ProductCamp Cincinnati: Engaging in the Practice of Collaborative Innovation

Engaging in the Practice of Collaborative Innovation

Doug Collins Vice President, Innovation Architecture

Mindjet, Inc. [email protected]

RAPID SPIGIT Shared Experience

What is a Rapid Spigit?

real-time collaborative innovation

allows for in-person and virtual engagement

a fun introduction to the practice

Round 1 Contribution

Discuss and enter your ideas

10 minutes

WHAT WILL HAPPEN IN TODAY’S GAME:

Round 2 Collaboration

Vote, collaborate, socialize ideas

8 minutes

Round 3 Pitching

1-min pitch on top 3 ideas

10 minutes

Round 4 Investment

Invest in top 3 ideas

5 minutes

The Rapid Flow

Site Access

URL ---

User Name ---

Password ---

Go to the URL. Take one of the user names. Password is the same for all user names.

The Critical Question

How might we minimize the waste tied to our processes

for developing new products?

CONTRIBUTION Round One

Round 1: 10 minutes

select “Publish” to post idea

Check leaderboard for top contributors

1250 points per idea

End Round 1

VOTING AND COMMENTING

Round 2

Round 2: 8 minutes 500 points per comment

250 points per vote

Check leaderboard for most popular ideas

End Round 2

ONE-MINUTE PITCHES Round 3

Round 3: Pitches

• What is my idea? • Why does my idea offer relative advantage? • What is the very next step you should take to

implement my idea in your organization?

Doug: move ideas to “investing” stage

IDEA INVESTMENT Round 4

Round 4: 5 minutes

Check leaderboard for wealthiest members

End Round 4

Closure

“Best” idea (highest capitalization)

“Best” innovator (highest wealth)

THANK YOU Close

CONTACT [email protected]

Identify a focus area for your innovation challenge

enquiry-ledopen

internal

external

focus

forms

value stream organizationcustomers suppliers

collaborative innovation blueprint

process

implementation

front end of innovation back end of innovation

enquiry conceptualizationexploration resolution

value stream

Define a space and a community

Guide the challenge through the flow

12

3

customer experience

associate experience

product

/

serv

ice o

ffer

sales

engagement

productivityengagement

price

differentiation

Doug Collins ([email protected]) Mindjet, Inc.

Identify a focus area for your innovation challenge1

customer experience

associate experience

product

/

serv

ice o

ffer

sales

engagement

productivityengagement

price

mapping strategic intent to challenge questions

differentiation

Advisory BoardHow might we increase the likelihood that our advisory board members find

value in their experience?

Personal DevelopmentHow might we increase the likelihood that our product developers take full

advantage of the training opportunities that interest them?

Agile DevelopmentHow might we maximize the probability that our product developers are able to self select into the projects that inspire them?

DistributorsHow might we maximize the probability that our distributors advocate for our products with their clients, relative to the competitive alternatives?

ModularityHow might we minimize the waste

tied to our processes for developing new products?

How might we

increase / maximize

decrease / minimize

the by

increasing / maximizing

decreasing / minimizing

the ?

optional optimization component

question grammar...

Doug Collins ([email protected]) Mindjet, Inc.