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    OF ADVERTISING

    3 Big Uglies

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Ugly One

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    IS ANYONE PAYINGATTENTION ANYMORE?

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Live TVViewership

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDESource: Nielsen March 2015

    dowyear o

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDECopyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Among

    18 to 24 year oldsdow

    Source: Nielsen March 2015

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    49% of VOD use

    t

    Eco

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDESource: MediaPost April 2015

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDECopyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    56% of DVR useskipthrough

    EVERYcommercial

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDECopyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    46% of web videoare N

    vie

    Source: Google May 2015

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDECopyright 2015 Veritone, Inc. All rights reserved. CONFIDESource: Google May 2015

    Of unseen ads76% did not even appear on sc

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDECopyright 2015 Veritone, Inc. All rights reserved. CONFIDESource: National Geographic /Ad Age 2014

    More

    likelystruck

    bylightening than cliban

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Ugly Two

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    AM I REACHINGAT THE RIGHT

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    5,000+Advertisement a

    brand exposuresdaySource: Yakelovich 2014

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    Only 12 make a

    impression.Source: SJ Insights 2014

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Find the needle

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Thread theneedle

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Ugly Three

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    WAS MY MESSAGEEVEN EFFECTIVE?

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Airchecksdonesamewayas

    1931

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Average wait tim

    1-2 Weeks

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    Too late:

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    What is Veritone

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    What

    Googledoes

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    FOWW

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Veritone does

    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    FOR THE SPOKEN WORD

    Weve cracked the code

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Not somethingeveryone can do

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    U S ISSUED PATENTS

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    U.S. PENDING PATENTS

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    FOREIGN PENDING PATENT

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    What Does

    Veritone Media D

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Technology +Data + CreativityTO CREATE MESSAGING YOUCANT IGNORE

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    Native AdvertisingTHEY CANT TUNE YOU OUT,IF YOURE ALREADY IN

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    and weve

    made itSIMPLE, SCALABLE, TRACKABL

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Just ask these fol

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Veritone Demo

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    Copyright 2015 Veritone, Inc. All rights reserved. CONFIDE

    Nice. Right?

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