Trends and Strategies in the Creative Industries Elske Joustra Sanne Jansen Stefanie van der Flier Priscilla Bossaert
Nov 21, 2014
Trends and Strategies in the Creative
Industries
Elske Joustra
Sanne Jansen
Stefanie van der Flier
Priscilla Bossaert
Hypotheses
“ Peer production of content will structurally alter production processes in the
magazine industry”
Technical developments
New Media
Peer production
Non-proprietary
Copyright
Value of content
Examples
Blogosphere
Elle Blog
Social Networks
Glamour
Online communities
Mixing Bowl
Users Producers
Immersion
Virtual Dressing Room
Conclusion
Questions?