builder website.

Use responsive design so that your new construction content loads fast and looks good, regardless of a user’s

screen size.

Page 3: 6 Ways to Enhance Your Mobile Presence

2Create your own app.

Help buyers discover your communities, direct them to model homes and deliver special offers.

Page 4: 6 Ways to Enhance Your Mobile Presence

3Build a blockbuster site.

Your website reflects the quality of your brand. It should be professionally designed and jam-packed

with useful content.

Page 5: 6 Ways to Enhance Your Mobile Presence

4Give site visitors a great experience.

Make buyers want to bookmark your website — and stay longer — by making it easy to navigate and find info, no

matter what device they use.

Page 6: 6 Ways to Enhance Your Mobile Presence

5Get personal.

Customize your buyer’s website visit by offering personalized content, saved searches and opt-in

email communications.

Page 7: 6 Ways to Enhance Your Mobile Presence

6Leverage your social channels.

Nearly 80 percent of all social media time is spent on mobile.1 Amp up your visibility by regularly posting

engaging content.

1 ComScore, 2016 U.S. Cross-Platform Future in Focus

Page 8: 6 Ways to Enhance Your Mobile Presence

How does a mobile strategy help your business? Download our

guide to reach and engage more buyers.Get the guide


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