QREOH Deck September 2014

QREOH

2014

QREOH

shirsendU ‘troy’ karmakarcecile ‘cece’ baltazartFounderUser Experience | Curation | PR | Management

FounderEngineering | Operations | Marketing | Customers

problem

no market validation

no moneyStarting off most designers cannot invest in collections and their displays

There is no feedback until your product is in the hands of the consumer

no good visibilityIts a crowded space with a lot of noise. Standing out is tough.

for designers no experienceMost design schools don’t teach you yet how to start a business, promoteyourself, get customers.

no networkBeing an independent designer doesn’t open doors with logistics and payment partners.

problem

for customers

Unique collectables come at a premium and existing brands are less experimental or quirky.

want unique design, good quality and reasonable price

want credibility and easy to findDiscoverability with delightful shopping experience

want a great serviceFrom 24/7 customer support to reusable packaging, the users want a worldclasse experience.

QREOH

solution

a platform that connects independent designers with customers who want unique collectables

with amazing experience

solution

QREOH

designers

BuyersCarefully curated platform and community. with a personal touch.

Start selling online from a prototype without hassles.

PROVIDES AN END-TO-END SERVICE TO BOTH DESIGNERS AND Buyers TO ENSURE THE best EXPERIENCE POSSIBLE

THE PRODUCT

QREOHTHE ONLINE PLATFORM

nearing $100 Billion with 5-10% Online transactions

$559 million in 2013

Lifetstyle Industry in India

Indian Online Fashion E-commerce Market Size

$48 billion in 2013US Online Fashion E-commerce Market Size

market size

demographics

men25 - 50

students and active women19 - 40

Always on the lookout for new trends, upcoming fashion designers, unique and original pieces, carefully designed and crafted.

Design and brand conscious, want to distinguish themselves with unique designs.

business model

commission

QREOH takes a commission of 10% on sales.

100%

competition

kickstarter

crowdyhouse

etsyluevo

beforethelabel

CURATION

SHOPPINGFRIENDLY EXPERIENCE

qreoh

IndieGOGO

wowcracy

of a kind

dawanda

zibbetjayporetadpole

pernia popup

styletag

asos marketplace

offerings

curation user friendly interface

end to end service

QREOH handpicks designs specifically for its customers.

QREOH provides a clean and intuitive experience for both designers and customers.

QREOH handles everything, from photo-shoot to payment, packaging and shipping.

marketing plan

events, trunk shows

pop-up stores

online adsInboundmarketing

QREOHTHE events

trunk showspop-up stores, offline sales

growth plan

europe, us home, accessoriesQREOH will reach out to the European market beginning of 2015, by getting independant designers onboard and translating the platform in French.QREOH will deploy in US mid- 2015.

mobileQREOH has already contacted furniture, home furnishing and accessory designers to expand its offer.

QREOH already provides a responsive website, accessible from mobile devices, but wants to optimize its offer for these platforms.

aboutQREOH started at Startup Weekend Delhi in April, 2013. After almost a year in development during

the weekends, we launched in April, 2014.We pitched QREOH at the GSF Investopad #NextHotStartup challenge and have been selected. We

have 3 months of co-working space and mentoring from GSF Investopad team.

shirsendU ‘troy’ karmakarFounderEngineering | Operations | Marketing | Customers

Has been in Technology for the past 10 years. Loves building stuff. Previously was part of the SlideShare team which got acquired by LinkedIn.

cecile ‘cece’ baltazartFounderUser Experience | Curation | PR | Management

Holds a Masters Degree in Industrial Design from ENSCI, Paris. Used to work in Design For Use, Austin based UX company. Is an avid follower of independant designers and fashion bloggers.

traction

PLATFORM events4000+ Visitors125+ Users15 Designers5+ Designers in wait-list70+ Designs

500+ Visitors40+ Buyers19 Designers

And...One Last Thing

the qreoh culture

• Default to Transparency

• Open-source Technology

• Empathy for the user

• Focus on design and discoverability

• Integrate offline interactions

• Build community

thank you