How to Rank #1 on Yelp for Free

How to become #1 on a free

site with 20 million users

and ranks on Google page 1

Why Yelp?

Why Yelp?

-Over 20 Million monthly users

Why Yelp?

-Over 20 Million monthly users

- 87% of searchers spent money within one week

Why Yelp?

- Over 20 Million monthly users

- 87% of searchers spent money within one week

- Very underutilized in most markets

Why Yelp?

- Over 20 Million monthly users

- 87% of searchers spent money within one week

- Very underutilized in most markets

- Ranks high on Google for “industry + local” searches

Why Yelp?

- Over 20 Million monthly users

- 87% of searchers spent money within one week

- Very underutilized in most markets

- Ranks high on Google for “industry + local” searches

- Create an online reviews database to refer prospects

Why Yelp?

- Over 20 Million monthly users

- 87% of searchers spent money within one week

- Very underutilized in most markets

- Ranks high on Google for “industry + local” searches

- Create an online reviews database to refer prospects

- Capture more “ghost clients”

Why Yelp?

- Over 20 Million monthly users

- 87% of searchers spent money within one week

- Very underutilized in most markets

- Ranks high on Google for “industry + local” searches

- Create an online reviews database to refer prospects

- Capture more “ghost clients”

- It’s FREE

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

- Company overview using keywords you want to be

found for (i.e. Dallas TX Realtor)

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

- Company overview using keywords you want to be

found for (i.e. Dallas TX Realtor)

- Owner bio (again use keywords)

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

- Company overview using keywords you want to be

found for (i.e. Dallas TX Realtor)

- Owner bio (again use keywords)

- Photos (3-5)

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

- Company overview using keywords you want to be

found for (i.e. Dallas TX Realtor)

- Owner bio (again use keywords)

- Photos (3-5)

- Address and phone

How To Get Setup on Yelp

- Create a business account at biz.yelp.com

- Company overview using keywords you want to be

found for (i.e. Dallas TX Realtor)

- Owner bio (again use keywords)

- Photos (3-5)

- Address and phone

- Website

Pro Tip

Use the exact same address everywhere online:

1054 South Davis Blvd

Arlington, TX 76012

1054 S. Davis Boulevard

Arlington, TX 76012

1054 S Davis Blvd.

Arlington, TX 76012

Getting Reviews That Stick

Getting Reviews That Stick

It’s against Yelp’s Terms of Service to

solicit POSITIVE reviews.

Just say “leave me a review…”

Getting Reviews That Stick

- Needs to seem organic / natural

Getting Reviews That Stick

- Needs to seem organic / natural

- Mention using important words in the review

Getting Reviews That Stick

- Needs to seem organic / natural

- Mention using important words in the review

- No more than 1 review every 72 hours

Getting Reviews That Stick

- Needs to seem organic / natural

- Mention using important words in the review

- No more than 1 review every 72 hours

- Only get reviews from ACTIVE YELPERS

What is an Active Yelper?

- Profile photo

- Has left a review

-Has a friend (connection) on Yelp

The most trusted Yelp users

have the YELP APP on their phone

Finding Active Yelpers

Finding Active Yelpers

- Search your email contacts on Yelp

Finding Active Yelpers

- Search your email contacts on Yelp

- Search your Facebook friends on Yelp

Finding Active Yelpers

- Search your email contacts on Yelp

- Search your Facebook friends on Yelp

- Make a Facebook post asking “Who is a Yelper?”

Finding Active Yelpers

- Search your email contacts on Yelp

- Search your Facebook friends on Yelp

- Make a Facebook post asking “Who is a Yelper?”

- Email your database and ask who is on Yelp

(Don’t give the whole database the link to your profile)

Sample message for reviews

Hey (NAME) could I ask for a HUGE favor?

I recently create a profile for my business on Yelp.com.

Could you leave a quick review of my company about

how we help people in (CITY) with (WHAT YOU DO)?

It would mean so much!

What can I do for you?

Getting the #1 Spot on Yelp

Getting the #1 Spot on Yelp

- It’s based on the number of reviews and your star

rating

Getting the #1 Spot on Yelp

- It’s based on the number of reviews and your star

rating

- You just need one more review than the person at #1

now

Getting the #1 Spot on Yelp

- It’s based on the number of reviews and your star

rating

- You just need one more review than the person at #1

now

- You can also edge up by having keywords used in the

reviews so depending what someone searches, you

rank higher.

How to become #1 on a

free site with 20 million users

and ranks on Google page 1

Q&A Session