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iBIT, Inc BROADBAND CHINA? WHAT & WHY? November, 2004 Xiaolin Lu
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Broadband China? - What and Why

Jan 21, 2015

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Technology

Xiaolin Lu

Presentation on APOC 2004 about global broadband business and challenges to China operators.
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Page 1: Broadband China? - What and Why

iBIT, Inc

BROADBAND CHINA?

WHAT & WHY?

November, 2004

Xiaolin Lu

Page 2: Broadband China? - What and Why

What is this all about?What is this all about?

China cable and telecom industries are

migrating from state-owned to market-driven

industries….

But what to do and why….

Learn from US experience after the bubble,

with so different regulatory environment?

Maybe….

Page 3: Broadband China? - What and Why

KEY ISSUESKEY ISSUES

Cost Structure ( technology platform)

Regulatory

Environment O

pera

tio

ns

Reali

ty

Business

Opportunities

Wall Street

Perception

Page 4: Broadband China? - What and Why

AN INTERDEPENDENT WORLDAN INTERDEPENDENT WORLD

Technology Service &

Operation Regulation

HFC HBO, Cost-

reduction FCC Cable ruling

DWDM High-capacity,

lower-cost Broke up of Ma Bell

CM/DSL HSD Title 1

Micro Processor Excel

Page 5: Broadband China? - What and Why

CHALLENGES TO THE CHALLENGES TO THE

TOP LINETOP LINE

Page 6: Broadband China? - What and Why

THE RESIDENTIAL PIE: USTHE RESIDENTIAL PIE: US

Cable ILECs Other

Video Voice Data

Source: Paul Kagan Associates

Cable Dominates

Video Market

ILECs Dominates

Voice Market

Cable Leads

High-Speed Data

Market

Page 7: Broadband China? - What and Why

TELEPHONY USAGE: CHINATELEPHONY USAGE: CHINA

0

100

200

300

400

500

600

700

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Fixed Line Mobile

mn

su

b

Local

32%

LD

19%

Mobile

43%

Data

6%

Sat

0%

Paging

0%

Telecom System Revenue: 1Q 2004

50.0

60.0

70.0

80.0

90.0

100.0

1Q/02 1Q/03 1Q/04

Fixed

Mobile Competition further

drives down the ARPU

Page 8: Broadband China? - What and Why

OPPORTUNITIES: OPPORTUNITIES: TRIPLE PLAYTRIPLE PLAY

Create a customer destination Reduce churn

Create differentiation

Build a common platform for innovation and

gain economy of scale

Increase ARPU (Average Revenue Per Unit)

Offensively and defensively change the nature

of services and products

Page 9: Broadband China? - What and Why

TOP THREE US CABLE COMPANIESTOP THREE US CABLE COMPANIES

54%

36%

15% 14%

0.9

58%

40%

17%

0

0.83

61%

34%

20% 20%

1.1

0%

20%

40%

60%

80%

100%

120%

Basic/HHP DTV % HSD % Voice % RGU/HHP

Comcast Time Warner Cox

Source: Company Data

Page 10: Broadband China? - What and Why

THE IMPORTANCE OF THE IMPORTANCE OF

THE BOTTOM LINE:THE BOTTOM LINE:

After the bubble, it is not just After the bubble, it is not just

revenue…revenue…

Page 11: Broadband China? - What and Why

HSD SERVICE REALITYHSD SERVICE REALITY

300

350

400

450

500

550

1Q02 2Q02 3Q02 4Q02 1Q03

56% network cost reduction

77% customer service call reduction

40% marketing cost reduction

70% cable modem cost reduction

58% growth

$M

Source: Comcast

Page 12: Broadband China? - What and Why

US CABLE INDUSTRY EXPENDITUREUS CABLE INDUSTRY EXPENDITURE

0

2

4

6

8

10

12

14

16

18

1996 1997 1998 1999 2000 2001 2002 2003

In B

illi

on

s

• Total $84 Billion capital expenditure, equates to $1,200 per customer

• With $52/month ARPU that is increasing, the 10 year ROI is huge

Source: Kagan World Media

Page 13: Broadband China? - What and Why

WALL STREET PERCEPTIONWALL STREET PERCEPTION

US

ARPU/month 72.00

EBITDA Margin 35%

EBITDA 25.2

Capex 10.0

FCF 15.2

Multiple 7

Value/Sub ($) 1,276.8

Page 14: Broadband China? - What and Why

TECHNOLOGY OR TECHNOLOGY OR

SOMETHING ELSE IS SOMETHING ELSE IS

CHANGING THE USER CHANGING THE USER

BEHAVIORSBEHAVIORS

Page 15: Broadband China? - What and Why

The cost for 128 kilobytes of memory will fall

below $100 in the near future.

- Creative Computing Magazine

December 1981

HOW TO PREDICT THE FUTURE…HOW TO PREDICT THE FUTURE…

At $100 for 128 KB, 256 MB

would cost $200K

Page 16: Broadband China? - What and Why

Hard Disk Storage Moore’s Law

Cost per MB Smoore’s Law!

$0

$2,000

$4,000

$6,000

$8,000

$10,000

1956 to 1985

$10,000……….…...………………………………1/10 Cent

$0

$10

$20

$30

$40

$50

$60

1986 to 1993

$0.00

$0.10

$0.20

$0.30

$0.40

$0.50

$0.60

$0.70

$0.80

$0.90

$1.00

1994 to 2004

Source: Seagate

Page 17: Broadband China? - What and Why

VIDEO COMPRESSIONVIDEO COMPRESSION

MPEG and ITU are working

jointly on a new standard:

MPEG AVC (Advanced

Video Coding).

AVC is also known as:

H.264, H.26L, JVT, and

MPEG-4 Part 10

Best of breed compression

– very good for HD and SD;

interlaced and film content;

variety of content;

wide range of bit rates.

Commercial

Availability

MPEG-2

MPEG-4

H.264

Media Player

etc.

wavelets

1X 1.66X 3.00X 4.00+X

Now

2004

2005

2006

2007

2008

Encoding Gain Factor

Page 18: Broadband China? - What and Why

0.001

0.010

0.100

1.000

10.000

100.000

1000.000

1965 1970 1975 1980 1985 1990 1995 2000 2005 2010

year

do

wn

str

eam

ra

te [

Mb

/s]

V.26 V.27

V.29 V.33 V.34 V.34

V.90

ADSL2+/DOCSIS

VDSL/DOCSIS 2.0

VDSL2/DOCSIS 3.0

ISDN

voicevoice--band modemsband modems

EVOLUTION OF BROADBAND ACCESSEVOLUTION OF BROADBAND ACCESS

Page 19: Broadband China? - What and Why

PROLIFIC VIDEOPROLIFIC VIDEO

IP+Storage+Portability+….IP+Storage+Portability+….

Page 20: Broadband China? - What and Why

REAL-TIME VIEWERSHIP IS ERODING

2003/2004 2005 and beyond

Real-time viewing 94.3%

Real-time viewing 81.5%

Real-time viewing 59.9%

VCR/DVD

MSO’s DVR and SVOD

VOD movies

Viewer’s DVR

2.9%

0.6%

0.2%

1.9%

2.3%

6.5%

0.8%

8.9%

VCR/DVD

MSO’s DVR and SVOD

VOD movies

Viewer’s DVR

1.7%

29.4%

1.1%

7.8%

VCR/DVD

MSO’s DVR and SVOD

VOD movies

Viewer’s DVR

2001/2002

Source: Forrester

Page 21: Broadband China? - What and Why

SOMEHOW, THE SOMEHOW, THE

POLICEMAN DOES HAVE POLICEMAN DOES HAVE

SOME POWERS…..SOME POWERS…..

Page 22: Broadband China? - What and Why

REGULATION AND BUSINESS: USREGULATION AND BUSINESS: US

Communication

Services

Title 2

Regulation

Requirement

VOICE DATA VIDEO

Open Pipe Franchising

Business Selling Minutes Flat rate

+ Usage

Information

Services

Title 1

Content

Service

Title 6

None

All you can

eat buffet

Page 23: Broadband China? - What and Why

THE “DRIVERS” FOR FTTHTHE “DRIVERS” FOR FTTH

Competition to Cable MSOs has 63% share of HSD vs 37% for the carriers

Favorable regulatory climate No unbundle requirement on FTTH

Reduced churn on voice Bell have lost 10% of their residential line to UNE-P competition

But…..

DBS earned 18% market share of total TV HH in 5-6 years

At $1,200/HHP cost for aerial construction, and heavy underground buildup mix, can the RBOC afford it, in time?

Verizon SBC BellSouth Qwest

Aerial 45% 28% 32% 13%

Underground 55% 72% 68% 87%

Page 24: Broadband China? - What and Why

OPTIONSOPTIONS

LEC

Narrowband

Switched DLC

Rebuild

Network Upgrade

Cable modem

Deep Fiber Deep Fiber

PenetrationPenetration

Wireless

Mobility

Broadband

Cable

Broadband

Broadcast

FTTH

Page 25: Broadband China? - What and Why

CHALLENGESCHALLENGES

Cable ILEC OverBuilder

Embedded

Base HFC Twist Pair None

Upgrade Fiber deep

DOCSIS

xDSL

FTTH

Fiber/metallic

Overlay

Business Triple Play Triple Play Niche market

Challenge BALANCE

• Migrate from one service monopoly to multi-service duopoly • Or perhaps migrate from facility-based monopoly to

facility-independent multi-service duopoly

Page 26: Broadband China? - What and Why

Source : RHK Inc. (www.rhk.com)

( Thousands )

WORLDWIDE PENETRATIONWORLDWIDE PENETRATION

Page 27: Broadband China? - What and Why

0

50

100

150

200

250

300

350

400

450

500

Mil

lio

ns

of

Pa

yin

g C

ust

om

ers

2004 2007 2010

DSL

Cable

WiMax

Fiber

LOOKING FORWARD….LOOKING FORWARD….

Source : John Cioffi

Page 28: Broadband China? - What and Why

CITYCITY--WIDE WIWIDE WI--FI IN CHASKA, MNFI IN CHASKA, MN

City operated, 16 square mile coverage area

Public safety, low-cost residential broadband service

7500 homes passed, 1100 pre-registered

200 cells, <$500,000 CapEx

Page 29: Broadband China? - What and Why

KEY ISSUESKEY ISSUES

User Behavior

Wall Street Regulation

Bottom Line

Technology