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Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics shows that People are most likely to engage with branded content on social media that contains pictures (44%), followed by status updates (40%) and videos (37%). But just because visual content performs best doesn’t mean we all have the skills or resources to create it every day. That’s why we built these simple, but effective, templates for you to customize and use in your social media marketing. You’ll find three types of templates: title slides, headline roundups, and “snackable” graphics. Each will be further explained throughout this PowerPoint, along with tips for stylizing each. Enjoy!
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Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Jan 14, 2016

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Lester Jackson
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Page 1: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability?

Data from Performics shows that People are most likely to engage with branded content on social media that contains pictures (44%), followed by status updates (40%) and videos (37%).

But just because visual content performs best doesn’t mean we all have the skills or resources to create it every day. That’s why we built these simple, but effective, templates for you to customize and use in your social media marketing.

You’ll find three types of templates: title slides, headline roundups, and “snackable” graphics. Each will be further explained throughout this PowerPoint, along with tips for stylizing each. Enjoy!

Page 2: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Alternative Photo Sources 1. www.freerangestock.com

2. www.openphoto.net

3. www.sxc.hu 4. www.imagebase.net/ 5. www.stockvault.net/ 6. www.unprofound.com 7. www.morguefile.com/

8. www.fotolia.com/Info/Images/FreePicsOfTheWeek

9. www.123rf.com/

Page 3: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Alternative Photo Sources 1. flickr.com/creativecommons/2. Google: Royalty Free Photos3. Google: Free Nature Photos4. Google: Free Inspirational Photos5. Google: Free Inspirational Quote

Images6. https://www.flickr.com/groups/1098365

@N25/

7. http://commons.wikimedia.org/wiki/Main_Page

Page 4: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Where do I get The Photos From?

Page 5: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

“Title Slides” for Increased Exposure

www.KathiMinsky.com

Salad In A Jar

www.sitehere.com

Page 6: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

How to Create This “Title Slide” Visual

TURN THIS: INTO THIS:

This template will help you take a simple status update – such as a blog post, article,

or marketing offer – and turn it into a visual representation of that the social media user could be reading, using, or

enjoying.

Page 7: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

90% Of All Viral Action Occurs In News Feed

Page 8: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Instructions Specific to This Template:

1) Add an image you own or have purchased as the square background.

2) Right click the added image image, go to arrange, and select “send to back” in the dropdown.

3) Write your own title.

4) Select the gray box and background image, then right click > grouping > group.

5) Right click on the whole image and select save as picture.

6) Post to social media!

Title of Content You’re Sharing Goes Here

BLANK VERSION

Page 9: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

“Snackable Graphics” for Quotes

& Stats

www.KathiMinsky.com

Page 10: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

How to Use This Template:

1) Click on the quote or stat to adjust for your own sharing needs.

2) Click on the “Source” text box to properly cite the quote or stat.

3) Right click on the entire image to “Save as Picture.”

4) Share on social media!

TIP: If you plan to share the visual on Twitter, include the Twitter handle for the data source or person who said the quote – maybe the brand or person will retweet it!

Inspirational Spiritual Quote Here”

Source: www. www.KathiMinsky.com

OPTION 1

Page 11: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

OPTION 2

Whenever you find yourself on the side of the majority, it is time to pause and reflect.”Mark Twain

Change font colors

or bold parts of a

quote to make it

stand out.

Page 12: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Strength does not come from winning

When  you go through struggles

and decide not to surrender

that is strength.”

www.KathiMinsky.com

OPTION 2

OPTION 3

Page 13: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

May every sunrise hold more promiseAnd every sunset hold more

peacewww.KathiMinsky.com

Page 14: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

Learn to get in touch

with the silence within yourself, and

know that everything in life has a

purpose. www.KathiMinsky.com

Page 15: Many marketers understand the need for social media. But once you’re using this channel, are you using it to the best of its ability? Data from Performics.

We travel

not to escape lifebut for life not to escape

us

www.KathiMinsky.com