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TUTORIAL 6 | linkedin & networking T01 & T07 TA: CELIA BEKETA
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T6 - LinkedIn and Networking

Jan 19, 2017

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Page 1: T6 - LinkedIn and Networking

TUTORIAL 6 | linkedin & networking

T01 & T07TA: CELIA BEKETA

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agenda

• ta feedback

• linkedin

• networking

• action items

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ta feedback

start – stop – continue

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ta feedback

• dedicating more time to each student in office hours

• being a little bit more organized :(

• more examples

• feedback/grades on weekly assignments

• linking lessons to my experiences

• going over rubrics of assignments i.e. assignment requirements

• using memes

• closing the folder at the end of class

start stop

continue

• asking questions

• peer review

• coming on time

• making multiple course outlines

• weekly emails

• clear “Beautiful” slides

• being approachable

• giving examples

• music

• posting slides

• coming to class

• missing class (?)• rushing some tutorials• being so humble• assigning so much work

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linkedin

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results

linkedin• tailored to your “personal brand”

• social and conversational

• more flexible and creative

• freedom to expand upon stories/experiences

written doc’s• formal

• company-specific

• very direct ask and intention

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attention-grabbing headline

complete experiences

professional headshot

connections, contact info, customized url

interesting summary that showcases

personality

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professional headshots

• reasonably close up (shoulders up)

• professional background

• smiling and looks like you

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headline

• This is your hook!

• Short & sweet (max. 120 characters)

• About what you do and/or who you are• What’s your identity?

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more sample headlines

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professional experience

• include all roles (in reverse chronological order)

• use accomplishment statements

• show examples of your work if you have them (videos, presentations, reports, etc)

• be concise!

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experiences - examples

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projects - examples

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connections

recommendations > endorsements

ask for one!

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summary

• showcase personality and brand

• make it conversational

• leverage your hook – grab their attention!

• background = skills and accomplishments

• short, easy-to-read sentences

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summary – what to write about?

• education

• personal work style

• character traits

• awesome facts about yourself or accomplishments

• additional portfolio links or platforms

• invite a call to action

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summary - examples

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summary – examples

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summary – examples

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create your community

companies

influencers

groups

Follow companies you want to stay up to date with and/or apply for

Follow your idols! You will be aligning your identity with their brand

Follow industries or groups that align with your interest areas

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influencers

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reaching out on linkedin

• click “connect” on their profile page • (not on ”people you may know” page)

• Select them as your “friend”

• Write a personalized message

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connecting on linkedin

1. Send request AFTER meeting them in person

2. Personalize your contact request (see examples)

3. Be brief and memorable

too generic

too casual

professional

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tips and tricks

turn off notifications when making small changes

don’t mark a connection as “I don’t know”

you don’t need premium, do a secret search instead!

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networking event

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networking reflection

Your paper needs to include:

• Your goals in attending the event • What is your purpose in going? What do you want to know about Sauder? • Define SMART goals beforehand – How will you define the success of your evening?

• How did you prepare for the event (research potential delegates)• What was it about these people that motivated you wanting to talk to them?

• A brief summary of who you spoke with and what you learned in the conversations

• A reflection on the lessons you have learned about the networking process

• Next steps you will take to continue building a relationship with your new contact (if you plan to)

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researching contacts

1. Check out the delegate info on the course blog

2. Skim the LinkedIn profiles of delegates you’d like to speak to• note any interesting topics• hone in on similar experiences or shared groups• think about questions to ask

3. During the event, be interested without being creepy!

I had a chance to look at your LinkedIn profile, and I was

really interested to learn about….

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who wore it best?comm 202 edition

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dressing the part - business casual

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dressing the part - business casual

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dressing the part – business casual

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dressing the part – business casual

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conversation starters

talk about food

compliment them

smile

“Lurking around the food station is a really good trick. People will ask you what things are, and you can offer advice on what’s tasty.”

“People love talking about themselves and people love compliments. Be genuine though!”

“Just stand on your own and soak in the environment and smile at people. You will be a beacon of light for the other people who don’t know who to talk to.”

open the circle “You might be getting bored with the first 2 people so make sure you make room for other people to join the circle party!”

http://www.bampowlife.com/blog/2015/7/14/10-­‐networking-­‐hacks-­‐for-­‐the-­‐terrified-­‐socialite?rq=networking

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ending a conversation

Be polite & gracious

Thank them for their time

Leave with a handshake

Ask to connect after the event

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resume/cl submission

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resume/cl submission

• you will submit your documents TWICEo once to Turnitin.com for marking (by 1:59pm)o secondly to COOL (this is how you will receive an interview for the Employment Interview

assignment) (by midnight, same day…but just do it right away so you don’t forget!)

• full instructions on how to submit to COOL are on the course blog under assignments / resume and cover letter

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action items

• resume and cover letter due nov. 1st at 2:00 pm

• networking event on nov. 3rd from 6-8:00 pm

• office hours – super fun