A Grand Rounds Approach to Culture and Values Liz Gerstung, VP Corporate Relations
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A Grand Rounds Approach to Culture and ValuesLiz Gerstung, VP Corporate Relations
SKILLS BUILDINGCHARACTER BUILDING
cleaning hotel rooms
waiting tables
admin asst
apt rental sales
sales support
market dvlpmt
integrated product mktg
corp mktg & comms
washing dishes
hauling garbage
waiting + legal asst
acct / ops mgmt
direct mktg
product mgmt
prod / corp brand strat
service fashion healthcare Not to chronological scale
INTERNAL RELATIONS FOCUS
An all-access pass to the best in American medicine
Employer pays a few bucks
per employee per month.
Employees engage with Grand Rounds as the
first ally and last word in their healthcare.
They pay $0 for (virtual) expert help and the “usual” for local top doc care.
Each case generates
thousands in savings…
…and moves us closer to eliminating the
$1 trillion+ in wasteful U.S. healthcare spending.
Follow the savings
Put patients first.Hang up on the CEO if you need to.
Act with integrity.Do right, especially when it’s most difficult.
Be courageous.Imagine what health care can be, then fight for it.
Debate and collaborate.Debate ideas, not people. Have confidence, not attitude.
Deliver results.Maximize your do:say ratio.
Three philosophical tenets
Put employees at the center. (They know who keeps the lights on.)
Good employee relations = good brand = good business.
Abandon “focus on fit.” Instead, attend to amplification.
EXTRA CREDIT: Claiming perfection is a sure way to convince folks otherwise.
Three things to try (tomorrow even!)
Get serious about silly.
Give the everyday employee airtime.
Glassdoor: go for it.
EXTRA CREDIT: Make your values stick.
Customers will never love a company until the employees
love it first.
Simon Sinek
Learn more / connect
Why Grand Rounds aims for Best Places to Work
How a table changed my perspective on hiring great talent
Why I joined the Grand Rounds mission
Questions? Feedback?
| liz.gerstung at grandrounds dot com@raegerstung linkedin.com/in/egerstung
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