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Is the system broken? Ipsos Global @dvisor

Jan 27, 2017

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Page 1: Is the system broken? Ipsos Global @dvisor

1 ©Ipsos.1

Is the system broken?International views

December 2016

©Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.

©Ipsos.

Page 2: Is the system broken? Ipsos Global @dvisor

2 ©Ipsos.

Over half think their country is in decline (although not yet irreversible)

“…is in decline” “Do you think [country] can recover from its decline or is it irreversible”*

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

28%

29%

20%

10%

8%5%

AGREE VERY MUCH

AGREE SOMEWHAT

NEITHER AGREE OR DISAGREE

DISAGREE SOMEWHAT

DISAGREE VERY MUCH

DON'T KNOW 67%

15%

18%CAN RECOVER

IS IRREVERSIBLE

DON'T KNOW

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016.* Asked of all those who think their country is in decline

Page 3: Is the system broken? Ipsos Global @dvisor

3 ©Ipsos.

Majority in 14 nations think their country is in decline – especially South Africa, South Korea, Italy and Brazil….

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

57%77%

73%73%

72%70%

69%69%

67%64%

60%58%

57%55%

53%50%

49%47%

44%42%

40%38%

22%

TotalSouth AfricaSouth Korea

ItalyBrazil

HungaryMexico

SpainFrance

BelgiumUnited States

ArgentinaGreat Britain

TurkeySwedenPoland

AustraliaGermany

PeruIsraelJapan

CanadaIndia

Strongly Agree/Tend to Agree

Q5 To what extent, if at all, do you agree or disagree with the following statements – “Your country is in decline”

Page 4: Is the system broken? Ipsos Global @dvisor

4 ©Ipsos.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

67%85%84%84%

82%81%

80%78%

76%72%

69%68%

66%65%

61%60%60%60%60%

53%52%51%

24%

15%5%

9%2%

15%8%

11%9%

15%11%

13%10%

11%19%19%

15%14%

17%17%

28%29%

21%34%

T o t a lP e r u

M e x i c oI s r a e lI n d i a

A r g e n t i n aB r a z i l

S o u t h A f r i c aT u r k e y

S w e d e nP o l a n d

U n i t e d S t a t e sA u s t r a l i a

S p a i nI t a l y

H u n g a r yC a n a d aF r a n c e

G r e a t B r i t a i nG e r m a n yB e l g i u m

S o u t h K o r e aJ a p a n

Can recover Irreversible

Q6 And do you think [country] can recover from its decline or is it irreversible ?

Base: 9,193 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

…But are optimistic that it can recover (although less so in Japan, Belgium and Germany)

Page 5: Is the system broken? Ipsos Global @dvisor

5 ©Ipsos.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?And there is significant pessimism for current and future generations in France, Belgium, Hungary, South Korea, Italy and Spain

43%65%

61%60%

56%56%

54%53%

47%46%

44%43%

41%40%

39%38%38%38%

35%33%

30%22%

19%

TotalHungary

FranceItaly

South KoreaSpainJapan

BelgiumUnited States

CanadaGermany

Great BritainSouth Africa

TurkeyIsrael

MexicoSweden

AustraliaBrazil

PolandArgentina

IndiaPeru

Slightly/Much worse

48%67%

66%65%

63%60%

56%55%55%

53%53%

52%47%

45%44%44%

42%38%

37%36%

30%22%

20%

TotalFrance

BelgiumSpain

South KoreaHungary

Great BritainItaly

JapanCanada

GermanyUnited States

TurkeySweden

AustraliaIsrael

South AfricaBrazil

MexicoPoland

ArgentinaIndiaPeru

Slightly/Much worse

Q7 To what extent, if at all, do you feel that your generation will have had a better or worse life than your parents’ generation, or will it have been the same?

Q8 And to what extent, if at all, do you feel that today’s youth will have had a better or worse life than their parents’ generation, or will it have been about the same?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

Page 6: Is the system broken? Ipsos Global @dvisor

6 ©Ipsos.

Strong feeling in many countries that the people in charge don’t care about ‘people like me’, and instead favour rich and powerful.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Politicians should be able to say what’s on their minds regardless of what anyone else thinks about their views

To fix [country], we need a strong leader willing to break the rules

[Country] needs a strong leader to take the country back from the rich and powerful

Traditional parties and politicians don’t care about people like me

41% 27% 15% 5% 7% 4%

The [country’s] economy is rigged to advantage the rich and powerful

35% 29% 18% 6% 7% 5%

28% 21% 19% 6% 11% 14%

40% 24% 17% 6% 8% 6%

37% 27% 17% 6% 7% 4%

STRONGLY AGREE

SOMEWHAT AGREE

SOMEWHAT DISAGREE

STRONGLY DISAGREE

32% 29% 21% 7% 8% 4%

Experts in this country don’t understand the lives of people like me

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

Page 7: Is the system broken? Ipsos Global @dvisor

7 ©Ipsos.

Most feel the system favours the rich and powerful – especially Mexico, Peru, Hungary, Israel and Spain

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

63%81%

74%72%72%72%

71%71%

70%70%

69%68%

67%67%

65%63%

62%60%

59%53%

45%34%

31%

TotalMexico

PeruHungary

SpainIsrael

AustraliaIndia

South KoreaFrance

United StatesBrazil

Great BritainItaly

CanadaTurkey

ArgentinaSouth Africa

BelgiumPoland

JapanGermany

Sweden

Strongly Agree/Tend to Agree

Q10 [Country] needs a strong leader to take the country back from the rich and powerful

69%83%

82%80%

79%79%

75%74%

71%70%

69%69%

68%68%

67%67%

66%65%

64%63%

59%55%

39%

TotalHungary

MexicoIsraelPeru

SpainItaly

South KoreaBelgium

FranceBrazil

United StatesTurkey

AustraliaPoland

Great BritainGermany

ArgentinaSouth Africa

IndiaCanada

JapanSweden

Strongly Agree/Tend to Agree

Q10 The [country’s] economy is rigged to advantage the rich and powerful

Page 8: Is the system broken? Ipsos Global @dvisor

8 ©Ipsos.

Most people feel politicians don’t care about them, especially parts of LATAM and continental Europe

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

64%78%

77%76%

75%73%

72%70%

69%66%

65%65%65%

64%63%

61%61%

58%57%

56%53%

42%39%

TotalMexico

PeruFrance

SpainHungary

ItalyPoland

BrazilUnited States

ArgentinaSouth AfricaSouth Korea

IndiaBelgium

TurkeyAustralia

Great BritainIsrael

CanadaGermany

SwedenJapan

Strongly Agree/Tend to Agree

Q10 Traditional parties and politicians don’t care about people like me

Page 9: Is the system broken? Ipsos Global @dvisor

9 ©Ipsos.

Close to two-thirds on average favour outspoken politicians

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

64%79%79%79%

74%72%

71%70%

68%66%66%

64%64%64%

60%59%59%

58%57%

53%51%

49%47%

TotalArgentina

HungaryIsraelSpainPeru

PolandFrance

South KoreaBelgium

IndiaMexico

GermanyGreat Britain

United StatesAustralia

ItalySwedenCanadaTurkey

BrazilSouth Africa

Japan

Strongly Agree/Tend to Agree

Q10 Politicians should be able to say what’s on their minds regardless of what anyone else thinks about their views

Page 10: Is the system broken? Ipsos Global @dvisor

10 ©Ipsos.

Similarly most people feel misunderstood by experts, especially Spain, France and Mexico

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

60%74%

73%72%

70%69%

67%65%

64%64%

62%60%60%60%

59%58%

57%55%55%

53%46%

45%38%

TotalSpain

FranceMexico

HungaryPeru

ArgentinaItaly

PolandUnited States

TurkeySouth Africa

AustraliaIndia

Great BritainCanada

BelgiumSouth Korea

BrazilIsrael

GermanyJapan

Sweden

Strongly Agree/Tend to Agree

Q10 Experts in this country don’t understand the lives of people like me

Page 11: Is the system broken? Ipsos Global @dvisor

11 ©Ipsos.

Big variation in desire for a strong leader willing to break the rules - especially high in France

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

49%80%

69%68%

66%66%

65%60%

54%51%

50%50%

48%42%42%

41%41%

40%39%

36%35%

23%21%

TotalFrance

IsraelItaly

South KoreaTurkey

IndiaPoland

BelgiumPeru

AustraliaGreat Britain

BrazilSouth Africa

HungaryMexicoCanada

United StatesJapan

ArgentinaSpain

SwedenGermany

Strongly Agree/Tend to Agree

Q10 To fix [country], we need a strong leader willing to break the rules

Page 12: Is the system broken? Ipsos Global @dvisor

12 ©Ipsos.

On balance, people are still more likely to feel that opening up their country to foreign business and trade is an opportunity rather than a threat, but across the world people are split on whether their country should protect itself or open up more to the world.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

26% 42%

31% 36%

OPENING UP [COUNTRY’S] ECONOMY TO FOREIGN BUSINESSES AND FOREIGN TRADE IS A THREAT TO [YOUR COUNTRY]

OPENING UP [COUNTRY’S] ECONOMY TO FOREIGN BUSINESSES AND FOREIGN TRADE IS AN OPPORTUNITY FOR [YOUR COUNTRY]

[COUNTRY] NEEDS TO TAKE MORE STEPS TO PROTECT ITSELF FROM TODAY’S WORLD

[COUNTRY] NEEDS TO TAKE MORE STEPS TO OPEN ITSELF UP TO TODAY’S WORLD

BOTH/DON’T KNOW

BOTH/DON’T KNOW

33%

33%

Page 13: Is the system broken? Ipsos Global @dvisor

13 ©Ipsos.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

26%21%

20%20%

18%19%

21%25%

20%29%

34%21%

28%29%

32%26%

29%22%

28%31%

38%22%

33%

42%55%54%54%

51%50%

50%50%49%

46%45%44%44%

39%39%

37%37%

35%34%33%

28%27%26%

T o t a l

P e r u

S o u t h A f r i c a

G r e a t B r i t a i n

S w e d e n

P o l a n d

H u n g a r y

I s r a e l

S p a i n

M e x i c o

A r g e n t i n a

B r a z i l

I n d i a

U n i t e d S t a t e s

T u r k e y

C a n a d a

B e l g i u m

S o u t h K o r e a

G e r m a n y

A u s t r a l i a

I t a l y

J a p a n

F r a n c e

Opening up [country's] economy to foreign businesses and foreign trade is a threat to [your country]Opening up [country's economy to foreign businesses and foreign trade is an opportunity for [your country]

People tend to view globalisation as an opportunity, rather than a threat – but not in Italy and France

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

Page 14: Is the system broken? Ipsos Global @dvisor

14 ©Ipsos.

GLOBAL @ADVISOR: IS THE SYSTEM BROKEN?

31%47%

39%39%

37%36%36%36%

34%33%33%

32%32%32%31%

29%27%

26%25%

24%22%

21%19%

36%25%25%

34%25%

22%24%

27%25%

32%28%

47%38%

24%38%38%

40%56%

43%45%

51%48%

62%

T o t a l

U n i t e d S t a t e s

C a n a d a

I s r a e l

A u s t r a l i a

B r a z i l

F r a n c e

I t a l y

G e r m a n y

B e l g i u m

S o u t h K o r e a

A r g e n t i n a

H u n g a r y

J a p a n

T u r k e y

I n d i a

S w e d e n

M e x i c o

G r e a t B r i t a i n

S o u t h A f r i c a

S p a i n

P o l a n d

P e r u

Agree most that [country] needs to take more steps to protect itself from today’s worldAgree most that [country] needs to take more steps to open itself up to today’s world

Peru, Mexico and Argentina want to open up more to the world – but North Americans more likely to say they should protect themselves from the world

Base: 16,096 adults aged 16-64 across Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States., November 2016

Page 15: Is the system broken? Ipsos Global @dvisor

15 ©Ipsos.

MethodologyGLOBAL @DVISOR: IS THE SYSTEM BROKEN?

• These are the findings of a Global @dvisor survey into the political mood around the world. In total 16,096 interviews were conducted between October 21 – November 4 among adults aged 18-64 in the US and Canada, and adults aged 16-64 in all other countries.

• The survey was conducted in 22 countries around the world via the Ipsos Online Panel system. The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, France, Germany, Great Britain, Hungary, India, Israel, Italy, Japan, Mexico, Peru, Poland, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America.

• Between 500 and 1000+ individuals participated on a country by country basis via the Ipsos Online Panel. The sample was 1000+ inAustralia, Brazil, Canada, France, Germany, Great Britain, Italy, Japan, Spain and the United Stated of America. In all other countries the sample was 500+. The precision of Ipsos online polls is calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points and of 500 accurate to +/- 5.0 percentage points. For more information on Ipsos’ use of credibility intervals, please visit the Ipsos website.

• In countries where internet penetration is approximately 60% or higher the data output generally reflects the overall population. Of the 22 countries surveyed online, 16 yield results that are balanced to reflect the general population: Argentina, Australia, Belgium, Canada, France, Germany, Hungary, Israel, Italy, Japan, Poland, South Korea, Spain, Sweden, Great Britain and the United States. The 6 remaining countries surveyed – Brazil (58%), India (19%), Mexico (44%), Peru (39%), South Africa (49%) and Turkey (51%) - have lower levels of internet connectivity and reflect online populations that tend to be more urban and have higher education/income than the general population.

• Where results do not sum to 100, this may be due to computer rounding, multiple responses or the exclusion of don't knows or not stated responses.

• Data are weighted to match the profile of the population.

Page 16: Is the system broken? Ipsos Global @dvisor

16 ©Ipsos.

For more information

Gideon SkinnerResearch Director, Ipsos MORI UK

[email protected]

+44 (0)20 7347 3260

Jean-Michel LebrunResearch Director, Ipsos

[email protected]

+32 (0) 2 642 49 10

Daan BijwaardResearch Executive, Ipsos

[email protected]

+32 (0) 2 642 49 37

Page 17: Is the system broken? Ipsos Global @dvisor

17 ©Ipsos.

ABOUT IPSOS

Ipsos ranks third in the global research industry. With a

strong presence in 87 countries, Ipsos employs more

than 16,000 people and has the ability to conduct

research programs in more than 100 countries. Founded

in France in 1975, Ipsos is controlled and managed by

research professionals. They have built a solid Group

around a multi-specialist positioning – Media and

advertising research; Marketing research; Client and

employee relationship management; Opinion & social

research; Mobile, Online, Offline data collection and

delivery.

Ipsos is listed on Eurolist - NYSE-Euronext. The company

is part of the SBF 120 and the Mid-60 index and is

eligible for the Deferred Settlement Service (SRD).

ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg

IPS:FP

www.ipsos.com

GAME CHANGERS

At Ipsos we are passionately curious about people, markets, brands and society. We deliver information and analysis that makes our complex world easier and faster to navigate and inspires our clients to make smarter decisions.

We believe that our work is important. Security, simplicity, speed and substance applies to everything we do.

Through specialisation, we offer our clients a unique depth of knowledge and expertise. Learning from different experiences gives us perspective and inspires us to boldly call things into question, to be creative.

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