Attract buyers to your homes, where and when they’re looking 6 Ways to Enhance Your Mobile Presence
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Attract buyers to your homes, where and when they’re looking
6 Ways to Enhance Your Mobile Presence
1Optimize your builder website.
Use responsive design so that your new construction content loads fast and looks good, regardless of a user’s
screen size.
2Create your own app.
Help buyers discover your communities, direct them to model homes and deliver special offers.
3Build a blockbuster site.
Your website reflects the quality of your brand. It should be professionally designed and jam-packed
with useful content.
4Give site visitors a great experience.
Make buyers want to bookmark your website — and stay longer — by making it easy to navigate and find info, no
matter what device they use.
5Get personal.
Customize your buyer’s website visit by offering personalized content, saved searches and opt-in
email communications.
6Leverage your social channels.
Nearly 80 percent of all social media time is spent on mobile.1 Amp up your visibility by regularly posting
engaging content.
1 ComScore, 2016 U.S. Cross-Platform Future in Focus
How does a mobile strategy help your business? Download our
guide to reach and engage more buyers.Get the guide
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