Corporate Social Responsibility Fujitsu Siemens Computers December 2007.

Corporate Social ResponsibilityFujitsu Siemens Computers

December 2007

Corporate Social Responsibility December 2007 © Fujitsu Siemens Computers 2007 FSC Public2

Agenda

IT with a sense of responsibility

Strategy and Approach

Workplace

Community

Environmental Care

Marketplace

Stakeholder Engagement

Memberships





Act and behave with a sense of responsibility in everything we do: from the products we build to the way we sell

Guides our business and the way in which we carry out that business

One of our core strengths


Our brand promise

Fujitsu Siemens Computers:

A leading European IT provider with more than 11,000 employees

We have a sizeable social and environmental impact

We accept our responsibilities and the long-term effects we as a business have on society and the environment

We seek to develop mutual goals in partnership with our stakeholders

It is our brand promise – we make sure!

„We are constantly seeking to manage and lower our social and environmental impacts. We do this not because it is required of us, but because as a company with a sense of responsibility it is simply the way we do business. „


Strategy and Approach


Empowering the people

Strategy placing society and the

environment at the heart of our business.

harnessing the sense of responsibility that flows throughout the company

enabling it to flourish across all areas of our operations.

Empowering our employees to live their sense of responsibility

Our Approach


Our Approach

We adopt a product lifecycle approach Design Raw material Production Useage and end of life disposal

Social and environmental responsibility is compatible with improved business performance VISIT: For a better business, for a better planet“ Green IT brings tangible benefit

Provides new ways to engage consumers and stakeholders

Open dialogue with all stakeholders


Workplace


Our inspiration and our growth

Our employees play a central role in the success of our company

They inspire and power our growth

Their winning combination of commitment, skill, and flexibility makes our vision possible

Investing in the future of our employees is not only good for business, but fosters the environment of responsibility that lies at the heart of our business.

UK, voted one of the 100 best companies to work for in March 2006 'The Sunday Times UK Employer of

Choice' initiative one of only two major IT companies

to achieve top 100 status


Workplace – Training and Development

Employee learning and development is critical to our overall approach

An extensive variety of training and learning programs 1,000 different courses 700 are e-learning based

We seek to foster constant learning at any stage and through the appropriate mechanism.

Application of new media to our learning programs ensures high availability and good cost-value ratio

offer more learning per euro spent

and access for all

We monitor development through our annual performance management process in-depth discussions on

responsibilities, skills, competencies, performance and development needs.

Talent Management for high potentials

Increasing role based curricula such as Project Management.


Workplace – Training and Safety

Ensuring all staff (temporary and contract) are not adversely affected by their work or their working conditions.

Do not put at risk the health and safety of others, including suppliers, customers, contractors and members of the public

Sufficient health and safety knowledge, expertise and resources exist to plan, organize and manage our activities safely and to monitor our performance against our health and safety objectives.

We obey and often exceed legal regulations in the countries we operate in.

Additional health & safety measures depending on country or requirement: Germany: check-up programs for senior management UK & Irelands: employee assistance programs


Workplace – Flexibility and Awareness

We aim to foster flexibility:

Employees are provided with the equipment they need to work on their own, across our office sites, at home or even on the move.

Flexible working concepts like desk sharing across our sites together with other flexible working models relating to time and scheduling.

Solutions to fulfill the needs of the people and the company

Ultimately, flexibility means addressing situations as they arise

Tailored solutions for the individual…


Workplace – Flexibility and Awareness

We do not tolerate discrimination or harassment whether of a sexual or personal nature.

We maintain a working environment that promotes trust and respect of which all employees can be proud.

We are open, honest and stand by our responsibility to employees.

We are reliable partners who do not make promises we cannot keep.

A “family friendly” company.

"The decision to sponsor the day care center came out of a real need as we had a number of mothers who wanted to return to work a short time after having children," explained Bernd Bischoff.


Community


Active involvement in the local and the global community

We seek to support and work in partnership with those communities in which we are based.

Employees are encouraged to become involved in community projects and charitable causes

Examples of charitable donations, employee volunteering and educational initiatives can be found on our web site:

Community Involvement

Policy and guidelines being drafted


Environmental Care


Our Principles

The company is guided by the following environmental principles:

We have a responsibility to society to protect the environment

We act continuously to minimize environmental damage and take steps beyond what is required by law

Every employee is trained in our environmental ethos and obliged to act in a responsible way


If DNA had a color, ours would be green …

Fujitsu Siemens Computers will be the first IT-vendor with a complete range of environmentally sound products for the datacenter, in the office, on the move and at home

“Saving the planet by green IT” is anchored in one of our five innovation intents for future R&D efforts

We have a long history. We started the first initiatives 20 years ago.

Taking care for the environment reflects our brand essence it is IT with a sense of responsibility


A very long history

Environmental care – a step ahead in green technology

We have a long-standing, strong commitment to

the principles of environmental sustainability.

First green PC 1993

1 German branch of “Friends of Earth“2 EU Directive on the Restriction of the use of ceratin Hazardous Substances in electrical and and electronic equipment3 EU Directive on Waste Electrical and Electronic Equipment4 U.S. Enivironmental Protection Agency


For a better business. For a better planet.

Our approach: We offer products, solutions and services with the right balance between business benefits and environmental benefits. ecology and economy can go hand in hand: for a better business. For a better planet.

Taking care for the environment is about all kinds of solutions, services or improved processes that reduce their environmental impact, need less resources and reduce costs: Dynamic Data Center solutions and holistic concepts

for “green infrastructures” to save energy, cooling, space and resources

Mobile solutions reduce power consumption and increase your freedom to choose where you work -therefore reducing unnecessary traveling

Services that enable green IT by reducing complexity and improving processes


Customer Endorsements

2001: Swedish Society for Nature Conservation Asking for a green mainboard six years ago set the ball rolling for the development of green products at Fujitsu Siemens Computers

Goethe InstituteSince early 2004, institutes in 48 countries on five continents have been equipped with Green PCs from Fujitsu Siemens Computers

UniCreditIn 2005, UniCredit modernized its branches with 10.000 Green PCs which show that ecology and economy can go hand in hand.

WWF Germany For its computer installations, WWF chose Fujitsu Siemens Computers products: "They meet our environmental criteria, e.g., in their use of lead-free circuitboards (PCB)." Dr. Bernhard Bauske, Head of Strategic Corporate Alliances,WWF Deutschland

ebm-papst“As a world market leader in air technology and drive energy, we appreciate Fujitsu Siemens computers‘ environmentally friendly, economical and high performance Green PC.“ Gerhard Zierlein, Head of the IT Department, ebm-papst


The integrated approach to Environmental Protection


Our integrated approach

FSC Green Standard

EuP*

today & in future

Env

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enta

l Sus

tain

abili

ty

*EU Directive for energy using products

minimum legal requirements

We are committed to eliminate the use of harmful and potentially harmful substances in our products and production processes inorder to minimize any risk to end users and to the environment.

minimizing hazardous substances wherever possible

own guideline developed

member of the ‘Design for the Environment’ Program at U.S. EPA

Going well beyond what laws require1. Development and Sourcing



Inbound logistics components,

materials, inbound logistics, sourcing

reduced packaging

sea freight when possible

supplier selection

2. Production & Logistics

Production saving of energy, water,

gas, and CO2 in each area at Augsburg, within 10

years power consumption declined by 60 percent = 8.680 tons less CO2 emission

reduction of hazardous materials, waste, wastewater and emissions

lead-free soldering (years before RoHS)

Outbound logistics

optimal packaging

direct shipment to customers

Bulk delivery to large accounts



Energy saving has emerged as one of the most critical components around the world, people are striving to be more

energy efficient at home and at work warning to the industry - data centers will be

unable to cope with future power consumption rates and the challenges of temperature regulation

Energy savings means cost savings "If performance per watt is to remain constant

over the next few years, power costs could easily overtake hardware costs, possibly by a large margin." Luiz Andre Barroso, Google

Fujitsu Siemens Computers Green PCs can save an organization with 100 PCs €3,380

over three years; for the environment this means 14 tones of CO2 savings

3. Product use - focus on energy saving

Product Lifecycle of a PC

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Source: Fraunhofer Institute

Production Use Recycling



Energy saving focus at Fujitsu Siemens Computers 2006 energy efficiency project group was founded walk the talk: Internal energy-saving projects

established active contribution to the definition of energy

efficiency measurements at the Club of Rome 2007: Member of the Green Grid, a consortium to

lower power consumption active support of the Energy using Products (EuP)

implementation framework coming spring 2008

Broad range of product features for PCs and mobiles saving up to 50% of energy consumption

Holistic approach for energy saving in the data center

3. Product use - focus on energy saving



4. Re-use, Recycling and Recovery In our own Recyclig center, 98% of all materials could be re-used or recycled

thanks to a three-stage-concept

Our disposure rate of 2% is more than 10 times lower than legal requirements

Remarketing of products Reuse of parts Recycling of material


We have a “Green” history

2005 2006 2007 Oct 20071993

“Green” Desktops

2002

Today

“Green” Mainboards

IFA

“Green Servers/ Data Center

“Green“ Storage

“Green Workstations“

“Green“ Con-sumer PC

“Green“ Notebooks


Innovative technologies make PCs more green

Green Professional PCs ESPRIMO professional PC microtower and Small form factor PCs

compliant to Blue Angel and new Energy Star requirements best-in-class cooling concept for increased lifetime and performance optimized fan concept – only as much and as fast as needed switched monitor outlet saves up to 10% of display power consumption 15% savings possible by actively enabling Power Management settings per

DeskView Energy

2007: 44% less energy consumption than in 2005

Example ESPRIMO E5615, EPA: 100 Fujitsu Siemens Computers Green PCs

save €1130 worth of energy pear year

0

20

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ESPRIMO E5905945G

Pentium 4 /Pentium D PSU 65%Mai 2005

ESPRIMO E5925Q35

Core 2DuoE6450PSU 75%

August 2007preliminary

ESPRIMO E5925 EPAQ35

Core 2Duo E6450PSU 80%


kW

h/y

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-38 % -38 %

-6 %

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ESPRIMO E5905945G


ESPRIMO E5925Q35






kW

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-38 % -38 %

-6 %

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ESPRIMO E5905945G


ESPRIMO E5925Q35






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ear

Energy comsumptionper year in kWh

Energy costper year

kw/h/year €/year

Esprimo E5905 Esprimo E5925 Esprimo E5925 EPA


SCALEO Li 2405 green edition

First green Consumer PC

Hardware configuration low power consumption “green” halogen free µATX

mainboard extremly silent environmentally conscious

packaging fully recyclable “Blue Angel” and “Energy Star 4.0.”

in preparation

Software configuration FSC “green power management”

First Consumer PC “Green Edition”


Green Mobility stands for

Professional notebooks like LIFEBOOK C1410 and LIFEBOOK S7110 first and only notebooks worldwide compliant to

Nordic Swan

Reduced power consumption and expanded battery time battery run time of a one whole working day (with

second battery) EcoButton increasing battery time by more than

10%

Reduced traveling reduces transportation costs and CO2 emissions thanks to high level connectivity capabilities

all notebooks to integrate 3G communication by Q4 07 thanks to features such as confcameras


Green servers

Example: PRIMERGY TX120

The most energy efficient server in the world 40% less power

lower power consumption vs. other standard tower servers (active power reduction of 163 Watts, even more with Celeron® processor)

33% less footprint the world’s smallest footprint

25% less volume less volume compared to current 1-socket server in the market

50% less noise (28 dB in Idle Mode) advanced cooling technologies achieve low noise levels equivalent

to a whispering noise


Three steps for a green data center

1. Reduce Power Consumption implement best technologies and processes

2. Optimize datacenter Infrastructure improve cooling concepts improve power infrastructure increase energy recovery

3. Optimize utilization of existing resources fully utilize existing computing power improve utilization of systems


Dynamic Data Center = Green data center

Reducing the energy costs to a minimum by transforming static data center to a Dynamic Data Center by creating pools of computer and storage resources

that are provided to applications on demand

better utilization by combination of Blade Server with Virtualization Methods and technologies

integration of IT Management tools to react faster to resource allocation of servers

an automated, intelligent ILM strategy to put the data where they consume the least power is key for an energy efficient storage pool

Example: a customer-scenario FlexFrame for Oracle proved a reduction of 70% of energy costs


Services across the IT Lifecycle help to right size and reduce IT resources by professional IT design and IT operations in two steps:

aligning IT infrastructures to business goals to ensure the most effective use of IT

managing IT infrastructure towards lean operations with reduced complexity and increased flexibility. An optimized system management reduces the:

number of overall systems

number of utilized systems in non-peak times

number of running sites in non-peak times

Transformation to green IT:Lifecycle Services


Managed Services establish an enduring business partnership with a continuous flow of innovation and improvements to increase operational performance and resource consumption of the customer’s IT

Managed Data Center offers additionally decrease of temperature and less cooling through

virtualization and energy efficient system management

Managed Office offers additionally

remote Bios and OS energy management and shut downs of unrequired systems over-night and thus significant decrease in power consumption

reduction of paper and consumables through multifunctional devices and output management strategies

Managed Services:a business partnership for green IT


Print life cycle management helping customers optimize their printing,

therefore reducing their carbon footprint

Environmental installation services ensuring your physical IT environment is

optimized for green

Reducing the need for on-site interaction with innovative technologies, e.g., Auto Immune Systems improving costs and reducing unnecessary

travel to site = reduced fuel usage

Optimizing spare stock locations ensuring the right parts are close to hand reducing the need for long-distance shipping =

reduced fuel usage

Service factory – fixing it on line first time consolidating expertise in one place, reduce

repeat call rate, reducing overall resources

Services intrinsically enable green IT


Marketplace


Marketplace – Managing our Supply Chain

Our approach guided by membership of the United Nations Global Compact.

Our strategic and key suppliers committed to International Labor Conditions expressed in the Compact.

Drawn from the Universal Declaration on Human Rights and the International Labor Organization's Declaration on Fundamental Principles and Rights at Work

Integrated into all our Master-Purchasing Agreements with those suppliers.

Bi-annual audits of supplier sites

Covering 80% of our purchase volume per annum

Random independent audits across 10% of our key-supplier base.

Ensuring adherence to the standards laid down in the Global Compact.


Market Place – Supplier Code of Conduct

The Fujitsu Siemens Computers Supplier Code of Conduct aims to foster a working environment where our suppliers conduct daily business with honesty and integrity, and in the best interests of Fujitsu Siemens Computers.

The code requires that suppliers: ensure safe working and living conditions be committed to reducing the environmental impact of their operations.

The focus is on: Human Rights Labor Standards Environment and Anti-corruption

Supplier Code Of Conduct





We touch upon the lives of hundreds and thousands of stakeholders each day.

Our business has an impact far broader than our sites of operation.

We are doing everything possible to minimize our social and environmental impacts including:

A commitment to engage with, and listen to, social, economic, and political groups that have an interest in our business

Valuable ideas and concerns which, as our organisation evolves, can help drive a more sustainable future.


And we are fully committed to engaging and instigating a genuine two-way dialogue with external groups well into the future.


Memberships


Memberships

the Green Grid, a consortium of IT companies and professionals seeking to lower the overall consumption of power in data centers around the globe

The Climate Savers Computing Initiative brings together industry, consumers and conservation organizations to significantly increase the energy efficiency of computers and servers. Fujitsu Siemens Computers is an Associate member.

As the world's largest, global corporate citizenship initiative, the Global Compact is first and foremost concerned with exhibiting and building the social legitimacy of business and markets.


Summary:IT with a sense of responsibility

We act and behave with a sense of responsibility in everything we do: from the products we build to the way we sell

This guides our business and the way in which we carry out that business

It is one of our core strengths

Thank you for your time

Corporate Social Responsibility Fujitsu Siemens Computers December 2007.

Documents

sense of responsibility

environmental responsibility

environment of responsibility

fsc public

sense of responsibility

approach slide

stakeholders slide

workplace slide