State of the social media industry 2014, presented by Andy Sernovitz

SOCIALMEDIA.ORG/SUMMIT2014ORLANDOOCTOBER 27–29, 2014

State of the social mediaindustry 2014

ANDY SERNOVITZSOCIALMEDIA.ORG

Social Executive Superheroes

every hero has an origin story

and needs a safe hideaway

people like you

it turned into a family

you’ve got a weird job

pulled in every direction

everyone’s watching

you’re not crazy

we have great power

and great temptation

with great power comes great …

1. Listen and advocate 2. Support my company 3. Protect the medium

responsibility

we’re the ones who raise the bar

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

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SOCIALMEDIA.ORG/EVENTS

SOCIALMEDIA.ORG/SUMMIT2014ORLANDOOCTOBER 27–29, 2014