HAPPENZ The happening place for the individual sports enthusiast www.happenzi.com
HAPPENZThe happening place for the individual sports enthusiast
www.happenzi.com
Stay Active!Find out what’s happening in your area. Find out what sports your friends are into and join them.
Stay Connected!
Need someone to join you in a
game of tennis? L
ook no
further than your ver
y own
locker room. Update th
em on
your sporting event plans.
Find out What’s the Best!
Get sporting goods and
sporting event
recommendations from
your friends. Get advice
from people you trust.
Recommend the Best!
Help your friends pick
the best sporting goods
to fulfill their needs.www.happenzi.com
www.happenzi.com
www.happenzi.com
Our Landing Page WWW.Happenzi.COM
www.happenzi.com
MARKET SIZE
Sporting Goods Industry (TMA) is approximately
$ 75,000,000,000
www.happenzi.com
MARKET RESEARCH
Our target market is people aged 18 to 34 who lives in the United States. 71,736,036
According to statistics 80% of the population in this age range go online. 57,388,829
According to statistics 77% of the population in this age range are participating in a physical activity 44,189,398
If we assume our service in a social networking services, 45% of people who gets online are engaged in a social networking sites 19,885,229 USERS
www.happenzi.com
MARKETING STRATEGIES
Facebook / Twitter
Cost: Free
Number of people we land in our webpage via the link in FB/Twitter
Google AdWords
Cost: Min $10 (CPC: $0.01 & CPM: $0.25)
Number of people land in our webpage via Google
Flyers
Distributing flyers in campuses could be a successful strategy as our target market is people between 18-35.
Cost: Min $92 ( 250 flyers - 8.5 x 11 - 80 lb Gloss Book with Aqueous Coating paper)
www.happenzi.com
POTENTIAL CUSTOMERS
www.happenzi.com
www.happenzi.com
TEAM
Mehdi Zadeh
Roles:
Organizer
Number-cruncher
Researcher
Story-teller
Cynthia Marvin
Roles:
Story-teller
Researcher
Number-cruncher
Organizer
Victor Jacobs
Roles:
Developer
Researcher
Organizer
Number-cruncher
Kevin McGinn
Roles:
Researcher
Travis Rolan
Roles:
Researcher
Mohsen Zadeh
Roles:
Developer
www.happenzi.com