U.S. Military Demographic Metrics Military Retailer Magazine
Dec 22, 2015
Total Military MarketStatus Population
Active Duty 1,406,221
Reservists* 1,109,805
Active Duty Family Members 1,864,427
Reserve Family Members 1,114,900
Retirees & Family Members 4,945,000
Total** 10,440,353
Source: AAFES, DMDC Masterfile (9/07). DMDC Reserve Component Common Personnel Data System (9/07),* Includes Stand-by Reserves** Total does not include the estimated 600,000 DoD Civilians, their dependents and eligible international military members who are authorized users of portions of the military resale system.
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Geographic Breakout
Geographic Area Percent
U.S. & Territories 85.3%
Europe 6.3%
Eastern Asia 5.7%
W. Hemisphere* 0.2%
Other/Ships Afloat 0.1%
Source: DMDC Master File (9/07). *Western Hemisphere does not overlap with the United States, U.S. Territories and Special Locations.
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Active Duty by Branch of ServiceBranch of Service Active Duty Population
Army 517,783
Air Force 329,094
Navy 332,269
Marines 186,425
Total 1,365,571
Coast Guard 40,650
Grand Total 1,406,221
Source: DMDC Master File (9/07).
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Reserve and National GuardComponent Population
Army National Guard 354,992
Army Reserve 266,430
Air National Guard 106,254
Air Force Reserve 120,552
Navy Reserve 128,421
Marine Corps Reserve 100,787
Coast Guard Reserve 11,151
Total 1,088,587
Source: DMDC Reserve Component Common Personnel Data System (9/07).
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Education Active Duty
Rank Less than B.A. B.A or Higher
Officer 8.3% 88.6%
Enlisted 93.7% 3.9%
Source: DMDC Master File (9/07).
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Active Duty Military Family Status
Source: DMDC Family File (9/07) & DMDC Active Duty Master File (9/07). Single includes annulled, divorced & widowed.
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Gender of Active Duty
Male 85.1
Female 14.9
Source: DMDC Active Duty Master File (9/07)
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Active Duty Spouses Age and Population
Age Group Population Percent
25 or Younger 197,205 28.6%
26-30 148,875 21.6%
31-35 136,987 19.9%
36-40 108,452 15.8%
41+ 96,899 14.4%
Total 688,418 100%
Source: DMDC Active Duty Master File (9/07)
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Active Duty Children Age and Population
Age Group Population Percent
0-2 161,677 13.5%
3-5 310,206 25.9%
6-11 385,435 32.2%
12+ 341,401 28.5%
Total 1,198,719 100%
Source: DMDC Military Family File (9/07).
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Military Resale System SalesRetail Agencies Sales
Army and Air Force Exchange Service $ 9,970,000,000
Defense Commissary Agency $ 5,800,000,000
Navy Exchange System $ 2,500,000,000
Marine Corps Exchange System $ 885,600,000
Coast Guard Exchange System $ 135,000,000
Total $19,290,600,000
Source: Resale Agency Headquarters
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Top 10 Military CommissariesIn the U.S.
Rank Store Sales ‘08
1. Fort Belvoir, VA $102,035,645
2. Pearl Harbor, HI $ 91,068,283
3. San Diego, CA $ 81,180,616
4. Oceana NAS, VA $ 77,013,305
5. Fort Meade, MD $ 73,180,132
6. Fort Lewis, WA $ 71,833,441
7. Fort Bragg South, NC $ 71,387,461
8. Miramar MCAS, CA $ 66,461,679
9. McChord AFB, WA $ 65,618,045
10. Quantico MCB, VA $ 65,335,595
Source: Defense Commissary Agency Headquarters.
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Top 10 Military ExchangesIn The U.S.
Rank Store Sales ’08
1. Pearl Harbor NB, HI $171,724,271
2. San Diego NS, CA $105,077,026
3. Norfolk NB, VA $ 84,744,584
4. Fort Lewis, WA $ 71,989,002
5. Jacksonville NAS, FL $ 63,876,034
6. Little Creek NB, VA $ 54,771,138
7. Fort Sam Houston, TX $ 52,958,088
8. Lackland AFB, TX $ 52,585,877
9. Fort Campbell, KY $ 49,533,369
10. Fort Bliss, TX $ 49,303,466
Source: Exchange Services Headquarters
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