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© Copyright Xeequa Corp. 2008 #S3 Market Radar Program Social Media Monitoring
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Society3 Social Media Monitoring

Oct 17, 2014

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Page 1: Society3 Social Media Monitoring

© Copyright Xeequa Corp. 2008 #S3

Market Radar Program

Social Media Monitoring

Page 2: Society3 Social Media Monitoring

2 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

You want to know who is

talking about you or your

solutions?

We can run the social

media monitoring for you.

Social media monitoring is an important part of the

social media engagement. You want to know who is

talking about you and your products and be able to

respond. More importantly, you may want to know

about opportunities in the market when somebody is

searching for solutions you may have. Creating a

better customer experience and more advocates

means to know what is going on in your market.

Social Media monitoring is the most important

method to do so.

Page 3: Society3 Social Media Monitoring

3 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

Primary Business Value

Society3 provides you with easy to read and

understand market analytics that help you

make well educated decisions in your go to

market strategy and engagement efforts. Our

analytics services include monthly reports with

experts opinion that are considered best in the

industry.

Society3 Advantage

Social Media Monitoring requires experience

and analytics and research skills. It is most

important to ask the right questions in the first

place. Our Social Media Analysts have years of

experience and is using over 20 different tools

exploring the most valuable information for you

that lead to actions and a manageable social

media engagement.

S3 Resources behind the program

Social media monitoring manager

Social media analyst

Page 4: Society3 Social Media Monitoring

4 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

What the service is about

Since every business is unique, the

engagement strategy in the social web needs to

be equally unique. Social media monitoring is

one of the most strategic management tools to

learn from a market in near real time. In a

service assessment we will jointly explore what

you are interest in and make suggestions what

we believe you also should know.

What we provide to you We setup the monitoring algorithm and watch

your space 24×7. We provide you with daily,

weekly and monthly reports with online access

and PowerPoint or PDF based reports. Most

importantly we provide you with

recommendations based on the assessment of

our expert team.

Escalation Process In case of any required action, inquiries or

customer requests, we escalate the case to the

defined person in your organization.

Page 5: Society3 Social Media Monitoring

5 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

Key data points we measure:

Network size (follower, fans,

connections…)

Mentions (posts, comments, likes, re-

tweets…)

Influencer (No. of influencer, who, what,

when)

Content (Posts, updates, releance …)

Share of voice (conversation level relative

to a competitor)

Reach (reach of the posts in number of

potential viewers)

Sentiments

Information Value

Social engagement progress and

success, relative to plans and

competition

Activities, opinions, influencer and

other actionable information

Page 6: Society3 Social Media Monitoring

6 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

Company Specific Monitoring Focus

The monitoring focus will be based on the initial

service assessment for maximum consistency

and manageability.

A one time setup will define the monitoring

area, the key words, the target audience and

will gather initial data as well as “warm up” the

index processes of the various monitoring tools.

The results will be company, market and

audience specific providing both adhoc

information as well as statistical data and

reports for progress and objective analysis.

Service type: Monthly monitoring service, min 3 mon.

Requirements: Free initial service assessment, conducted in a

conference call

Team Training Requirements:

None

Deliverable:

Online access to reports

weekly/monthly reports as PDF/PPT

Program IDs: One time setup: S3S-71-4001s

Monthly service: S3S-71-4002s

Page 7: Society3 Social Media Monitoring

7 © Copyright Society3 - 2012

San Francisco, CA + 1 (650) 384-0057

Cannes, France + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3

© Copyright Society3 - 2012

Our team is conducting the initial service

assessment with you, exploring the most

relevant data and reports you should

have to run your social presence and

social media engagement.

We provide you with a rough sample of

what we can do for you on an ongoing

basis

You place a written order with Society3

The program fee is payable in full before

the beginning of each month.

You will receive daily, weekly and

monthly reports as outlined in this

brochure.

Page 8: Society3 Social Media Monitoring

8 © Copyright Society3 - 2012

Thank You

© 2012 Society3 Group Inc. Society3 and Society3 Academy are trademarks of Society3 Group Inc. All rights reserved. This content is protected under the copyright law of the United States. It is prohibited to make full or partial copies or extractions of this documentation without the explicit written approval from Society3 Group Inc. USA

Society3 Group Inc. | 201 Mission St # 1200 | San Francisco, CA 94105 | (650) 384-0057

+1 (650) 384 0057

http://Society3.com