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Knowledge mobilization 101 Shawna Reibling, Knowledge Mobilization Officer Email: [email protected] Twitter: @LaurierResearch
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Knowledge mobilization 101 Shawna Reibling, Knowledge Mobilization Officer Email: [email protected] Twitter: @LaurierResearch

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Agenda

Definitions Context What is knowledge mobilization Why it matters to you Laurier knowledge mobilization

Examples Geography Northern Aboriginal Psychology Blogging Tweeting Commenting

Skills Clear language summaries Google profiles

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- Masters degree in Cmns, Technology policy - Knowledge mobilizer since 2004 - UBC, UoGuelph, now Laurier - Mandate:

- Dissemination of faculty research to the broader public, through materials, events and social media

- Facilitating research partnerships between community members and university researchers

- Assisting faculty with knowledge mobilization strategies for grants and research programs

@LaurierResearch @MobilizeShawna

Who am I?

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Definitions Context What is knowledge mobilization Why it matters to you Laurier knowledge mobilization

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5

Context

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The process of “moving knowledge into active service for the

broadest possible common good”.

What is “kmb”?

Presenter
Presentation Notes
Who are users? Who are producers? What are roles and responsibilities Uptake of knowledge Definition of broadest possible good
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KM or KMb (SSHRC) Knowledge translation (CIHR) (knowledge-to-action cycle) Knowledge exchange (CHSRF) Knowledge transfer partnerships (UK) Knowledge dissemination (MSFHR) ‘Tech transfer’(S.T.E.M. disciplines) K* (UN University) Extension (agriculture)

What is “kmb”?

More definitions: http://whatiskt.wikispaces.com/Knowledge+Mobilization and http://www.oise.utoronto.ca/rspe/KM_Products/Terminology/index.html

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What is “kmb”?

People

Research

More models and theories: http://ktclearinghouse.ca/knowledgebase/modelsandtheories

Presenter
Presentation Notes
“…knowledge mobilization…[is] a circulation of multiple meanings and responsibilities, in multiple directions - not just for diverse users, but also for the knowledge producers.” Fenwick, T. (2008). Considering ‘Knowledge Mobilization’ in Educational Research: What knowledge, what mobilizes, what responsibilities? Educational Insights, 12(2). www.ccfi.educ.ubc.ca/publication/insights/v12n02/articles/fenwick/index.html
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“End of Grant” KMb: (curiosity-driven research): The researcher develops and implements a plan for making knowledge users aware of the knowledge generated. “Integrated” KMb (problem-based research): The researcher engages potential knowledge users as partners in the research process. Requires a collaborative or participatory approach to research that is action oriented and is solutions and impact focused. Source

Types of “kmb”

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It is a contested area

http://www.oise.utoronto.ca/rspe/KM_Products/Terminology/index.html

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It is a contested area

http://www.oise.utoronto.ca/rspe/KM_Products/Terminology/index.html

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It is a contested area

http://www.oise.utoronto.ca/rspe/KM_Products/Terminology/index.html

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K* is the collective term for the set of functions and processes at the various interfaces between knowledge, practice, and policy. K* improves the ways in which knowledge is shared and applied; improving processes already in place to bring about more effective and sustainable change. (Source)

What is “kmb”?

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The process of “moving knowledge into active service for the broadest possible common good”.

What is “kmb”?

People

Research

Presenter
Presentation Notes
“…knowledge mobilization…[is] a circulation of multiple meanings and responsibilities, in multiple directions - not just for diverse users, but also for the knowledge producers.” Fenwick, T. (2008). Considering ‘Knowledge Mobilization’ in Educational Research: What knowledge, what mobilizes, what responsibilities? Educational Insights, 12(2). www.ccfi.educ.ubc.ca/publication/insights/v12n02/articles/fenwick/index.html
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Where did kmb come from?

• Community based research (CBR) • Community engaged scholarship (CES) • Action research/ Practioner research • University commercialization • Relationship building • little “c” communications and Big “C” communications

(push/pull) • Innovation studies • Return on investment (ROI) for tax dollars

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• $$$ • Shared desire to solve problems • Publish research results more widely • Promotion/demonstrating its value • Strengthening scholarship • Establishing relationships before grant opportunities • Innovation • People are important

Why kmb matters

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Why kmb matters

Values: relationships, processes, open access, mutual benefit, full-cycle involvement http://www.youtube.com/watch?v=3gXC5APleIo

People

Research

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Other related terms

• Networks (weak, strong) • Intermediaries • hubs

• Community engaged scholarship • Community engagement • Community service learning

Presenter
Presentation Notes
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KMb products

• Face-to-Face Meetings • Reports • Focus groups • Toolkits • Models • Procedures • Website content • Online tool • Policy brief • Meeting • Video • Audio lecture • Community work • Advisory committee • Networking event • Tweets, blog

• Dinner • Presentation • Panel presentation • Opinion piece • Interview (tv, radio, written) • One pager • Clear language summary • Journal publication, book, chapter • Open access publication • Conference presentation, keynote • Professional organization publication • Textbook • Testifying as an expert • Lay presentation • Webinar • Theatre presentation • Etc.

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KMb projects

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KMb projects

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KMb projects

www.masterorganicchemistry.com/2010/11/15/on-cats-part-2-cat-line-diagrams/

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KMb projects

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www.Worktogether.ca www.csahs.uoguelph.ca/pps

KMb projects

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Photovoice.drupalgardens.ca

KMb projects

Link to dropbox resources for students: http://blog.dropbox.com/?p=938

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Kmb barriers

Time, $$, lack of access, lack of reward, hard to share

People

Research

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SSHRC: “Knowledge mobilization is a core priority for SSHRC…aimed at facilitating and enabling the mobilization of knowledge to various sectors of society to inform discussion, and enhance understanding and decision-making”. www.sshrc.ca/web/apply/program_descriptions/mbf_public_outreach_e.asp

Academic book: Nutley, Sandra M. (2007). Using evidence: how research can inform public services. Policy Press. ISBN 978-1861346643.

Annotated bibliography: www.oise.utoronto.ca/rspe/KM_Products/Annotated_Bibliography

Resources

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Case studies, SSHRC examples: Bennet, A and Bennet, D., With Katherine Fafard, Marc Fonda, Ted Lomond, Laurent Messier and Nicole Vaugeois. Knowledge Mobilization in the Social Sciences and Humanities: Moving from Research to Action, In cooperation with The Social Sciences and Humanities Research Council of Canada (SSHRC).

http://www.mountainquestinstitute.com/ knowledge_mobilization.htm • Link down, contact [email protected] for a copy. Theory: Levin, B. (2008). Thinking About Knowledge Mobilization. Paper

prepared for an invitational symposium sponsored CCL and SSHRC May 15-18, 2008.

www.oise.utoronto.ca/rspe/UserFiles/File/KM%20paper%20May%20Symposium%20FINAL.pdf

More Resources

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www.researchimpact.ca www.knowledgemobilization.net www.theresearchshop.ca www.wlu.ca/research/kmb

Kmb organizations

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Open Access

Open access (OA) is the practice of providing unrestricted access via the Internet to peer-reviewed scholarly journal articles. • Green: authors publish in any journal and then self-archive a

version of the article for free public use in their institutional repository.

• Gold: authors publish in an open access journal that provides immediate OA to all of its articles on the publisher's website.

• Hybrid: provide Gold OA only for those individual articles for which their authors (or their author's institution or funder) pay an OA publishing fee

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Open Access

Tri-Council Resources: • Tri-Council Guiding

Principles • Research Data Archiving

Policy • SSHRC: Open Access • CIHR: Access to

Research Outputs

Tools for faculty: • Using the SPARC Canadian Author

Addendum to secure your author rights.

• Greater Reach for Your Research : Expanding Readership through Digital Repositories

• What is a journal’s copyright policy? Here or here

http://www.youtube.com/watch?v=L5rVH1KGBCY

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• Dissemination of faculty research to the broader public, through materials, events and social media

• Brokering research partnerships between community members and university researchers

• Assisting faculty with knowledge mobilization strategies for grants and research programs

• Clear language assistance • Social media and other capacity building • More….

Laurier services

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Examples Geography Psychology Aboriginal Blogging Tweeting Commenting

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Geography: Robert McLeman

Presenter
Presentation Notes
Twitter and blog At present, I teach and research communication, media and culture at Wilfrid Laurier University in Waterloo, Ontario, Canada. My research and teaching interests cover such areas as alternative media, union communications, journalism and dissent, media coverage of economic, labour and poverty issues, and political communication, particularly in Canada and the UK, as well as the USA. My interest in these areas is not strictly speaking, ‘academic’ (if you pardon the pun), but also practical. I have experience as a media professional in radio and TV (during the reign of ‘analogue’), as well as more recent experience running media relations workshops and providing communications advice for various social, environmental and economic justice organisations. I have also worked as a media relations officer and communications advisor to a faculty union and political riding association. I believe that there is much to be learned from bringing the two areas together. Of course, I am also interested in all aspects of post-secondary/higher education, from the conditions for faculty, both contract/contingent and permanent, students (quality and costs of their education), and support staff (who ensure faculty and students can do what they do best). Clearly, the views that I express are my own and do not reflect in any way the university (or the management of the university) which employs me (and which presumes to speak for the university, which is really a community of teachers, students, managers and support staff, but that is another issue). Please feel free to follow me, if you are so inclined, on twitter: @Herbert_Pimlott . Ps. If you are interested in a slightly longer or more detailed statement about my research and teaching interests, you can visit my official university webpage at: http://www.wlu.ca/homepage.php?grp_id=612&f_id=35.
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Geography: Robert McLeman

Presenter
Presentation Notes
Twitter and blog At present, I teach and research communication, media and culture at Wilfrid Laurier University in Waterloo, Ontario, Canada. My research and teaching interests cover such areas as alternative media, union communications, journalism and dissent, media coverage of economic, labour and poverty issues, and political communication, particularly in Canada and the UK, as well as the USA. My interest in these areas is not strictly speaking, ‘academic’ (if you pardon the pun), but also practical. I have experience as a media professional in radio and TV (during the reign of ‘analogue’), as well as more recent experience running media relations workshops and providing communications advice for various social, environmental and economic justice organisations. I have also worked as a media relations officer and communications advisor to a faculty union and political riding association. I believe that there is much to be learned from bringing the two areas together. Of course, I am also interested in all aspects of post-secondary/higher education, from the conditions for faculty, both contract/contingent and permanent, students (quality and costs of their education), and support staff (who ensure faculty and students can do what they do best). Clearly, the views that I express are my own and do not reflect in any way the university (or the management of the university) which employs me (and which presumes to speak for the university, which is really a community of teachers, students, managers and support staff, but that is another issue). Please feel free to follow me, if you are so inclined, on twitter: @Herbert_Pimlott . Ps. If you are interested in a slightly longer or more detailed statement about my research and teaching interests, you can visit my official university webpage at: http://www.wlu.ca/homepage.php?grp_id=612&f_id=35.
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Geography: Robert McLeman

Presenter
Presentation Notes
Twitter and blog At present, I teach and research communication, media and culture at Wilfrid Laurier University in Waterloo, Ontario, Canada. My research and teaching interests cover such areas as alternative media, union communications, journalism and dissent, media coverage of economic, labour and poverty issues, and political communication, particularly in Canada and the UK, as well as the USA. My interest in these areas is not strictly speaking, ‘academic’ (if you pardon the pun), but also practical. I have experience as a media professional in radio and TV (during the reign of ‘analogue’), as well as more recent experience running media relations workshops and providing communications advice for various social, environmental and economic justice organisations. I have also worked as a media relations officer and communications advisor to a faculty union and political riding association. I believe that there is much to be learned from bringing the two areas together. Of course, I am also interested in all aspects of post-secondary/higher education, from the conditions for faculty, both contract/contingent and permanent, students (quality and costs of their education), and support staff (who ensure faculty and students can do what they do best). Clearly, the views that I express are my own and do not reflect in any way the university (or the management of the university) which employs me (and which presumes to speak for the university, which is really a community of teachers, students, managers and support staff, but that is another issue). Please feel free to follow me, if you are so inclined, on twitter: @Herbert_Pimlott . Ps. If you are interested in a slightly longer or more detailed statement about my research and teaching interests, you can visit my official university webpage at: http://www.wlu.ca/homepage.php?grp_id=612&f_id=35.
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Psychology

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Psychology

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Aboriginal

Presenter
Presentation Notes
Twitter and blog At present, I teach and research communication, media and culture at Wilfrid Laurier University in Waterloo, Ontario, Canada. My research and teaching interests cover such areas as alternative media, union communications, journalism and dissent, media coverage of economic, labour and poverty issues, and political communication, particularly in Canada and the UK, as well as the USA. My interest in these areas is not strictly speaking, ‘academic’ (if you pardon the pun), but also practical. I have experience as a media professional in radio and TV (during the reign of ‘analogue’), as well as more recent experience running media relations workshops and providing communications advice for various social, environmental and economic justice organisations. I have also worked as a media relations officer and communications advisor to a faculty union and political riding association. I believe that there is much to be learned from bringing the two areas together. Of course, I am also interested in all aspects of post-secondary/higher education, from the conditions for faculty, both contract/contingent and permanent, students (quality and costs of their education), and support staff (who ensure faculty and students can do what they do best). Clearly, the views that I express are my own and do not reflect in any way the university (or the management of the university) which employs me (and which presumes to speak for the university, which is really a community of teachers, students, managers and support staff, but that is another issue). Please feel free to follow me, if you are so inclined, on twitter: @Herbert_Pimlott . Ps. If you are interested in a slightly longer or more detailed statement about my research and teaching interests, you can visit my official university webpage at: http://www.wlu.ca/homepage.php?grp_id=612&f_id=35.
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Aboriginal

www.kfn.ca

Presenter
Presentation Notes
Twitter and blog At present, I teach and research communication, media and culture at Wilfrid Laurier University in Waterloo, Ontario, Canada. My research and teaching interests cover such areas as alternative media, union communications, journalism and dissent, media coverage of economic, labour and poverty issues, and political communication, particularly in Canada and the UK, as well as the USA. My interest in these areas is not strictly speaking, ‘academic’ (if you pardon the pun), but also practical. I have experience as a media professional in radio and TV (during the reign of ‘analogue’), as well as more recent experience running media relations workshops and providing communications advice for various social, environmental and economic justice organisations. I have also worked as a media relations officer and communications advisor to a faculty union and political riding association. I believe that there is much to be learned from bringing the two areas together. Of course, I am also interested in all aspects of post-secondary/higher education, from the conditions for faculty, both contract/contingent and permanent, students (quality and costs of their education), and support staff (who ensure faculty and students can do what they do best). Clearly, the views that I express are my own and do not reflect in any way the university (or the management of the university) which employs me (and which presumes to speak for the university, which is really a community of teachers, students, managers and support staff, but that is another issue). Please feel free to follow me, if you are so inclined, on twitter: @Herbert_Pimlott . Ps. If you are interested in a slightly longer or more detailed statement about my research and teaching interests, you can visit my official university webpage at: http://www.wlu.ca/homepage.php?grp_id=612&f_id=35.
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Online Tools/Social Media

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• Feedback on ideas • What are others in your field working on today? • Real-time conversation and network exchange • Resource sharing • Immediate awareness of when information is

shared • Jobs? Contacts? Support? • Precautions & opportunities …

Why use online tools?

Presenter
Presentation Notes
Knowledge mobilization is defined as Moving research knowledge into active service Moving this research knowledge into active service involves moving ideas, connecting researchers and people, sharing both people and ideas, as well as searching out and making the connections between ideas and people with common interests visible and transparent. Examples of how these network effects translate to research includes: Faster transfer of information than a journal publication (blog) Feedback on ideas (comments and responses) Knowing what are others in your field working on today? (twitter) Real-time conversation and network exchange (twitter) Resource sharing (blogs) Notification of when new information is shared (RSS) Ideas, people, sharing and searching are all ways to build your knowledge transfer network.
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Blogging

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Tweeting

Presenter
Presentation Notes
SR: In a twitter post ideas flow from a researcher into the researchers’ network. In this message, the author is sharing the central idea of his recently exhibited poster, inviting a conversation about these ideas. The conversations that may have occurred at the physical poster session are opened up to those who might not have been there, or who were there and want to continue the discussion of ideas. These are twitter messages or tweets from benhazzard, a graduate student in the Faculty of Education at UWO. He uses a hashtag #CSSSE so that his tweet can be organised with other discussions about the CATE conference.
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Commenting

Presenter
Presentation Notes
SR: The sharing of resources through a personal connection and making referrals to other sources of information shows the power of peer referral. the exchange of recommended information is a powerful feature of building your networks. PJ: As twitter messages can only be 140 characters, GardnerCampbell (show example using search in tweetdeck) using tinyurl to make his long blogpost URL, very short.
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Using Web 2.0

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Using Web 2.0

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Using Web 2.0

What do you take with you when you travel?

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Using Web 2.0

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Using Web 2.0

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Adapted from www.stickyideas.org

Research outcome What is your research outcome(s)?

Audience Who? Why them? How do you reach them? (barriers, existing relationships) Short & long term ways to reach them.

Evaluation Evaluate impact (past & going forward)

How to plan kmb

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Research outcome What is your research outcome(s)?

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Audience Who? (Be specific) Why them?

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Social Networks: search and share YouTube, Vimeo (video); Flickr (pictures) Slideshare/scribd: (powerpoints)

Creative Commons Scholar’s Commons Open systems

Make it easy

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http://creativecommons.org/

Creative Commons

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Audience reach How do you reach them? (barriers, existing relationships) Short & long term

• Leverage what you already have

• Describe use of time, money, people resources.

Source: http://affirmyourlife.blogspot.com/

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Evaluation Evaluate impact (past & going forward) Don’t wait till the end to evaluate

Presenter
Presentation Notes
Roth: higher public and academic ‘visibility’ of each academic prior to the prize
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How would you mobilize your work?

People

Research

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Skills Clear language Google profiles

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What is Clear Language and Design?

• Uses words that your audience knows • Gives readers information they need • Combines what you write with how you write • Uses design to help reader understand content • Repurposes your content for a different

audience

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Clear language

BEFORE “Understanding the Economic Integration of Immigrants: A Wage Decomposition of the Earnings Disparities Between Native-Born Canadians and Immigrants of Recent Cohorts” AFTER: “Language use affects how much an immigrant earns”

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Source: onlinelibrary.wiley.com/doi/10.1002/14651858.CD007825.pub6/pdf

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Abstract

Source: onlinelibrary.wiley.com/doi/10.1002/14651858.CD007825.pub6/pdf

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More than an abstract

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More than an abstract

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Clear language summaries

Source: researchimpact.ca Source: www.wlu.ca/clearlanguage

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Section titles

• What is this research about?

• What did the researchers do?

• What you need to know?

• What did the researchers find?

• How can you use this research?

• About the researcher

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Google scholar profile

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Source: http://blogs.lse.ac.uk/impactofsocialsciences/ 2012/10/18/mann-using-google-impact-nobel/

• Roth: blog, website & CV, Google Scholar profile, consultancy services , institutional promotion, interviews. 24 paper downloads.

• Shapley: retired, last website update in 1997. 10 paper downloads

2012 Nobel: Roth of Harvard Bus. School & Shapley, UCLA. Market design & economic engineering.

Presenter
Presentation Notes
Roth: higher public and academic ‘visibility’ of each academic prior to the prize
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Google Scholar Profile

Google analyzes your articles (as identified in your Scholar profile), scan the entire web looking for new articles relevant to your research, and then show you the most relevant articles when you visit Scholar.

create a public Scholar profile

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Contact

Email: [email protected] Twitter:@MobilizeShawna @LaurierResearch