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LMU Board Meeting December 5, 2013 Agenda Packet

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  • 8/13/2019 LMU Board Meeting December 5, 2013 Agenda Packet

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    L A K E M E R R I T T / U P T O W N C O M M U N I T Y B E N E F I T D I S T R I C T

    388 19th Street Oakland, California 94612

    Phone 510.452.4529Fax 510.452.4530 [email protected] www.lakemerritt-uptown.org

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    Lake Merritt/Upown District Association

    YTD Cash Summary-November 2013

    YTD Budget Actual Annual Budget

    Cash Available

    Total $1,182,699.04 $1,355,867.22 $1,182,699.04

    Less Reserve $85,882.04 $85,882.04 $85,882.04

    Total Cash Available $1,096,817.00 $1,269,985.18 $1,096,817.00

    Expenses

    DISI $71,041.66 $60,757.98 $77,500.00

    ORG $200,200.24 $192,080.73 $216,150.71

    SOBO $736,235.77 $676,888.47 $803,166.29

    Total Expenses $1,007,477.67 $929,727.18 $1,096,817.00

    Cash Remaining $89,339.33 $340,258.00 $0.00

    Please See Attached

    Please See Attached

    Notes

    Please See Attached

    Please See Attached

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    10:19 AM

    11/26/12

    Cash Basis

    Lake Merritt Uptown District Association

    November 2013 Expenses

    C ur r. A ct ua l C ur r. B ud ge t C ur r. V ar ia nc e P er ce nt Y TD A ct ua l Y TD B ud ge t Y TD V ar ia nc e P er ce nt A nn ua l B ud ge t V ar ia nc e E xp la na ti on

    EXPENSES

    Ba nner P ro gr am 4 ,9 32 .19 5 00. 00 4 ,4 32 .19 9 86 .44 % 6, 160 .27 5 ,50 0. 00 6 60 .27 1 12 .01 % 6 ,0 00. 00 I nc lud es b anner m aint ena nc e a nd D IS I ap pr ov ed im plem ent -

    ation of new banner program.

    8 80 .0 0 8 75 .0 0 5 .0 0 1 00 .5 7% 8 ,8 55 .5 2 9 ,6 25 .0 0 - 76 9. 48 9 2. 01 % 1 0, 50 0. 00 I nc lu de s p ay me nt s f or n ew sl et te r a nd i de nt it y p ro gr am , a nd

    retail guide design.

    0. 00 50 0. 00 - 500 .00 0 .0 % 5 ,8 75 .00 5 ,50 0. 00 3 75. 00 1 06 .82 % 6 ,00 0. 00 I nc lud es pr int ing o f 5 0, 000 r et ail s ho pp ing g uid es wit h E BX .

    Misc 0.00 166.67 -166.67 0.0% 302.50 1,833.33 -1,530.83 1 6.5% 2,000.00

    Public Relations 1,250.00 1,250.00 0.00 100.0% 13,750.00 13,750.00 0.00 100.0% 15,000.00

    Public Spac e Developm ent 0. 00 416. 67 -416. 67 0.0% 907. 35 4, 583. 33 - 3,675. 98 19. 8% 5,000. 00 W ill be expended on Fr ank lin Square progr amm ing .

    7 ,0 62 .19 3 ,7 08. 34 3 ,3 53 .85 1 90 .44 % 3 5, 850 .64 40 ,79 1. 66 - 4, 94 1. 02 87 .89 % 44,500.00

    Special Events

    0. 00 75 0. 00 - 750 .00 0 .0 % 4 ,5 00 .00 8 ,25 0. 00 - 3, 75 0. 00 54 .55 % 9 ,00 0. 00 I nc lud es s pons or ship o f B ik e t o W or k D ay , Lo ve Our L ak e,

    and Art & Soul.

    0 .0 0 1 ,6 66 .6 7 - 1, 66 6. 67 0 .0 % 1 9, 25 8. 03 1 8, 33 3. 33 9 24 .7 0 1 05 .0 4% 2 0, 00 0. 00 I nc lu de s G WO a nd A rt M ur mu r s po ns or sh ip a nd A rt & S ou l.

    Holiday Event 0.00 333.33 -333.33 0.0% 1,149.31 3,666.67 -2,517.36 31.35% 4,000.00 Includes Plaid Friday marketing efforts.

    Total Special Events 0. 00 2, 750. 00 - 2,750. 00 0.0% 24,907. 34 30, 250.00 -5,342. 66 82. 34% 33, 000. 00

    7 ,0 62 .19 6 ,4 58. 34 6 03 .85 1 09 .35 % 6 0, 757 .98 71 ,04 1. 66 - 10 ,2 83. 68 85 .52 % 77,500.00

    Non-personnel expenses

    Accounting Expenses 160.00 541.67 -381.67 29.54% 310.00 5,958.33 -5,648.33 5.2% 6,500.00 Taxes filed on November 15, 2013, awaiting invoice.

    C om put er S er vic e & Sup por t 1 06 .25 8 3. 33 22 .92 1 27 .51 % 1, 601 .00 91 6. 67 6 84. 33 1 74 .65 % 1 ,0 00. 00 I nc lud es ne w o ff ic e c om put er and I T s up por t.

    Fees & Per mits 42. 00 100. 00 - 58. 00 42.0% 1, 501. 13 1, 100. 00 401. 13 136. 47% 1,200. 00 I ncludes CDA and I DA m em bers hip, submission f ee f or I DA

    Downtown Leadership and Management Award.

    Insurance

    Directors & Officers 0.00 0.00 0.00 0.0% 1,258.00 1,258.00 0.00 100.0% 1,258.00 Paid in full. W/in annual budget.

    General Liability 0.00 0.00 0.00 0.0% 2,916.00 2,987.00 -71.00 97.62% 2,987.00 Paid in full.

    Total Insurance 0.00 0.00 0.00 0.0% 4,174.00 4,245.00 -71.00 98.33% 4,245.00

    Misc 2 50 .00 8 3. 33 1 66 .67 3 00 .01 % 7 61 .02 91 6. 67 - 15 5. 65 83 .02 % 1 ,00 0. 00 F ilm ing of Oa kla nd St ruc tur es B rea kf as t- Mit ch Ka por and

    Occupancy expenses sponsorship of Live Work Oakland project.

    Re nt , pa rk ing , o the r o cc up anc y 1 ,7 01. 97 1 ,71 6. 67 - 14. 70 9 9. 14 % 1 8, 641 .86 18 ,88 3. 33 - 24 1. 47 98 .72 % 20 ,60 0. 00

    Total Occupancy expenses 1,701. 97 1,716. 67 - 14. 70 99. 14% 18, 641. 86 18, 883. 33 -241. 47 98. 72% 20,600.00

    Office furniture & equipment 0.00 83.33 -83.33 0.0% 488.91 916.67 -427.76 53.34% 1,000.00

    Postage, shipping, delivery 13.54 41.67 -28.13 32.49% 322.71 458.33 -135.62 70.41% 500.00

    Print ing & copying 0. 00 208. 33 -208. 33 0.0% 2, 593. 18 2, 291. 67 301. 51 113. 16% 2,500. 00 I ncludes pr inting of ABM m ater ials , annual nom inations

    mailing and stakeholder survey/annual report mailing.Exceeds annual budget.

    Supplies 139.29 291.67 -152.38 47.76% 2,614.28 3 ,208.33 -594.05 81.48% 3,500.00

    T el ep ho ne & t el ec om mu ni ca ti on s 4 31 .9 3 2 08 .3 3 2 23 .6 0 2 07 .3 3% 2 ,5 36 .2 2 2 ,2 91 .6 7 2 44 .5 5 1 10 .6 7% 2 ,5 00 .0 0 I nc lu de s c os t o f p or ti ng o ve r s er vi ce s f ro m A T& T t o

    Comcast Staff pursuing credit for costs incured by early

    termination.

    Total Non-personnel expenses 2,844. 98 3,358. 33 -513. 35 84. 71% 35, 544. 31 41, 186. 67 -5,642. 36 86.3% 44,545.00

    ORG/Special Projects

    Annual Breakfast Meeting 0.00 0.00 0.00 0.0% 4,995.08 4,500.00 495.08 111.0% 4,500.00 Includes costs for catering, awards, equipment rentals, and

    video production. Will increase allocation in 2014 budget.

    1,288. 00 166. 67 1,121. 33 772. 79% 1, 966. 51 1, 833. 33 133. 18 107. 26% 2,000. 00 W ithin Annual Budget

    DISTRICT IDENTITY (DISI)

    Marketing

    Merchant/Retail Support

    CBD Sponsored Events

    TOTAL (DISI)

    Business Attraction and Retention

    DISI Projects

    First Friday

    Total DISI Projects

    ORGANIZATION

    Page 2 of 7

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    10:19 AM

    11/26/12

    Cash Basis

    Lake Merritt Uptown District Association

    November 2013 Expenses

    C ur r. A ct ua l C ur r. B ud ge t C ur r. V ar ia nc e P er ce nt Y TD A ct ua l Y TD B ud ge t Y TD V ar ia nc e P er ce nt A nn ua l B ud ge t V ar ia nc e E xp la na ti on

    0. 00 0. 00 0. 00 0.0% 16,000. 00 16, 000.00 0. 00 100.0% 16, 000. 00 Sponsor ship r eq ues t fulf illed in May.

    Total ORG/Special Projects 1,288. 00 166. 67 1,121. 33 772. 79% 22, 961. 59 22, 333. 33 628. 26 102. 81% 22,500. 00

    Personnel & Related

    Consultants 0.00 333.33 -333.33 0.0% 0.00 3,666.67 -3,666.67 0.0% 4,000.00

    1,250.00 1,250.00 0.00 100.0% 13,750.00 13,750.00 0.00 100.0% 15,000.00

    Staff Personnel 10,592.16 10,592.14 0.02 100.0% 116,513.76 116513.57 0.19 100.0% 127,105.71

    0. 00 250. 00 -250. 00 0.0% 3,311. 07 2750 561. 07 120.4% 3, 000. 00 I ncludes air far e and ot her cost s ass oc iat ed with I DA

    Conference in New York.

    Total Personnel & Related 1 1, 842 .16 12 ,4 25. 47 - 583 .31 95 .31 % 1 33, 574 .83 136 ,68 0. 24 - 3, 10 5. 41 97 .73 % 1 49 ,1 05. 71

    1 5, 975 .14 15 ,9 50. 47 24 .67 1 00 .16 % 19 2, 080 .73 2 00 ,20 0. 24 - 8, 11 9. 51 95 .94 % 216,150.71

    Maintenance 22,000. 00 22,000. 00 0. 00 100.0% 242, 088. 25 242, 000. 00 88. 25 100. 04% 264,000. 00 I ncludes paym ent of Dec . 2012 invoice.

    Mis c SOBO expenses 130. 62 336. 83 -206. 21 38. 78% 4, 048. 01 3, 705. 17 342. 84 109. 25% 4,042. 00 I ncludes pur chase of new Rubber maid c ar ts for

    maintenance ambassador team.

    PRO W Ma int ena nc e 6 25 .93 4 ,1 66. 42 - 3, 540 .49 15 .02 % 1 5, 581 .24 45 ,83 0. 58 - 30 ,2 49. 34 3 4. 0% 49 ,9 97. 00 I nc lud es f ina l p aym ent t o T rim ac s f or B ac k of B AR T pr oj ec t

    and costs associated with reinstallation of hanging plants.

    Resident ial Beautif icat ion 0. 00 333. 33 -333. 33 0.0% 0. 00 3, 666. 67 - 3,666. 67 0. 0% 4,000. 00 No expens es t o dat e. SOBO is exploring opt ions.

    Se cur it y 3 7, 227 .59 39 ,2 60. 61 - 2, 033 .02 94 .82 % 41 5, 170 .97 4 31 ,86 6. 68 - 16 ,6 95. 71 96 .13 % 4 71 ,1 27. 29 I nc lud es p aym ent o f D ec . 2 01 2 inv oic e.

    0.00 833.33 -833.33 0.0% 0.00 9,166.67 -9,166.67 0.0% 10,000.00 No charges for watering to date.

    5 9, 98 4. 14 6 6, 93 0. 52 - 6, 94 6. 38 8 9. 62 % 6 76 ,8 88 .4 7 7 36 ,2 35 .7 7 - 59 ,3 47 .3 0 9 1. 94 % 803,166.29

    8 3, 02 1. 47 8 9, 33 9. 33 - 6, 31 7. 86 9 2. 93 % 9 29 ,7 27 .1 8 1 ,0 07 ,4 77 .6 7 - 77 ,7 50 .4 9 9 2. 28 % 1,096,817.00

    SOBO

    TOTAL SOBO

    Public Relations

    TOTAL EXPENSE

    TOTAL ORGANIZATION

    Watering

    Training & Prof. Develop.

    Shuttle

    Page 3 of 7

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    Month Meeting Date and time

    January ORG Committee Mon, January 6 - 9:00 a.m.

    Joint Board Wed, January 15 - 9:00 a.m.

    March DOA Board Wed, March 5 - 1:00 p.m.

    LMUDA Board Thu, March 6 - 8:30 a.m.

    May DOA Board Wed, May 7 - 1:00 p.m.

    LMUDA Board Thu, May 8 - 8:30 a.m.

    June Annual Breakfast Thu June 12 - 8:00 a.m.

    August DOA Board Wed, August 6 - 1:00 p.m.

    LMUDA Board Thu, August 7 - 8:30 a.m.

    October DOA Board Wed, October 1 - 1:00 p.m.

    LMUDA Board Thu, October 2 - 8:30a.m.

    ORG Budget Planning TBD

    SOBO Budget Planning TBD

    DISI Budget Planning TBD

    December DOA Board Wed, December 3 - 1:00 p.m.

    LMUDA Board Thu, December 4 - 8:30a.m.

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    Project Name: Office 365 Project Customer Name: Downtown Oakland Association

    ABOUT US

    PC Professional is one of the leading Bay rea !" Cons#lting firms$ %ith over 30 years of

    ind#stry e&'erience( )e have the most innovative and cost*effective !" b#siness sol#tions

    available in the mar+et today$ O#r cco#nt Managers and "echnical ,ngineers are )ell*versed

    in to' !" sol#tions to hel' small to medi#m b#sinesses c#t time and costs dramatically$

    EXECUTIE SUMMA!"

    -o)nto)n Oa+land ssociation located in Oa+land C has identified the need for moving their

    email and data to a more sec#re and red#ndant clo#d environment thro#gh the Office 365

    'latform$ "he client is cons#lting )ith PC Professional to assist )ith the entire 'ro.ect ens#ring

    a smooth migration 'ath and minimali/e do)ntime and disr#'tion to the end #sers$ -o)nto)n

    Oa+land ssociation is c#rrently r#nning email thro#gh a POP mail environment$ ocal flat files

    are c#rrently stored on a %indo)s PC being shared o#t

    MIC!OSO#T O##ICE $%&

    Microsoft has different 'lans to choose from$ Based off of conversations it has been

    determined that -o)nto)n Oa+land ssociation )o#ld benefit from choosing the Office 365 ,1

    'lan$ "he 'lan consists of the follo)ing

    ,&change Online 504B of storage 'er #ser orefront 7'am and 8 Protection Office %eb ''s %ord( ,&cel( Po)er'oint 7hare'oint ile storage and collaboration

    P!O'ECT MI(!ATIO) ST!ATE("

    -#e to the com'le& nat#re of an Office 365 migration( Pc Professional !nc$ recommends a fo#r

    stage a''roach for the 'ro.ect$ By #sing this strategy it )ill hel' to minimi/e im'act and

    do)ntime of yo#r 'rod#ction environment$ 7ee 'hase descri'tions belo)

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    Project Name: Office 365 Project Customer Name: Downtown Oakland Association

    State*ent o+ ,orkPro-ect Start Date "B-

    Pro-ect Acti.ity P/ASE 0: Disco.ery P1ase

    ,nvironment 9evie) Pro.ect Plan -evelo'ment Pre'are chec+list and c#t sheets

    P/ASE 2:Plannin34Pre5c6t

    Office 365 bac+end config#ration Migration tool set#'

    P/ASE $:Mi3ration4Client c6to.er

    Migrate POP email( calendar( contacts 9econfig#re all clients to 'oint to Office 365 reso#rces 7et#' any necessary 7mart Phones or "ablets Perform f#ll test of ne) environment f#nctionality

    P/ASE 7: S1arepoint

    7et#' basic 7hare'oint site to mirror c#rrent file serverdirectory str#ct#re

    Migration of the file server data to the ne) 7hare'ointsite$

    Trainin3 8 9nowled3eTrans+er

    Provide individ#al training on Microsoft Office 365 sol#tionsim'lemented$

    Pro-ect Co*pletion Date "B-

    Deli.erables De+ined "#rn :ey Office 365 7ol#tion$

    P!O'ECT DOCUME)TATIO)

    PC Professional )ill doc#ment all as'ects of the ne) Office 365 environment$

    P!O'ECT TIMEI)ES

    PC Professional estimates a timeframe of 36 ho#rs for com'letion of from start to finish of the

    'ro.ect$ "his time is needed 'erform 're*im'lementation activities and com'lete on*site

    'ro.ect tas+s as )ell as 'ro'er retirement of the old environment$

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    Project Name: Office 365 Project Customer Name: Downtown Oakland Association

    !IS9 MA)A(EME)T

    PC Professional ta+es great 'ride in com'leting 'ro.ects on time and on b#dget$ On occasion

    #nforeseen iss#es arise that can affect the 'ro.ect 'lan$ %e have identified some 'otential ris+s

    that co#ld im'act the flo) and b#dget of the 'ro.ect

    No identified risks in your environmentC/A)(E CO)T!O

    !f there needs to be a change to the 'ro.ect 'lan a change control 'rocess )ill be im'lemented

    and both 'arties )ill need to agree to the change$ ny change to the sco'e 'ro.ect may affect

    the timeframe and b#dget of the 'ro.ect follo)ing the ho#rly rate ;#oted in this 'ro'osal$

    ASSUMPTIO)S

    -o)nto)n Oa+land ssociation m#st 'rovide the follo)ing to ens#re a s#ccessf#l migration

    Physical or remote access to all devices that )ill be involved in the migration #ll list of #sername and 'ass)ords re;#ired for Office 365 7et#' ccess to internal staff for training and event#al handoff of 'ro.ect

    P!O'ECT P!ICI)(

    Bro+en do)n by hard)are( soft)are < 'rofessional services

    /ardware So+tware Pro+essional Ser.ices: based

    on a =110>ho#r sched#le$

    Office 365 ,1 =0 'er #ser

    'er month$

    Phase 1 ?hrs

    @M#st be a''roved for non*

    'rofit stat#s

    Phase 2 ?hrs

    Phase 3 Ahrs

    Phase ? 20hrs

    TOTA: TOTA: ;< per *ont1 TOTA: ;$=%

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    Gallen.Neilly October/November 13 Activity Report

    To: The Lake Merritt/Uptown & Downtown Oakland District AssociationsFr: Tim Gallen, Andrew Neilly, Nancy Amaral

    Here is our summary report of October activity undertaken by Gallen.Neilly on behalf of the Lake Merritt/Uptown & Downtown

    Oakland Districts.

    Projects COMPLETED

    Press Releases:

    Lake Merritt/Uptown &Downtown Oakland CBDs Senior Citizen Task Force Members Honored by YMCA ofthe East Bay distributed to the media on 10/28/13

    Oaklands Uptown & Downtown Community Benefit Districts Show Steady Business Growthdistributed tothe media on 10/21/13

    o The Registry: Oaklands Uptown & Downtown Community Benefit Districts Show Steady Business Growthran on 10/21/13

    o NREI: Oaklands Uptown & Downtown Community Benefit Districts Show Steady Business Growth postedon 10/23/13Media Inquiries/Pitches:

    Jason Middleton from KGO called re: holiday shopping in Oakland vs. the rest of the US this holiday season.Gallen.Neilly filled him in on Plaid Friday, provided him the press release & retail shopping guide. We alsorecommended he speak with Oakland Grown fur further stats.

    Angela Woodall (Oakland Tribune) called re: Oakland shopping & retail businesses- Gallen.Neilly connected Angelawith Michelle Lane for an interview and provided her with copies of previous new businesses in the districtsreleases.

    Gallen Neilly took an inquiry from Annalee Allen re: R.O.A.R. (senior group that works with the CBDs)

    Denise Tejada from Youth Radio inquired about Oakland Crime- we referred her towww.crimmapping.com& OPDfor stats she was looking for.

    Coordinated a photo shoot for Deborah & Michelle w/ San Francisco Business Times to go along with their interviewwith Josh Cain, also from the SFBT.

    Gallen Neilly is working with Joe Gose (freelancer) who is working on a story for the New York Times re: Oakland. Addressing SFBT reporter inquiry to Deborah Boyer re: Oakland crime.

    Other:

    Gallen Neilly was invited, by Zennie Abraham, to make posts to his Oakland blog whenever we have news on thedistricts.

    Attending call with Plaid Friday committee on 11/19/13 re: marketing & PR plans. Monitored & posted on activity feed for Uptown & Downtown Oakland on a weekly basis - Social Media (Twitter,

    Facebook, LinkedIn Oakland Groups page)

    CBD Monthly Eblast: Gathered content ideas each month for EBlasts that are distributed to the CBDs lists.(Ongoing)

    Gallen.Neilly attends all DISI and Board mtgs.

    http://www.crimmapping.com/http://www.crimmapping.com/http://www.crimmapping.com/http://www.crimmapping.com/
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    Recent Clips

    Bad at Sports: Site Specific Public Text_An Interview With Lacey Haslam and Kari Marbo ran on 10/9/13 SF Weekly: Mockingbird Brings Candlelight Romance to Uptown Oakland ran on 10/9/13 SF Eater: Mockingbird, An Eclectic Uptown Passion Project ran on 10/1/13 The Pitt News: Boutiques offering fashion on wheels roll through Oakland ran on 9/29/13 KQED Bay Area Bites: 5 Bites: Drink a Cuppa Coffe in Oakland ran on 9/23/13 Bay Area News Group: Oakland: Cyclists race through downtown in group's grand prix ran on 9/22/13 San Francisco Business Times: First Oakland Music Festival waits for crowds ran on 9/20/13 Oakland Local: Oakulture: Visit Oakland, Nightlife Beyond First Fridays, the Oakland Music Festival Arrives ran on

    9/17/13

    Bay Area News Group: Oakland: Spreading the art around ran on 9/10/13 SF Eater: Hopscotch's Kyle Itani and Jenny Schwarz ran on 9/6/13 KQED Bay Area Bites: Oakland Social: Five Comfort Food Date Nights in Oakland ran on 9/6/13 East Bay Express: A Destination Deli ran on 9/4/13 Diablo Magazine: Weekly Dish: Rodney Worth Hits Primetime ran on 9/4/13

    Projects UNDERWAY

    Press Releases:

    Plaid Friday plans/media outreach... sending press release & pitch to the media on 11/25/13.Media Inquiries/Pitches:

    Coordinate meet w/Susan Piperato (NREI)Other:

    www.liveworkoakland.com(launched by Susan Mernit & The Kapor Center) to be utilized by us & broker focus groupat the next meeting.

    Gallen.Neilly strategizing w/ CBD staff re: critical data points that would be helpful to media and others. Followed up with a lead from Laurie Cooperman Rosen re: a new business within the Districts. Gallen.Neilly to work with the Great Wall re: digital holiday tree & YMCA involvement & more. Video Walk/19thStreet Oakland coming up in Dec/Jan to promote local artisits Michelle Lane will keep us in the

    loop on progress so we can work the media around it.

    District Tweet-of-the-Week, ongoing.

    http://www.liveworkoakland.com/http://www.liveworkoakland.com/http://www.liveworkoakland.com/