Consumer & industrial buying behaviour

Page 1 <img data-url='document/consumer-industrial-buying-behaviour.html?page=1' data-page='1' class='cut-thumb lazyload' alt='Page 1: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/1.jpg' width='140' height='200' /> CONSUMER & INDUSTRIAL BUYING BEHAVIOUR

CONSUMER & INDUSTRIAL BUYING BEHAVIOUR

Submitted By: SUSHANT LULLAGuided BY: Dr. ANANNYA DEB ROY

Page 2 <img data-url='document/consumer-industrial-buying-behaviour.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/2.jpg' width='140' height='200' /> PERCEPTION

Page 3 <img data-url='document/consumer-industrial-buying-behaviour.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/3.jpg' width='140' height='200' /> PROXIMITY

Page 4 <img data-url='document/consumer-industrial-buying-behaviour.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/4.jpg' width='140' height='200' /> CONTINUITY

Page 5 <img data-url='document/consumer-industrial-buying-behaviour.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/5.jpg' width='140' height='200' /> CLOSURE

Page 6 <img data-url='document/consumer-industrial-buying-behaviour.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/6.jpg' width='140' height='200' /> PERCEPTUAL DISTORTION

Page 7 <img data-url='document/consumer-industrial-buying-behaviour.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/7.jpg' width='140' height='200' /> PHYSICAL APPEARANCE

Page 8 <img data-url='document/consumer-industrial-buying-behaviour.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/8.jpg' width='140' height='200' /> STEREOTYPES

Page 9 <img data-url='document/consumer-industrial-buying-behaviour.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/9.jpg' width='140' height='200' /> FIRST IMPRESSION

Page 10 <img data-url='document/consumer-industrial-buying-behaviour.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: Consumer & industrial buying behaviour' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader036.cupdf.com/reader036/viewer/2022062412/587f87351a28ab28518b4fd7/html5/thumbnails/10.jpg' width='140' height='200' /> HALO-EFFECT

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Consumer & industrial buying behaviour

Marketing