1
9th annual
North America’s Premier Backcountry Ski and Ride Event
presented by
2015 Snow King Overview
February 21 and 22, 2015
Great festival, Great Community
Check out the Outdoor Research Ver2est 2013 You Tube video filmed at Alpental
It began in 2007…
VertFest is the brainchild of a group of Outdoor Research employees. The first event at Crystal Mountain was a good old-fashioned sufferfest, followed by a bunch of beer – all in support of avalanche safety.
VertFest = Backcountry Stoke
• Vertfest is the largest backcountry ski and snowboard festival in America
• It’s a multi-stop mountain festival dedicated to promoting backcountry fun, safety, and stoke
2015 Tour Stops
• Mt. Bachelor, OR: February 7 & 8 • Alpental, WA: February 14 & 15 • Snow King, Jackson WY: February 21 & 22 • Brighton, UT: March 7 & 8 (Wasatch Powderkeg Triple Crown)
Vertfest Supports the Backcountry Community
In 2014, Vertfest raised almost $65,000.
In 2015, Snow King Vertfest will benefit the Snow King Volunteer Ski Patrol
Past sponsors
VertFest is built on:
• Community • Clinics • Competition
SATURDAY On-Snow Clinics by Exum, SKMSS, and Tier 1 Local Sponsors
Possible Topics Include: • Backcountry beacon safety • Ice Climbing • Ski Mountaineering Skills • Backcountry Efficiency • Steep Skiing Technique • Steep Skiing Tactics
Tier 1 Local Sponsors are invited to develop content and lead a clinic. Please contact us @ [email protected] to discuss
Fun Events and Vendor Village
Demos and opportunities to connect. Music and beer! Fun!
• Sponsor – An event aimed at a less-competitive crowd like a
snow tube race – Events aimed at kids or teens – A costume contest – Something else? Be creative! If it’s fun let’s do it!
Saturday Night Event
At Snow King Hotel. 5:30-7:30pm Possible Topics • Expedition Presentation(s) • The Future of the Backcountry • The Trend on Avalanche Deaths • Moving Through Avalanche Terrain:
new wisdom in avalanche avoidance • Fast & Light: focus on gear
Sunday Races
2 divisions Serious Competitors
Saggy and Baggy/Gorilla Suit Guys
Race details in the works
Local Marketing • Promoted in Jackson and other “drive
markets” including SLC, Denver, Bozeman, Idaho Falls, and Boise
• Posters, print ads, PR, and social media • Partnering with Jackson Hole Winterfest • Coordinating with Snow King Volunteer
Ski Patrol and other partner websites and social media
How to participate if you’re… A potential sponsor: Cash sponsorship, Product Donations, Product Demos, Be on-site with your tent, table and banner, Develop and lead a branded clinic, Sponsor a branded event/ “fun competition” An athlete or speaker: Lead a clinic, Be a Saturday evening speaker, Compete! A participant: Join the SK Vertfest Advisory Panel, Help organize the event, Help promote the event via social media, Compete!
Wanna be involved?
e-‐mail us at
MarkeCng @snowkingmountainresort.com