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ONE STOP MARKETING CHANNEL
20138
(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
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1(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
1
2
3
4
5
6
7
8
9
10
11
12
1
2
3
4
5
6
7
8
9
10
11
12
1
2
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5
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12
1
2
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5
6
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11
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1
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8
2009 2010 2011 2012 2013
(PC) (Mobile)
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2(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
MarketOneRTB PC
-
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50
55
60
65
70
75
80
85
2013
-06
-01
2
13
6
3
2
13
6
5
2013
-06
-07
2
13
6
9
2
13
6
11
2
13
6
13
2
13
6
15
2
13
6
17
2
13
6
19
2
13
6
21
2
13
6
23
2013
-06
-25
2013
-06
-27
2
13
6
29
2013
-07
-01
2
13
7
3
2
13
7
5
2013
-07
-07
2
13
7
9
2
13
7
11
2
13
7
13
2
13
7
15
2
13
7
17
1
1
2
13
7
21
1 1
2013
-07
-27
2
13
7
29
2
13
7
31
2
13
8
2
2
13
8
2
13
8
6
2
13
8
8
2
13
8
1
1
1
2
13
8
1
2
13
8
16
1
1
2
13
8
2
1 1
2
13
8
26
1
2
13
8
3
1
1
MarketOne RTB eCPM
3
MarketOneRTB eCPM
(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
61
70
7178
81
689166
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4
8
(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
OS
40%
36%
11%
9%300x250
728x90
468x60
160x600
200x200
336x280
250x250
300x600
120x600
51%
14%
10%
7%
6%
Win_7
Win_XP
Win_VistaWin_Other
Mac
Android_Mobile
iOS_iPhone
iOS_iPad
OS_Other
Android_Other
Linux
iOS_iPod
31%
15%
9%
7%
6%
5%
5%
5%
4%
MSIE_10Chrome_MSIE_8MSIE_9Safari_6Firefox_22MSIE_7Firefox_23AndroidChrome_Safari_5Opera_12iOS_AppMSIE_6Chrome_Firefox_3
Firefox_20Safari_4
54%
6%
6%
4%
4%3%
0%
1%
2%
3%
4%
5%
6%
7%
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
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5(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
8
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
6 7 8
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CPM\85CPC\100CTR0.10%
CPM\80CPC\85CTR0.15%
CPM\115CPC\100CTR0.13%
CPM\110CPC\130CTR0.08%
CPM\125CPC\125CTR0.11%
CPM\95CPC\125CTR0.08%
CPM\105CPC\125CTR0.08%
CPM\105CPC\115CTR0.10%
CPM\90CPC\105CTR0.07%
8
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87788%3
7IE107%
dCPA
7(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
MarketOneRTB-PC
-
7/22/2019 MarketOne_2013 8
9/358(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
MarketOneRTB Mobile
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15
20
25
30
35
40
45
50
55
60
65
2013-06-01
2013-06-03
2013-06-05
2013-06-07
2013-06-09
2013-06-11
2013-06-13
2013-06-15
2013-06-17
2013-06-19
2013-06-21
2013-06-23
2013-06-25
2013-06-27
2013-06-29
2013-07-01
2013-07-03
2013-07-05
2013-07-07
2013-07-09
2013-07-11
2013-07-13
2013-07-15
2013-07-17
2013-07-19
2013-07-21
2013-07-23
2013-07-25
2013-07-27
2013-07-29
2013-07-31
2013-08-02
2013-08-04
2013-08-06
2013-08-08
2013-08-10
2013-08-12
2013-08-14
2013-08-16
2013-08-18
2013-08-20
2013-08-22
2013-08-24
2013-08-26
2013-08-28
2013-08-30
2013-09-01
MarketOne RTB eCPM
9
MarketOneRTB eCPM
(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
6138
8142
7144
9139
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10
8
(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
OS
53%41%
6%iOS_iPhone
Android_Mobile
iOS_iPodAndroid_Other
Win_7
iOS_iPad
Win_Other
Linux
Win_Vista
Mac
Win_XP
OS_Other
70%
30%
300x250
320x50
0%
1%
2%
3%
4%
5%
6%
7%
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
2 3
iPhoneXperia ASH-02EXperia ZXperia acro HD(SO-03D)F-05DXperia acro HD(IS12S)GALAXY S III
GALAXY S IIXperia A XGALAXY S II LTEXperia VLGALAXY S III Xperia acro(SO-02C)HTL21F-10DGALAXY S4SHL21
58%
58%26%
13%3%
au_or_SoftBa
DoCoMo
au
SoftBank
Disney Mobil
WILLCOM
EMOBILE
iPod_touch
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11(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
8
39%
11%7%
6%
6%
4%
4%
-
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12(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
CPM
\35CPC\40CTR0.11%
CPM\10CPC\15CTR0.04%
CPM\55CPC\15CTR0.32%
CPM\50CPC\35CTR0.18%
CPM\40CPC\45CTR0.10%
CPM\30CPC\30CTR0.10%
CPM\45CPC\25CTR0.19%
CPM\50CPC\30CTR0.14%
8
CPM
\65CPC\25CTR0.25%
-
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87783%1
30025079%70%
7iOSAndroid
PCdCPA
13(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
MarketOneRTB-Mobile
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14(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
TOPIC
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2009MarketOne4RTB
2013.10
MarketOne
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved. 16
CPN>LI
/
(Chrome)
()
CPN
LI
and
or
not
Other
PrivateExchangePEX
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved. 17
Campaign
Management
>LI
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
>
FBX
PC
Mobile
FBX
FBX
CPN
18
>LI
-
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/
//
FBX
>CPN
19(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
/
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/
STOP START20(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
/
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DSP
//
Ex.
Ex.
21(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
/
PrivateExchange
PEX
-
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PrivateExchange
S
SP
D
SP
SSP
DSP
PEX
22(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
PrivateExchangePEX
-
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DSP
/
PrivateExchangePEX
DSP
Premium
Premium
Premium
DSP
23(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved. 24
Creative
Management
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
Upload!
25
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26
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Audience & Tag
Management
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
TOP
A
B
C
D
TOP
28
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
//CV//
TOP
CPNTOP
29
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved. 30
2013.10
MarketOneRTB
MarketOneRTB
MarketOneRTBCV
2014.XX
MarketOneRTB
andor
not
-
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
CPN
KWT//DMP
Cookie DMP
and / or / notCookie
DMP
not
31
andor
not
-
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved.
DMP
DMP
KW
DSP
KW//DMP and/or/not
DMP
DMP
not
32
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(c) 1996-2013 D.A.Consortium Inc. & Platform One Inc. All Rights Reserved. 33
CPN
LI
andor
not
Other
PEX
//
/
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34
MarketOne
MarketOne
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FAX : 03-5421-8212
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