Session 4: Reinventing Development Sendhil Mullainathan – Behavioral • Science of making choices • “We all have ways of understanding problems. But the mental problem doesn’t match reality” •The last mile problem is actually a last mile opportunity – to tackle use marketing/art/science/psychology/ • My fav quote: “We tend to think the problem is solved when we solve the technology. But the human problem remains.”
There was no live stream for Day 3 at TEDIndia. I took the major tweets from the #TEDIndia feed and tried to capture what speakers said. This of course does not substitute the live videos TED will post in the future but it definitely makes me look forward to those videos! Thanks to all the people tweeting on Day 2 of the TEDIndia Conference. This isn't a perfect capture and I am still working on making these slides more visually appealing. You can check out my blog at healthview.posterous.com if interesed in the write-up of some of the other TEDIndia sessions.
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Transcript
Session 4: Reinventing Development
Sendhil Mullainathan – Behavioral Economist
• Science of making choices
• “We all have ways of understanding problems. But the mental problem doesn’t match reality”
• The last mile problem is actually a last mile opportunity – to tackle use
marketing/art/science/psychology/
• My fav quote: “We tend to think the problem is solved when we solve the technology. But the
human problem remains.”
Session 4: Reinventing Development
Shukla Bose – Education Activist
•“I wrote my obituary one day and there was nothing for me to write. So, I quit corporate life. Worked for a NGO.”
• “All parents want their kids to lead a better life. All they need to do it is to believe that change is possible”
• Idea that parents in slums put children to work is due to lack of opportunity
• Crazy stat: 98% of fathers of slum children are alcoholics
• It is not the infrastructure of the school that is important but the content within the school that matters
• I Began Parikrama schools with the arrogance of transforming the world but I am the one who has been transformed! – Bose
• Quality creates its own demand – scale will come
Session 4: Reinventing Development
Dr. Asher Hasan– TED Fellow
“Transcend our differences to celebrate diversity to leverage humanity”
Session 4: Reinventing Development
Shaffi Mather -Social Entrepreneur, Lawyer
• Mather has developed ambulance access for all of India
• Uses “cross-subsidy” where the rich pay more, the poor pay less and where accident victims pay
nothing for ambulances
• Mather is transferring this service to Pakistan with aid from Acumen Fund
• Piloted for-profit anti-bribery service and wants to scale it up
Session 4: Reinventing Development
Mallika Dutt-Audience Speaker
• Violence against women
• Created Ring the Bell campaign to fight domestic violence
Session 4: Reinventing Development
Anil Gupta - Innovation Advocate
• “Minds on the margins are not marginal minds. We have to develop technology based on the knowledge
of the poor”
• “Scalability must not become the enemy of sustainability”
• Innovations from the BOP: mobile flour grinder,, Teflon free non-stick pan
• “Freedom is to look in the mirror and learn”
• Grassroots to Global: Honey Bee Network to share ideas: http://www.sristi.org/cms/en/our_network