TCIOceania14 Clustering for growth - an international perspective

Clustering for Growth – An International Perspective The EU’s Pacific Island pilot cluster project Ifor Ffowcs-Williams 30 May 2014

© Cluster Navigators Ltd 2014

TCI Oceania Conference Sydney May 2014

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Ifor Ffowcs-Williams New Zealand

Clustering for Growth An International Perspective

The EU’s Pacific Island pilot cluster project

Why cluster development?

“The evidence is clear: Regions that are home to

dynamic clusters, and companies that are rooted in such clusters,

do better.” Dr Christian Ketels President, The Competitiveness Institute

Every EU country has some form of cluster development support in

place

The Buzzword in Brussels:

France:

Major clusters under

development

Germany’s lead clusters

Financing for each cluster: up to €40

million over 5 years



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Sweden’s national innovation agency

Role: To Connect & Catalyse

2014-05-14

Sweden’s national cluster

programme

Sweden’s cluster programme, VINNVÄXT

•  A competition that rewards the best •  200 applications, only 15 awards, each

receiving up to EUR 1 million per year •  Support for 10 years, sometimes 16 •  Focus on a region’s strengths … it’s ‘smart

specialisation’ •  Active participation of companies, researchers

and political/public sector, the Triple Helix •  Strong support activities: seminars, coaching,

networking, experience-sharing etc. 2014-05-14

VINNVÄXT VINNVÄXT 2013

Örnsköldsvik, Sweden Population: 30,000



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2014-05-14


Risk and Security

Material Science

Mobile CommunicaDon

Life Science

Packaging Clean Tech

LogisDc White fields

Finland

Denmark

China

Germany

Germany

Canada

Italy

Korea

Skåne, Sweden Cluster engagement

2014-05-14


ProcessIT Cluster review Last week in Umea, northern Sweden

ProcessIT Cluster review Last week in Umea, northern Sweden •  International review ever 3 years

•  This year: US based IT Professor & IFW

•  Triple Helix in action, senior stakeholders •  From business

• Multinationals and SMEs

•  From public agencies • National, municipal

•  From two universities

•  Management Team and Board

Bornholm, Denmark Population 42,000

SWEDEN FINLAND

RUSSIA

ESTONIA

LATVIA

LITHUANIA

BELARUS

POLAND

Baltic Sea



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Business Clusters on Bornholm

BUILDING & CONSTR.

MECH. ENGINEERING

FOOD

TOURISM

ARTS & CRAFT

AGRICULTURE

ENERGY

Bornholm as ”green/sustainable” technology

and test laboratory

Bright Green Test Island: CleanTech, renewable

energy, building & construction

Bornholm as The Adventure Island www.Bornholm.info.,

www.Enjoybornholm.dk nature, wellness, arts & craft, medieval history and culture,

music & sports events

Bornholm as the Food Island

Gourmet Bornholm/ food producers, farmers, restaurants, chefs,

canteens, wholesalers, distributors, retailers

EU actively linking European Clusters e.g. Food clusters

•  Oresund (Denmark/Sweden)

•  Flanders (Belgium)

•  Rogaland (Norway) •  Wielkopolska (Poland) •  Emilia-Romagna (Italy)

•  Castilla y León (Spain)

•  North Rhine Westfalia (Germany)

•  Rhone Alps (France)

EU’s Cluster Pilot projet PNG, Samoa, Tonga & Vanuatu

•  Piloting cluster-based economic development in small island environments

•  6 month programme, ending July •  Driven by Chambers of Commerce, close

donor involvement •  Budget: Euros 1 million •  First cluster project in South Pacific?

Samoa’s Pilot Cluster Adding value to coconut oil



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Vanuatu’s Cluster Pilot Cruise Tourism

Tonga’s Cluster Pilot Broadly based ‘Team Tonga’

PNG’s Cluster Pilot: ICT Voting on the development agenda

Catalysing a cluster requires a change agent ... the cluster manager

Cats … much easier

to herd than cluster members

A Cluster Manager

Advice to Cluster Managers 1. Listen! •  Listen carefully to the needs of your

cluster’s stakeholders. •  Visit, understand their situation, their

opportunities, their constraints. •  Identify common agendas, the cross-cutting

themes. •  Respond with demand orientated services,

collaborative projects.



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2. Explore at the cluster’s periphery

•  Generate multiple options at the edges: •  Test new agendas that have passion; •  Don’t kill them through debate; •  Build a portfolio of activities.

•  Learning-by-doing, not paralysis-by-analysis. •  If there are no failures you are taking it

too easy.

3. Find the cluster champions that others trust

•  Energise, empower your cluster’s talent

•  Encourage leaders who are door openers to step forward

•  Build a Coalition of the Willing

•  Ensure you are not the ‘Project Manager’ for everything.

4. Build a Co-opetition Culture

Co-purchasing

Co-marketing

Co-production Co-specialisation

Co-creation of value

5. Blow the Trumpet! Tell your cluster’s story…loudly

•  Within the cluster •  Core firms; banks, suppliers,

professional services… •  Public agencies, politicians • Universities, High schools …

•  Well beyond the cluster •  Customers, related clusters, investors,

migrants, national agencies …

Cluster development…Centre Stage Not just ‘another project’

Cluster Development Centre Stage

An integrated framework for: R&D, Technology transfer

SME development; Start-ups Investment, migrant attraction

Skills, training; workforce development Incubators & Industry/Technology Parks Export development, internationalisation

Economist Intelligence Unit Fostering innovation-led clusters, 2011

“There are few economic development policies as

popular as clusters. It is hard today to find a

country, region, or even city that is not trying to develop a network of complementary and

competitive firms.”



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Global Competitiveness Report, 2013/14 Ranking, Cluster Development

2. Italy 3. UAE 4. Germany 5. Switzerland 12. Finland 13. UK 14. Malaysia 15. Norway 16. India 17. Austria 18. Canada 19. Sweden 21. Ireland 23. Saudi Arabia 28. South Korea 30. Turkey 33. Thailand

34. Denmark 35. Mexico 37. Australia 42. Spain 43. South Africa 44. Cambodia 45. Czech Republic 50. Chile 53. Kenya 54. Mauritius 56. Iceland 62. Pakistan 65. Nigeria 66. Bangladesh 68. Vietnam 70. Rwanda 73. New Zealand

IFW has been engaged on cluster development in each of the identified countries

Why is cluster development not fully on the agenda in OZ & NZ?

Blue Mountains Creative Cluster

www.bluemountains.org.au

Ifor Ffowcs-Williams CEO, Cluster Navigators Ltd 22 Examiner St, Nelson 7010 New Zealand [email protected] + 64 3 548 0606 www.clusternavigators.com www.linkedin.com/in/clusterdevelopment Skype: ‘clusterguy’ Blog: www.e4oncompetitiveness.com

TCIOceania14 Clustering for growth - an international perspective

Economy & Finance

cluster navigators

cluster customers

cluster members

cluster managers

cluster champions

samoas pilot cluster

sweden cluster engagement

cluster manager cats