The LANE MARKETING Group Providing Marketing, Public Relations & eMarketing Solutions to the Hospitality Industry since 1994 “Providing solutions for today’s marketing needs” Marjorie Lane President & Founder 301-340-1700 [email protected]Marketingforhotel.com
Lane Marketing Group - services and products we offer!
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The LANE MARKETING Group
Providing Marketing, Public Relations & eMarketing Solutions to the Hospitality Industry since 1994
Since 1994 The Lane Group has been providing innovative and successful marketing consulting to hotels, resorts, spas and golf clubs throughout North America.
Marjorie Lane, Founder and President, began The Lane Marketing Group in 1994 after a successful career in Hospitality Sales & Marketing and International Tourism. Ms. Lane's senior management experience includes Omni Hotels, Wyndham Hotels, Le Meridien Hotels and Resorts, Marriott Hotels & Resorts, The Watergate Hotel and Intercontinental Hotels & Resorts.
Services
Brand Strategies Re-branding and property
launches Marketing Initiatives Public Relations Media Relations Marketing Communications Email Marketing
Web Design & Functionality Consultation
Social Networking eCommerce Analysis and
Solutions Special Events Collateral Marketing Plan Development
How we work with you!
Short & Long Term projects Work with property and corporate teams An extension of your team! Consult with existing marketing partners Introduce new partners & products as needed Virtual or on-site
Products
Return on Marketing Investment – our program to analyze your marketing investments
Hotel eScribe – our newest monthly subscription service for resorts and hotels to maintain their 2.0 Web presence and connect with current and potential customers, building revenues